The Department of Strategic Communication offers a Short Learning Programme (SLP) in digital public relations. The course will be completed over six months. Classes start in February and July each year.
The purpose of this course is to introduce students to the theory and practice of using digital public relations tools, techniques and strategies. Students will learn about digital public relations fundamentals, digital channels, social media strategies, storytelling and digital branding. Students will be able to apply the relevant knowledge to design and implement their organisations' digital public relations strategies.
Course is offered at the University of Johannesburg in Auckland Park and online