Boosting healthcare advertising with the Young Global Awards
The competition, launched last year in honour of the Global Awards 20th anniversary, is the only college/portfolio school competition for healthcare advertising that offers students an opportunity to submit creative work and be recognised with a prestigious Global Award, and the experience to test drive their career in healthcare advertising.
"The Young Globals Student Competition and Internship Program is the Global Awards investment in the future of Healthcare and Wellness advertising. Attracting the next generation of creative talent is essential to the health of this evolving industry and our aim is to offer these students an opportunity to work and thrive within the creative departments of the world's most prominent healthcare agencies," said Robin Shapiro, chairperson for the Global Awards.
The Young Globals competition was created to identify and recognise emerging creative talent from around the world and introduce them to the rewards of working in the healthcare and wellness advertising industry.
The 2014 Global Awards selected a total of four innovative students to be given the opportunity to experience a three-month internship, based on their availability, at a prominent international healthcare advertising agency. Young Global's award-winners, Australian students, Lisa Wilson, copywriter and Nick Wright, art director, began their creative journey at TBWA\Paling Walters UK. The team was awarded the internship for their winning-entry based on a brief to create a compelling campaign for a leading (fictional) maker of antidepressants to raise awareness about depression and anxiety in college-aged students.
This June, the second team of Young Globals award-winners, Columbia College, Chicago students Madison Apple, art director and Elijah Hawkins, copywriter began a three-month internship working at CAHG Chicago.
The Young Globals competition is open to all students at the university level, including portfolio centres, who are studying advertising, marketing, art, design, creative writing or similar areas of creative focus. Entrants will be given a creative brief as inspiration and the opportunity to create a speculative campaign. Students may enter either individually or as a two-person team, and should have an interest in exploring healthcare advertising as a career.
Entries will be accepted for the Young Globals student competition beginning in September 2015. To Enter the 2015 Global Awards competition, submit your entry before 30 June and save 10% with the discount code: GPR2015. The final deadline for entries is 31 July, 2015.
For more information on the competition's rules and regulations, visit the Global Awards at www.theglobalawards.com.
