Prestige marketing isn't just about classy shots of high-end products - you still have to follow the tried and trusted marketing methods that make people relate to your brand. Here, Niall Gately, currently overseeing Pernod Ricard South Africa's luxury portfolio drive, tells us how he does so...
By Leigh Andrews 28 Jul 2015 14:00
Facebook celebrated the one-year anniversary of the introduction of the Internet.org app by hosting a Developer Day at iHub in Nairobi, Kenya on 27 July 2015 and introducing new services...
28 Jul 2015 11:18
The 4th National ICT Innovation Contest Award aimed at inspiring and encouraging Ethiopian software developers and innovators will be held July 30, 2015...
By Alazar Shiferaw 24 Jul 2015 15:05
American news broadcaster, CNN, is getting some heat from the Kenyan Twitter community. This is ahead of Barack Obama's visit to the country, which CNN reported as a "terror hotbed".
23 Jul 2015 14:38
CA Southern Africa will take its roadshow on the imperatives surrounding digital transformation in the application economy where IT capabilities are identified as the competitive differentiator to Kenya on 13 August 2015 at the Sankara Hotel in Nairobi.
22 Jul 2015 09:37
The Pan African Media Research Organisation (PAMRO) has lined up a bank of international speakers representative of the best minds in media research methodologies who will discuss the latest global trends in research and measurement methodologies and how they are applicable to the African market. Africa's premier conference on media research takes place in Dar es Salaam from 23-25 August 2015 at the Best Western Coral Beach Hotel.
22 Jul 2015 09:23