Hey, guys... Meet SAM

A website with fast, free and independent advice on a myriad of health topics for South African men has been launched. Called Being SAM, (SAM being South African Male), this claimed-to-be first-of-a-kind local online community aims to heighten awareness of preventable health problems and encourage early detection and treatment amongst men.

Written from the perspective of a 'typical' South African male over the age of 40, www.beingsam.co.za focuses on topics including stress, diet, exercise, hypertension and obesity. Founder of the website, Japie Swanepoel, says that men need to take charge of their lives and take proactive steps to look after their health.

"A combination of genetics, environment, culture and diet make us 40-plus SA guys vulnerable to specific health risks in South Africa. We're prone to high levels of cholesterol, 50% of us have developed ED by 40 and, when we put on weight, it tends to be around our waist where arteries love to clog. All of this impacts on the heart," he says.

Talk about it

While men should continuously better educate themselves about their health risks as they grow older, many men still find it difficult to talk about a number of issues that affect their health. This initiative provides information to highlight awareness about what health risks men may face, how to prevent them, what symptoms to look out for, and where to get medical assistance.

Swanepoel and his editorial team write, source and constantly update the content for the site. Additional input and information will be provided by leading South African medical specialists, including registered dietician and award-winning health journalist Megan Pentz-Kluyts. Plans to introduce interactive forums on various topics hosted by experts are at an advanced stage.

"Whether you are investigating, worried or just curious, www.beingsam.co.za is there to help South African males to improve their lifestyle," says Swanepoel.