FIRECUP - The first Creative Leadership Award

Uniqlo, Japan is the first winner of this new award honouring their standard-setting work for Uniclock, one of the most awarded works at previous CUP competitions.

The award will be honouring key creative leaders and their clients. For the first time it will be presented at the awards ceremony of the 5th Intercontinental Advertising Cup in Istanbul on 27 January to Koichiro Tanaka, creative director, Projector Tokyo and Rei Matsunuma, marketing director, Uniqlo, Japan.

Istanbul Cup and Creative Summit 2012 Program

26-27 January, Ritz-Carlton Hotel, Istanbul

26 January 2012
09.30 - 11.00

Golden Stage of Istanbul

Golden winners from four continental festivals
Khalid Osman, creative director, DDB Singapore
James Dennis Makanas, deputy executive creative director at BBDO Bangkok
Yasuharu Sasaki, creative director, Dentsu, Tokyo and New York
Hugo Corredor, creative director at Sancho BBDO, Colombia
Martin Nino Goldberg, creative director at Y&R Argentina

11.00 - 11.15 Break

11.15 - 12.30
Moacyr Netto, creative director and head of Digital/Integration, DM9DDB, Brazil
Pawel Heinze, executive creative director, Leo Burnett Poland
Adrian Botan, regional creative officer, CEE McCann Erickson; partner and executive CD, McCann Erickson, Romania.
Rafa Soto, founder and creative director, Herraizsoto&Co, Barcelona

12.30 - 13.30 Lunch break

13.30 - 15.00 Creative Society Stage
Jimmy Lam, president of ADFEST Made In Asia - the insights on the unique Lotus Roots Awards winning entries
Ulrich Proeschel, vice-president Business Development, TBWA Europe Change is everywhere. Actually everything stays the same.
Brand new product CreativeCircle creativesociety.com - connecting intercontinental advertising industry Stefan Böck, CEO and founder; Felix Heinrich, partner

15.00 - 15.15 Break

15.15 - 16.00
Donald Gunn: The GUNN REPORT 2011 The very best in global advertising

16.00 - 16.45
Michael Conrad, president of Berlin School of Creative Leadership & Koichiro Tanaka, creative director, Projector Tokyo Call for Creative Leadership

19.00 - 24.00

Midnight Awards Marathon

Non-stop screening of awards reels from Asia Pacific ADFEST, Ibero-America FIAP, Art Directors Club of Europe and New European GOLDEN DRUM

27 January 2012

09.30 - 11.00 Creative Thinkers Stage
Slavoj Žižek, probably the hottest philosopher of our time The Power of Negative Thinking
Edward de Bono, global teacher of creative thinking: Unleashing your Creative Potential

11.00 - 11.15 Break

11.15 - 12.30
Boris Podrecca, architect Spirit of the place in architecture

Joakim Jonason, global creative director of decade: Give back the power to the creatives!

12.30 - 13.30 Lunch break

13.30 - 14.45 Creative Thinkers Stage
Franco Moretti, president of ADC*E: Communications in the open space
Farid Chehab, honorary chairman, advisor to the Board, Leo Burnett MENA: Ten Ways for One Million Returns

14.45 - 15.00 Break

15.00 - 16.30 Intercontinental Creative Stars Constellation
Satoshi Takamatsu, founder and chief creative director, Ground, Tokyo - president of the 5th CUP jury
Jureeporn Thaidumrong, executive creative director/ founder, nudeJEH, Bangkok
Milka Pogliani and Adrian Botan, McCann, New European agency of the Year
Mariusz Jan Demner, managing director, Demner, Merlicek & Bergmann, Austria
Luis Miguel Messianu, president and CCO, Alma DDB, Miami
Jose Miguel Sokoloff, president and CCO, SSP3Lowe, Colombia

20.30 - 22.30 Intercontinental Advertising Cup Awards Ceremony

For more information go to www.thecupawards.com or email moc.sdrawapuceht@ofni.

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