Americans click it and book it
RESTON, US: Americans have been heading to travel sites - which have seen a huge surge in activity - as holiday planning for summer recreation activities drives millions to travel, gaming and teen sites.
comScore, Inc, a leader in measuring the digital world yesterday, 29 July 2010, released its monthly analysis of US Web activity at the top online properties for June 2010 based on data from the comScore Media Metrix service.
Travel sites saw a surge in activity in June as travellers browsed hot summer deals and booked vacation getaways. Americans also turned to online gaming and teen sites to occupy themselves with online leisure pursuits as the school year ended.