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    The brand is launching the trial in the UK. Source: Coca-Cola.
    Coca-Cola tests label-less Sprite bottles in the UK for enhanced recycling 
    Source:
    Newcastle United and Adidas forge multi-year partnership

    6 Sep 2023

    Big senior leadership shakeup at Nike
    Big senior leadership shakeup at Nike

    26 May 2023

    The rise of commercial milk formulas and why it matters for the world's women and children
    The rise of commercial milk formulas and why it matters for the world's women and children

      5 Jan 2021

    The rise and fall of Tab - after surviving the sweetener scares, the iconic diet soda gets canned
    The rise and fall of Tab - after surviving the sweetener scares, the iconic diet soda gets canned

      15 Dec 2020

    Getty
    Why harmonised retail is the future

      13 Nov 2020

    Majority of tobacco giants failing to advance harm reduction
    Majority of tobacco giants failing to advance harm reduction

    28 Sep 2020

    Converse strengthens commitment to youth mentorship and empowerment
    Converse strengthens commitment to youth mentorship and empowerment

    23 Sep 2020

    1 in 4 consumers tried a new brand during pandemic - global report
    1 in 4 consumers tried a new brand during pandemic - global report

    12 Aug 2020

    Coronavirus has turned retail therapy into retail anxiety - keeping customers calm will be key to carrying on
    Coronavirus has turned retail therapy into retail anxiety - keeping customers calm will be key to carrying on

      24 Jul 2020

    Antibacterial activewear? The claim is just as absurd as it sounds
    Antibacterial activewear? The claim is just as absurd as it sounds

      20 Jul 2020

    How mobile technology is driving sales in physical retail stores
    How mobile technology is driving sales in physical retail stores

      10 Jul 2020

    Customer experience will help retailers overcome the financial hit from coronavirus
    Customer experience will help retailers overcome the financial hit from coronavirus

      6 Jul 2020

    Photo by rupixen.com on .
    CMO Council identifies agile brands that have benefitted from opportunities during global lockdown

    15 Jun 2020

    DHL confirms strategic investment in UK-based Link Commerce
    DHL confirms strategic investment in UK-based Link Commerce

    28 May 2020

    How the Covid-19 crisis could remodel the luxury industry
    How the Covid-19 crisis could remodel the luxury industry

      20 May 2020

    Covid-19: Could remote working help retail re-evaluate its agenda?
    Covid-19: Could remote working help retail re-evaluate its agenda?

    1 Apr 2020

    Credit: Hanson Lu on .
    FMCG brands better placed to weather Covid-19 storm - Global Advertising Trends report

    30 Mar 2020

    'Bee-washing' hurts bees and misleads consumers
    'Bee-washing' hurts bees and misleads consumers

      24 Feb 2020

    Why social-ready packaging should be a priority in retail
    Why social-ready packaging should be a priority in retail

    20 Feb 2020

    Connecting with customers on the ground is not dead
    Connecting with customers on the ground is not dead

    27 Jan 2020

    #BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand
    #BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand

    22 Jan 2020

    Not child's play: The serious innovation behind toy making
    Not child's play: The serious innovation behind toy making

      19 Dec 2019

    Why retailers should harness the power of influencers
    Why retailers should harness the power of influencers

    26 Nov 2019

    Pentawards 2019 honours best in global packaging design
    Pentawards 2019 honours best in global packaging design

    16 Sep 2019

    Kantar CEO, Eric Salama. Image supplied.
    Kantar's Eric Salama discusses the way forward under new owner Bain Capital

      5 Aug 2019

    The most valuable global retail brands for 2019
    The most valuable global retail brands for 2019

    14 May 2019

    Instagram's @shop a curated showcase of shoppable products
    Instagram's @shop a curated showcase of shoppable products

    14 May 2019

    Barbie at 60: instrument of female oppression or positive influence?
    Barbie at 60: instrument of female oppression or positive influence?

      11 Mar 2019

    How alcohol companies are using International Women's Day to sell more drinks to women
    How alcohol companies are using International Women's Day to sell more drinks to women

      8 Mar 2019

    Consumerism in crisis as millennials stay away from shops
    Consumerism in crisis as millennials stay away from shops

      25 Jan 2019

    Fast-food chains use cute animal toys to market meat to children - new vegan ranges pose a dilemma
    Fast-food chains use cute animal toys to market meat to children - new vegan ranges pose a dilemma

      24 Jan 2019

    Elevated sensorial experiences drive shoppers back to stores
    Elevated sensorial experiences drive shoppers back to stores

    15 Jan 2019

    Show more

    More news

    The rise of commercial milk formulas and why it matters for the world's women and children
    The rise of commercial milk formulas and why it matters for the world's women and children

     5 Jan 2021

    The rise and fall of Tab - after surviving the sweetener scares, the iconic diet soda gets canned
    The rise and fall of Tab - after surviving the sweetener scares, the iconic diet soda gets canned

     15 Dec 2020

    Getty
    Why harmonised retail is the future

     13 Nov 2020

    Majority of tobacco giants failing to advance harm reduction
    Majority of tobacco giants failing to advance harm reduction

