SOUTH AFRICA

Why the wall?

Chris Botha, group managing director of Park Advertising discusses why Wall Breakers will be the real change-makers in 2019...

By Chris Botha 20 hours ago

SOUTH AFRICA

Brave previews new advertising model, rewarding users for watching online ads

#NEWSWATCH: Blockchain-based ad blocking web browser Brave is previewing a new advertising model, called Brave Ads, that rewards its users for watching "privacy-respecting" ads...

20 hours ago

SOUTH AFRICA

Net#work BBDO has six entries on shortlist for One Show 2019 Awards

Johannesburg's Net#work BBDO has six entries, all for "Return to Chapman's Peak" on behalf of client Mercedes Benz, on the early deadline shortlist for The One Show 2019 global awards...

1 day ago

GLOBAL

Elevated sensorial experiences drive shoppers back to stores

According to a new global report by in-store media company Mood Media, sensory experiences drive 9 out of 10 shoppers back to stores...

2 days ago

SOUTH AFRICA

South African stage director set to direct Aretha Franklin biopic

Acclaimed South African born stage director, Liesl Tommy, is set to direct Respect, a feature film based on the life of music icon Aretha Franklin...

11 Jan 2019

SOUTH AFRICA

Google brings Home Alone back to life with new ad

Google has released an ad for its Google Assistant titled Home Alone Again, featuring the original star of the classic Christmas movie Home Alone...

By Shereesa Moodley 24 Dec 2018

UNITED STATES

A guide to incorporate social media marketing into your holiday strategy (Infographic)

Social media marketing is one of the most effective ways to reach buyers during the holiday shopping season. This infographic shows a move-by-move, a ho-ho-holiday social media marketing strategy that will get eyes on your product and clicks to your page...

20 Dec 2018

UNITED STATES

YouTube's influencer marketing phenomenon (Infographic)

In 2018, the number of channels earning six figures per year on YouTube grew by more than 40% year over year! To try and learn more about this, Shorr Packaging conducted an analysis of more than 1,500 YouTube user channels to learn more about the growing impact of YouTube influencer marketing...

By Matt Zajechowsk 19 Dec 2018

SOUTH AFRICA

Prada shelves 'blackface' figurines decried as racist

Luxury fashion label Prada has been lambasted for selling monkey-like figurines with overly large red lips in a style reminiscent of racist caricatures of black people...

19 Dec 2018

UNITED STATES

Effective small business marketing tips you have to be aware of

Marketing keeps evolving and small businesses always need to be aware of what works and what does not... `

By Boris Dzhingarov, Issued by Monetary Library 8 Jan 2019

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