eBucks rewards launches in Botswana
This makes FirstRand the first banking group to launch a secure electronic rewards currency in Botswana. “We are very proud and excited to expand and introduce our eBucks Rewards programme into the Botswana market,” says Johan Moolman, chief executive officer of eBucks Rewards South Africa.
The rewards programme will serve as an additional means to empower the Botswana consumer to gain greater value for their money as they can spend the eBucks earned on regular purchases, such as prepaid airtime and prepaid electricity.
The timing for eBucks Rewards coincides with the Bank’s 25th Anniversary celebrations in Botswana and marking the countries 50th year of independence.
“The rewards programme is our way of encouraging and rewarding great banking behaviour and aims to attract new clients over time across the regions. We are all very proud of this accomplishment and grateful to our colleagues in FNB Botswana, FirstRand Bank partners, members and employees who have helped us reach this incredible milestone in our journey to expanding into Africa," concludes Moolman.