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    Warc research shows that globally, newsbrand ad spend is forecast to fall to $32.3bn this year, a 33.1% decrease from 2019, as hard news stories – from trade wars to armed conflicts – draw audiences but not ad dollars. (Image supplied)
    Warc: News media struggles as brands favour softer content

    16 Apr 2025

    Source: © 123rf Mark Baldwin, CEO of , a web design and digital marketing agency, weighs in on the biggest social media platform rebrands of all time
    Social media rebrands: The failure - X, the insipid - Meta and the success - Instagram

    By Mark Baldwin 15 Apr 2025

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