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Peter Khoury, Creative Circle chairperson and CCO of TBWA\Hunt\Lascaris Johannesburg.
#BizTrends2019: The rise of live communications and branded everything

When you study the world's most iconic work from recent times, you see patterns that may give you a direction of where everything is headed - at least in the short term. However, the world is extremely complex currently, and nothing is clearly defined, especially in the long term...

By Peter Khoury 3 days ago

Kalliebree Keynerd, head of social media at Joe Public Connect.
#BizTrends2019: From disappearing acts to dark social and digital wellness

Kalliebree Keynerd, head of social media at Joe Public Connect, predicts we'll see more of the following six trends over the coming months...

By Kalliebree Keynerd 3 days ago

Godfrey Parkin, CEO of Britefire and of Angaza.
#BizTrends2019: Brand building must become more about customer experience

CX is everything. Businesses boom because they offer awesome differentiated customer experience, online and offline. The big trends in 2019 will follow this rule...

By Godfrey Parkin 14 Jan 2019

#BizTrends2019: Social brands get even smarter with insightful strategy
#BizTrends2019: Social brands get even smarter with insightful strategy

Some of the smartest brands will take advantage of growing trends to reach out to customers and interact more effectively with their audiences...

By Mongezi Mtati 11 Jan 2019

#BizTrends2019: The future of learning in relation to disruptive innovations
#BizTrends2019: The future of learning in relation to disruptive innovations

According to American developmental biologist, Dr. Bruce Harold Lipton, the brain of a child under the age of seven is in a lower vibrational frequency, a state called theta, imagination...

By Neo Rantele Kuaho 7 Jan 2019

4 trends shaping the future of TV and entertainment
4 trends shaping the future of TV and entertainment

Jacques Bentley from Skyworth highlights four global industry trends that are making waves and are expected to gain even more momentum in 2019...

By Jacques Bentley 31 Dec 2018

Looking up towards 2019
Looking up towards 2019

Gareth Grant, business unit manager at The MediaShop says that we're looking at our smartphones every 12 minutes, but is it making us smarter?...

By Gareth Grant 13 Dec 2018

TechCrunching the African Startup Battlefield with Mike Butcher
TechCrunching the African Startup Battlefield with Mike Butcher

As a writer, editor, interviewer, moderator and columnist in the tech media world, Mike Butcher covers everything - from the smallest tech startups to the largest tech giants...

By Evan-Lee Courie 7 Dec 2018

#Africacom2018: Changing the telco strategy for 4IR
#Africacom2018: Changing the telco strategy for 4IR

In order for Africa to leap into the Fourth Industrial Revolution, industry players must re-calibrate their telco strategy...

By Evan-Lee Courie 14 Nov 2018

How brands can win in the digital era
How brands can win in the digital era

We are entering the digital era. In 2022 voice commerce sales is projected to be US$40bn in the US alone. Does this mean marketers should abandon long-term branding?...

By Danette Breitenbach 6 Nov 2018

Brands disrupting the playing fields
Brands disrupting the playing fields

Not every brand is an Amazon that can disrupt its category, but every brand can learn lessons from disruption brands; lessons that can be applied to any market...

By Danette Breitenbach 6 Nov 2018

Website automation: The beginning of the end?
Website automation: The beginning of the end?

In today's world, everyone needs an online presence for their company or brand, for those that say otherwise I say good luck to you...

By Keenan Bouwer 13 Sep 2018

#Loeries2018: Welcome to the hypermarket
#Loeries2018: Welcome to the hypermarket

The second speaker at the 2018 DStv Seminar of Creativity was Lethepu Matshaba, vice president of Homecare Southern Africa at Unilever SA, who spoke on the relevance of creativity in a hyper-fragmented world...

By Angie White 17 Aug 2018

The need for the advertising industry to modernise
The need for the advertising industry to modernise

There has long been a need for the advertising industry to modernise. Now digital transformation is upon us and change is non-negotiable. At the same time, the industry is facing disruption from new entrants...

By Alistair Mokoena 3 Aug 2018

How to deal with the troll armies
How to deal with the troll armies

Reporters Without Borders has recommended that media organisations and journalists around the world strengthen training in digital security in the face of increasing cyberviolence...

By Louise Marsland 31 Jul 2018

#Apex2018: How to build a global brand with a local insight
#Apex2018: How to build a global brand with a local insight

Veteran marketer Sharon Keith shared four basic principles in explaining how to build global brands at the local level and examples to demonstrate these at the ACA SA's Apex 'Next Level of Thinking Masterclass'...

