We craft campaigns that work for great brands and clients who come back, year after year, for ideas that produce results.
Today's consumer need to stay informed about your product offering and what the benefits of purchasing those products are. You need to find consumers where they are and progressively this is the digital realm - online...
What makes a successful campaign might be an age-old question in the advertising world, but it is as relevant today as it is was a decade ago...
Aegis Media, in conjunction with Bizcommunity.com, will be hosting the ninth Thought Leadership Digibate that will focus on research that yield results in Africa. The event will be held on Friday, 30 November 2012, in Cape Town and will stream live on www.bizradio.co.za from 9.30am to 11am.
14 Nov 2012
12 months ago, Thierry Breton, CEO of Atos, set out an 18-month plan to ban internal email. Thousands of people have since commented on this announcement, some supporting it, others not, and many like me, who thought it wasn't possible. There are six months left to go on his roll-out plan, and I wonder how things are going.
Daryn Smith 13 Nov 2012
Recently launched by Liveoutloud at one of its events in the Sandton Audi Centre, the new Playoutloud App contains a cache of luxury goods worth over R5.7m and offers a competitive format to an exclusive subscriber base, which is limited to 500 members.
13 Nov 2012
The first events of TheRoom, a series of exclusive peer-to-peer roundtable events, will focus on digital and online and will be held in Cape Town and Gauteng during 2013.
13 Nov 2012
DQ&A's portfolio of services is very complementary: adtech and operations, trading desk, performance marketing, tech solutions, yield management and monetisation. And now, for their existing DoubleClick for Advertisers (DFA) clients, they offer DoubleClick Search and can set up, monitor and report on search accounts.
DQ&A Media Group 13 Nov 2012
Creative digital agency, So Interactive, has delivered a new online community platform designed specifically for WiEBE, Women in Engineering and the Built Environment, an organisation committed to the ongoing support and development of women pioneering a path of gender equality in the engineering industry.
So Interactive 13 Nov 2012
JIP, considered the authority on popular culture, local music and the latest 'cool' in South Africa for Afrikaans youth, has a new online presence. The youth supplement, part of Beeld and Die Burger, reportedly has a readership of over one million.
12 Nov 2012
Jozi-based MSD has partnered with Mogo Media in the US to host a 24-hour online Photoshop festival on 15 November 2012, featuring over a 100 workshop sessions; speakers include Andy Biggs, Dave Cross, Colin Smith, Lee Varis and local Photoshop guru Mohammed Jogie as African representative. Attend any session free on the day or purchase a year-long All Access Pass for a discounted rate of US$184.
Morning Star Design
As part of its integrated PR and social media campaign for Old Mutual South Africa, Positive Dialogue Communications, in collaboration with Radar, launched 25 Shesha Tuk Tuks, branded with Old Mutual Foundation's supported initiatives in the streets of Sandton, offering commuters a fun and affordable transport alternative to cut through the traffic.
12 Nov 2012
Listen to the podcast of last week's Biz Takeouts Marketing & Media radio show which airs every Thursday 5pm-6pm, streamed live via 2oceansVibe Radio, to find out how search marketing, SEO and SMO can be used to improve a company's visibility online. [twitterfall]
12 Nov 2012
A new free app allows iOS and Android users one-click access to BizRadio's live streams and archived podcasts. Developed by local software solutions house and BizRadio sponsor DVT, the app extends the station's reach from its web portal.
9 Nov 2012
At this month's Heavy Chef digital marketing event, Mike Sharman and Mike Stopforth will be unpacking two buzzwords we hear all too often online - Viral and Social.
World Wide Creative 9 Nov 2012
Digital agency, Firewater Interactive, has a new look. They've revamped their logo and website to incorporate cutting-edge design trends and web technologies, and reminding clients that they create work which not only reflects top local standards - but international ones.
Firewater Group 8 Nov 2012
The location-based travel guide devices, known as Tourism Radio, have hit the millionth rental day since inception in early 2010, ahead of the traditional holiday rush. It currently has its devices playing in South Africa, New Zealand, Namibia and Angola.
8 Nov 2012
A new global partnership brings together Sitecore's Microsoft-based enterprise web content management and customer experience management solutions together with Avanade's experience in online design and digital marketing expertise.
8 Nov 2012
Tune in to tonight's Biz Takeouts Marketing & Media radio show, streamed live from 5pm-6pm via 2oceansVibe Radio, to find out more about search marketing and how to make your company visible online. The studio guest this Thursday evening, 8 November 2012, will be Peter Olivier from AdMakers International. [twitterfall]
8 Nov 2012
In a recent poll, Effective Measure asked online consumers about their sentiments and usage of popular and trending social media sites. Considering the efficacy of the human race, it was interesting to see just how engaged our online consumers are.
Andre Britz 7 Nov 2012
Social networking - including services such as YouTube, Facebook, Twitter and BBM - looks like a whole brave new world to those of us who grew up without it. For the generation that is growing up with mobile phones and the Internet, it is simply a fact of life.
All Amber, the organiser of premier events in Africa, has announced details for its fourth annual Mobile Web Africa conference. The event, which will take place during the final week of November, is firmly established as the leading mobile-focused event in Africa and the 2012 edition is set to focus on expanding success in the industry.
All Amber 7 Nov 2012
Leading full-service digital agency, NATIVE, took home six pixels at the dazzling Bookmarks awards evening held in Cape Town. The agency is most proud of its four wins for the #CloseTheTap campaign, a digital initiative which inspired real-world action.
NATIVE VML 7 Nov 2012
Our crowdsourced recruitment business Hiring Bounty is off to a great start but the process hasn't been easy. Here are the top five points that I've learned about recruitment in the time since the team began working on the business.
Greg Schneider 6 Nov 2012
Gloo was announced the Bookmarks Agency of the Year and picked up 10 awards at the 2012 event in Cape Town. The event recognises the companies and people in the digital industry who raise the bar from 'mediocre' to 'incredible', with the awards focusing on 'measurable excellence'.
Gloo 6 Nov 2012
This year's Bookmarks Awards proved to be a momentous occasion for Synergize as the online marketing specialists were awarded three bronze pixels in the category of Organic Search and their Head of Search, Robin Fishley, received the honour of Best Organic Search Marketer.
Synergize Online 6 Nov 2012
Quirk Agency was honoured with the Greatest Contribution to Digital title at the recent 2012 Bookmarks Awards. The award comes as a timeous nod to Quirk's recent merger with the Red & Yellow School of Logic and Magic, as well as its continuing contribution to furthering the industry through education and innovation.
Quirk 6 Nov 2012
The Old Mutual and Shesha Tuks Blogger Challenge, which takes place tomorrow, 6 November 2012 between 9am and 12pm, will see some of South Africa's top bloggers and tweeters compete in a race around the Sandton CBD in Tuk Tuks.
5 Nov 2012
Following hot on the heels of scooping the Galliovas top award for Best Food Writer of the Year, leading content marketer New Media's multiple award-winning publication Woolworths TASTE's digital platform took home three prizes at the 2012 Bookmark Awards.
New Media 5 Nov 2012
The Biz Takeouts Marketing & Media radio show, which airs every Thursday 5pm-6pm, streamed live via 2oceansVibe Radio, was broadcast live from The Bookmarks 2012 last week Thursday, 1 November 2012. Show host Warren Harding chatted to finalists, sponsors, judges and some winners at the event. [twitterfall]
5 Nov 2012