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Source: © 123rf While Global advertising spend is now on course to grow 6.7% this year to $1.15trn, according to a new study from Warc, this is a downgrade of almost one percentage point (pp) from the marketing effectiveness experts’ November forecast

Warc study shows growth this year but still downgrade of almost one percentage point

Source: © More About Advertising

WPP’s 2024 preliminary results see shares plunge 16% to a four year low

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The One Club’s ADC 104th Annual Awards global jury has been announced. It includes 10 creatives from the Middle East and Africa region (Image by © Bizcommunity)

One Club ADC 104th Annual Awards global jury includes 10 creatives from the Middle East and Africa

9 Jan 2025

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Photo by rupixen.com on .

CMO Council identifies agile brands that have benefitted from opportunities during global lockdown

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Google Shopping gets a redesign in the United States

Google Shopping gets a redesign in the United States

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Mobile leads clicks, not conversions - finds new AccuraCast research

25 Sep 2019

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89 finalists selected in INMA Awards 2015 competition

89 finalists selected in INMA Awards 2015 competition

5 Mar 2015

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Taking sales training out of the classroom

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Redefining direct sales to reach Generation C

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More woes for PC sales in 2013: survey

30 May 2013

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How storytelling enhances the sales process

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Women in sales - are we equals?

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Young men: Their beauty secret

Young men: Their beauty secret

21 Jan 2013

Festive facts from Mintel for the holidays

Festive facts from Mintel for the holidays

31 Dec 2012

Green Monday spending jumps 13% to US$1.275bn

Green Monday spending jumps 13% to US$1.275bn

14 Dec 2012

US online holiday spending approaches US$27bn

US online holiday spending approaches US$27bn

11 Dec 2012

US Cyber Monday results

US Cyber Monday results

3 Dec 2012

Online US holiday sales seen growing 17%

Online US holiday sales seen growing 17%

22 Nov 2012

#MedicationMarketing: How the pharma industry is using social media to sell

#MedicationMarketing: How the pharma industry is using social media to sell

3 Jul 2012

American women most likely to use anti-aging face creams, the West leads in NPD

American women most likely to use anti-aging face creams, the West leads in NPD

22 Jun 2012

Small business gets an official day

Small business gets an official day

21 Jun 2012

Being a mom changes your purchasing habits

Being a mom changes your purchasing habits

16 May 2012

comScore: US$44.3bn in Q1 2012 US retail e-commerce spending

comScore: US$44.3bn in Q1 2012 US retail e-commerce spending

10 May 2012

MasterCard launches partnership program

MasterCard launches partnership program

28 Feb 2012

Global consumer confidence increases 1 point in Q4 2011

Global consumer confidence increases 1 point in Q4 2011

8 Feb 2012

US online holiday shopping season hits record US$37.2bn for Nov-Dec

US online holiday shopping season hits record US$37.2bn for Nov-Dec

10 Jan 2012

Heaviest week in US online holiday shopping history hits US$32bn

Heaviest week in US online holiday shopping history hits US$32bn

23 Dec 2011

US season-to-date exceeds US$30bn

US season-to-date exceeds US$30bn

22 Dec 2011

Just another manic Monday

Just another manic Monday

15 Dec 2011