By Jessica Tennant 26 Jul 2018

Feature image: Via . © petercruise: /162878215/00N@71129263/sotohp/moc.rkcilf.www//:sptthbRev('brev-aafceb2e-1b90-4add-91e5-d226991335d2', '>a/\"/162878215/00N;46#&71129263/sotohp/moc.rkcilf.www//:sptth:otliam"=ferh "knalb_"=tegrat a via Flickr ()
Akon's building a Senegalese 'smart city' with his cryptocurrency 'Akoin'

An announcement you may have missed from Cannes Lions: There's a new cryptocurrency soon to be launched, but it won't be taking its name from any memes or computer jargon. Instead, it'll be launched by Senegalese musician Akon...

By Andy Walker 28 Jun 2018

Chasing the dream of the single view of the customer
Chasing the dream of the single view of the customer

In business, your company needs to get as deep into the minds and interaction habits of your customers as possible. Too often, however, the single view of the customer is viewed as unattainable, a marketing smokescreen that can obscure business strategy and confuse communication efforts...

By Wynand Smit 14 Jun 2018

#NEWSWATCH: Uganda's 'social media tax' condemned
#NEWSWATCH: Uganda's 'social media tax' condemned

Uganda is in the news today across the globe for what is being called a "social media tax" on social media users in the East African country, which has in the past imposed draconian laws that curb press freedom and freedom of speech.

By Louise Marsland 1 Jun 2018

LinkedIn Sales Navigator via .
Mobility to rule video in 2018

Video production and viewing become more challenging as goldfish attention span proves longer than a human's...

By Priscilla Kennedy 1 Jun 2018

Image supplied.
Generation Z - Chasing butterflies (Part 1)

In some ways, Gen Z could be compared to a butterfly. Some are in a state of metamorphosis and some are already spreading their wings. On a more profound level, as they not only go through radical transformation but also radically transform the world that they affect...

By Marthinus Van Loggerenberg and Tuelo Lechuti 18 May 2018

#AfricaMonth: The digital life expectancy of Africa's youth
#AfricaMonth: The digital life expectancy of Africa's youth

Africa's new digitised youth population, Generation Z, will define Africa's digital future and these are the skills they will need to do it...

By Louise Marsland 8 May 2018

TV celebrity and CEO of Special Effects Media, Danilo Acquisto. © .
Danilo Acquisto on the online video revolution (Part 1)

Everyone is creating online video nowadays and by doing this, bypassing traditional channels, serving hundreds of millions of people their lively forms of content. At a recent Heavy Chef event, Danilo Acquisto shared some secrets of creating successful online video strategies...

By Juanita Pienaar 8 May 2018

#AfricaMonth: Africa's youth represent hope for the future
#AfricaMonth: Africa's youth represent hope for the future

A new generation is emerging across Africa who have never known life without the internet or social media. How will their consumer behaviour and spending patterns shape business and society in the future...?

By Louise Marsland 2 May 2018

Sebastian Kaulitzki ©
#Prisms2018: Out of Africa - an insider's perspective

The following is an excerpt from the Chartered Institute of Public Relations International (CIPRI) 2017 Maggie Nally Memorial Lecture I delivered at the House of Lords, Palace of Westminster...

By Robyn de Villiers 23 Apr 2018

Empathy - a two-way street in customer service
Empathy - a two-way street in customer service

It's no secret that personalisation is essential in developing a successful customer experience. Central to that is getting to know all you can about your customer and using that information to drive the interaction...

By Wynand Smit 18 Apr 2018

Bradley Elliott, founder of Continuon.
World's first social influencer survey results reveal the power of authentic online influence

Bradley Elliott, reveals the results of the world's first big brand social influencer survey by social intelligence company, Continuon...

By Juanita Pienaar 23 Mar 2018

Consumer engagement today is shaped by technology
Consumer engagement today is shaped by technology

Gil Sperling writes that marketers need a fundamental shift in outlook to remain relevant...

By Gil Sperling 15 Mar 2018

Short and sweet - Storytelling for digital marketers
Short and sweet - Storytelling for digital marketers

Storytelling in branding is not a new concept. It is something that brands have mastered and failed at, left impressions and created legacies through. The best campaigns have been identified through their storytelling and connecting with their consumers...

By Romi Adler 12 Mar 2018

Three applications for video in channel communication
Three applications for video in channel communication

Wynand Smit takes a fresh look at how video can be used in the channel environment, like how AI-enabled video screens can "learn" from the data you create when interacting with them...

By Wynand Smit 7 Mar 2018

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