Outdoor Network has unveiled its 3x6m rotating digital billboard at the intersection of Hendrik Verwoerd and John Vorster Drives in Centurion, Tshwane. The roadside digital billboard forms part of Outdoor Network's expanding national digital network rollout. The launch further enhances the ability of advertisers, at the flick of a switch, to implement a national digital out-of-home campaign across the entire network, with immediacy and great flexibility in terms of creative execution.
Provantage Media Group 13 hours ago
Creative director and virtual reality expert Brendan Stein of Soapbox Films video production company explains how to make B2B video pop and why you need to get to the 'why' fast in your VR and video marketing, or else.
Leigh Andrews 1 day ago
The IAB SA today announced that Paula Hulley is succeeding former CEO Josephine Buys.
Jessica Tennant 1 day ago
Newsstands are crowded with successful magazines aimed at teenage girls, but there are few, if any, general interest magazines for teenage boys, and yet there are over 4.75 million young men in this demographic in South Africa. With this in mind, DevAd Publishing & Promotions is launching Boyz Only magazine, targeted at young men between the ages of 10 and 18.
28 Jul 2008
The Loeries Awards have come a long way and have grown in leaps and bounds to become the annual industry event. At the still youthful age of 30, this year the Loeries aimed to make mom proud but, unfortunately, there were incidents that definitely must have disappointed her as much as they did the chairman of Draftfcb Nkwenkwe Nkomo.
Tshepiso Seopa 28 Jul 2008
TNS Research Surveys (Pty) Ltd, South Africa's leading marketing and social insights company, has released their Market Sentiment Index (MSI) results for metropolitan adults for June 2008 (the study was conducted from 5 to 15 June).
Kantar TNS 28 Jul 2008
The Loeries weekend is officially over but it didn't go off without a few shenanigans here and there. While it may be very funny to name and shame the drunk and disorderly, we're not going to. We're rather going to post their pics up on Facebook and poke fun at them that way. We've also handed out a few awards of our own.
Sindy Peters 28 Jul 2008
Tonight, Sunday, 27 July 2008 at the 30th anniversary of the Loerie Awards in Margate, a total of 112 Loeries were handed out, of which only two were Grands Prix: King James in TV & Cinema Commercials for Alan Gray ‘Beautiful', and Net#work BBDO and Gloo Digital Design in Experiential Digital Mixed-Media Campaign for ‘Youngblood5'.
27 Jul 2008