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Africa, the final frontier... in luxury

Hennessy is celebrating its 250th anniversary this year with a rapidly growing market in Africa, built on its understanding that the only possible way to be successful in Africa was to adopt and adapt to the tradition of the continent...

6 May 2015 10:23

The mobile revolution in Africa

The influx of mobile phone has enhanced ease of access across the world - no more so than in Africa...

17 Apr 2015 15:25

How to create a killer logo

A logo is often the first step towards developing your company's visual identity so you need to get it right... This is how you can do that...

1 Apr 2015 10:47

The eight criteria that distinguish B2B markets from B2C markets

WASHINGTON DC, US: The B2B market is different in fundamental ways from the B2C sector. This article discusses the eight key criteria that distinguish B2B markets with implications that directly affect market research...

By Priority Metrics Group, via Ashlan Bonnell 28 Mar 2015 12:21

Demographics and their role in consumer behaviour

Customers influence generally comes from a series of issues when making purchasing decisions. This is true across the globe, and as such, the sub-Saharan Africa consumer is no different...

11 Mar 2015 16:12

E-commerce is the economy of Africa

Africa is the world's second largest and second most populated continent. Currently experiencing a digital revolution, it has become a major attraction for many new businesses...

10 Mar 2015 11:12

African Free Trade Area - new era for Africa

Negotiations around the establishment of a single free trade area, spanning across 26 nations known as the Tripartite Free Trade Area have been finalised, with the launch expected in May 2015...

20 May 2015 14:38

Delta International expands Mauritius Stock Exchange listings

Delta International, the first Africa-dedicated property fund listed on the JSE's AltX bourse, has been given permission to list up to 29-million additional ordinary shares on the Stock Exchange of Mauritius (SEM) as it looks to continue its growth across Morocco and Mozambique...

By Alistair Anderson 9 Apr 2015 12:20

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