    28 Sep 2020

    Converse strengthens commitment to youth mentorship and empowerment
    Converse strengthens commitment to youth mentorship and empowerment

    23 Sep 2020

    1 in 4 consumers tried a new brand during pandemic - global report
    1 in 4 consumers tried a new brand during pandemic - global report

    12 Aug 2020

    Coronavirus has turned retail therapy into retail anxiety - keeping customers calm will be key to carrying on
    Coronavirus has turned retail therapy into retail anxiety - keeping customers calm will be key to carrying on

     24 Jul 2020

    Antibacterial activewear? The claim is just as absurd as it sounds
    Antibacterial activewear? The claim is just as absurd as it sounds

     20 Jul 2020

    How mobile technology is driving sales in physical retail stores
    How mobile technology is driving sales in physical retail stores

     10 Jul 2020

    Customer experience will help retailers overcome the financial hit from coronavirus
    Customer experience will help retailers overcome the financial hit from coronavirus

     6 Jul 2020

    Photo by rupixen.com on .
    CMO Council identifies agile brands that have benefitted from opportunities during global lockdown

    15 Jun 2020

    DHL confirms strategic investment in UK-based Link Commerce
    DHL confirms strategic investment in UK-based Link Commerce

    28 May 2020

    How the Covid-19 crisis could remodel the luxury industry
    How the Covid-19 crisis could remodel the luxury industry

     20 May 2020

    Covid-19: Could remote working help retail re-evaluate its agenda?
    Covid-19: Could remote working help retail re-evaluate its agenda?

    1 Apr 2020

    Credit: Hanson Lu on .
    FMCG brands better placed to weather Covid-19 storm - Global Advertising Trends report

    30 Mar 2020

    'Bee-washing' hurts bees and misleads consumers
    'Bee-washing' hurts bees and misleads consumers

     24 Feb 2020

    Why social-ready packaging should be a priority in retail
    Why social-ready packaging should be a priority in retail

    20 Feb 2020

    Connecting with customers on the ground is not dead
    Connecting with customers on the ground is not dead

    27 Jan 2020

    #BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand
    #BFGlobal500: Amazon breaks $200bn mark, still world's most valuable brand

    22 Jan 2020

    Not child's play: The serious innovation behind toy making
    Not child's play: The serious innovation behind toy making

     19 Dec 2019

    Why retailers should harness the power of influencers
    Why retailers should harness the power of influencers

    26 Nov 2019

    Pentawards 2019 honours best in global packaging design
    Pentawards 2019 honours best in global packaging design

    16 Sep 2019

    Kantar CEO, Eric Salama. Image supplied.
    Kantar's Eric Salama discusses the way forward under new owner Bain Capital

     5 Aug 2019

    The most valuable global retail brands for 2019
    The most valuable global retail brands for 2019

    14 May 2019

    Instagram's @shop a curated showcase of shoppable products
    Instagram's @shop a curated showcase of shoppable products

    14 May 2019

    Barbie at 60: instrument of female oppression or positive influence?
    Barbie at 60: instrument of female oppression or positive influence?

     11 Mar 2019

    How alcohol companies are using International Women's Day to sell more drinks to women
    How alcohol companies are using International Women's Day to sell more drinks to women

     8 Mar 2019

    Consumerism in crisis as millennials stay away from shops
    Consumerism in crisis as millennials stay away from shops

     25 Jan 2019

    Fast-food chains use cute animal toys to market meat to children - new vegan ranges pose a dilemma
    Fast-food chains use cute animal toys to market meat to children - new vegan ranges pose a dilemma

     24 Jan 2019

    Elevated sensorial experiences drive shoppers back to stores
    Elevated sensorial experiences drive shoppers back to stores

    15 Jan 2019

    Plain packaging for tobacco: what other countries can learn from the UK's experience
    Plain packaging for tobacco: what other countries can learn from the UK's experience

     4 Jan 2019

    Accolade announces £1mn investment boost for SA wine brand Kumala
    Accolade announces £1mn investment boost for SA wine brand Kumala

    20 Aug 2018

    Shrinkflation: When less is not more at the grocery store
    Shrinkflation: When less is not more at the grocery store

     30 May 2018

    Why the High Street should better harness digital technology - inside its shops
    Why the High Street should better harness digital technology - inside its shops

     18 May 2018

    The full-page Metro ad by Mother London for KFC.
    #KFCCrisis: The ABCs of KFC's FCK apology

     27 Feb 2018

    UK retail loyalty programmes suffer from a lack of differentiation
    UK retail loyalty programmes suffer from a lack of differentiation

    20 Feb 2018

    The modern marketer is a connected one
    The modern marketer is a connected one

     2 Feb 2018

    Dolgachov © –
    Has the digital era changed the luxury game for good?

     19 Jan 2018

    H&M removes 'black boy' ad after racism accusation
    H&M removes 'black boy' ad after racism accusation

    9 Jan 2018

    'Weather-sensitive' products: adjusting price and promotions to increase sales
    'Weather-sensitive' products: adjusting price and promotions to increase sales

     1 Dec 2017

    Show more

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