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Media literacy: Five fact-checking tips for the fake news era
Media literacy: Five fact-checking tips for the fake news era

Ease of access to social media and editing tools have made it easier than ever to spread stories and images that have people shaking their heads, thinking "That can't be real... can it? I must share!" Here are five steps to take to up your media literacy, so that the results of your own news-sharing are more reliable...

By Leigh Andrews 16 hours ago

Bad data is harming your email marketing efforts: Here's how to fix it
Bad data is harming your email marketing efforts: Here's how to fix it

Bad data can impact everything. From how many people see the messaging you send out to its impact and even your organisation's reputation. Fortunately, cleaning up your data and repairing your marketing efforts isn't rocket science...

By Ross Sibbald 14 hours ago

AdColony wins Gold at the AMASA Awards!
AdColony wins Gold at the AMASA Awards!

AdColony South Africa, one of Nfinity Media's investments, and co-entrant Dentsu Redstar won Gold at the AMASA Awards in the category Best Use of Technology for the Heineken UEFA Champions League campaign...

Issued by AdColony 15 hours ago

Everlytic launches new marketing automation feature: Workflows
Everlytic launches new marketing automation feature: Workflows

Everlytic's new marketing automation feature, Workflows, allows businesses to create personalised email and SMS communications that branch into custom journeys based on customer data, preferences, and subscriber interaction...

Issued by Everlytic 16 hours ago

Distributor app enters market
Distributor app enters market

2018 has been an exciting year for the ConnectGroup - the digital division of MegaVision Media...

Issued by MegaVision Media 17 hours ago

#Newsmaker: "Measure, review, react" - Marilyn Nel
#Newsmaker: "Measure, review, react" - Marilyn Nel

Marilyn Nel joined BMi Research earlier this year as new research manager to lead the B2B market research department, responsible for building client relationships, guiding clients through research projects and overseeing the research process on all projects...

By Jessica Tennant 18 hours ago

Does traditional 'offline' media still have a place in the digital online media space?
Does traditional 'offline' media still have a place in the digital online media space?

My career in media started somewhere in the 80's. Needless to say, what we do today in media and what we did 'back in the day' is poles apart, mostly due to media choices being extremely limited...

By Margie Knap 1 day ago

Survey finds AI projects in digital commerce are successful
Survey finds AI projects in digital commerce are successful

The use of artificial intelligence (AI) in digital commerce is generally considered a success...

1 day ago

Van Schaik launches multiple e-book vendor solution
Van Schaik launches multiple e-book vendor solution

Long-standing Realm Digital client, Van Schaik Bookstore, recently launched a multiple e-book vendor solution...

Issued by Realm Digital 12 Oct 2018

Red Cherry Interactive and Tru-Cape make MTN App of the Year Awards shortlist
Red Cherry Interactive and Tru-Cape make MTN App of the Year Awards shortlist

Red Cherry, along with Tru-Cape Fruit Marketing and Big Brave, has made the shortlist for the 2018 MTN App of the Year awards...

Issued by Red Cherry Interactive 11 Oct 2018

Blurred media lines
Blurred media lines

I remember growing up on the dusty streets of the Vaal as a radio addict who used to love listening to Radio Bop...

By Victor Koaho 11 Oct 2018

AI Summit launches at AfricaCom 2018
AI Summit launches at AfricaCom 2018

Artificial intelligence is already apparent in most industries and has the potential to reach more and do more...

10 Oct 2018

Ford appoints BBDO as global creative lead
Ford appoints BBDO as global creative lead

NEWSWATCH: The automotive giant has appointed BBDO as its new lead creative agency, after 75 years with WPP, effective 1 November...

9 Oct 2018

Hans Zachar, managing director: technology strategy, Accenture Africa.
How African enterprises chart growth in the digital age

African businesses must ensure they stay a step ahead to survive and thrive by finding intelligent solutions which totally re-imagine customer experiences...

By Hans Zachar 9 Oct 2018

The good, the bad and the ugly side of influencer marketing
The good, the bad and the ugly side of influencer marketing

In this final article of the series, you'll be able to see the good and the bad side of influencer campaign planning and management, or the lack thereof...

By Josh Da Costa, Issued by R-Squared Digital SA 9 Oct 2018

#NewBiz: Wonderland Collective acquires Studio Aura, opens offices in London, UAE
#NewBiz: Wonderland Collective acquires Studio Aura, opens offices in London, UAE

Brand and digital agency Wonderland Collective has acquired UK design agency Studio Aura...

9 Oct 2018

Let's get phygital: How to protect yourself from the unconscious flow of data
Let's get phygital: How to protect yourself from the unconscious flow of data

We now live in an age where our physical selves live along our digital selves. What you do offline is shared online and "peacocking" has become prevalent for digital citizens of the 21st century...

By Carmen Murray 9 Oct 2018

This Mozambican startup is plotting an African data revolution
This Mozambican startup is plotting an African data revolution

Seedstars Maputo winner WenaData may only be active in Mozambique for now, but the startup has big plans for taking its innovative research techniques across the continent...

By Tom Jackson 9 Oct 2018

Time to fall in love with tags and pixels
Time to fall in love with tags and pixels

Is it a snack? Is it a game? No! They are the technical terms for the most exciting thing to ever happen to digital marketing...

By JG Bezuidenhout 9 Oct 2018

Clive Angel's insights on 'The Subscription Economy'
Clive Angel's insights on 'The Subscription Economy'

A subscription as defined by Clive Angel is any service whereby a consumer pays an ongoing fee for the ongoing use of an asset and/or access to a customer service...

Issued by KOBELA MEDIA & ADVERTISING 9 Oct 2018

Red & Yellow gathers top agencies in South Africa for a day of visionary learning
Red & Yellow gathers top agencies in South Africa for a day of visionary learning

Red & Yellow, in partnership with IAB SA, will be hosting the Red & Yellow Digital Agency Showcase day on 25 October, on their beautiful Cape Town campus...

Issued by Red & Yellow 8 Oct 2018

Breaking through digital frontiers to achieve the exceptional
Breaking through digital frontiers to achieve the exceptional

We stand at the precipice of the Fourth Industrial Revolution, which promises to be the most globally impactful revolution to date...

8 Oct 2018

Emilar Gandhi
Facebook Africa launches third-party fact-checking w/ Africa Check, AFP

Facebook Africa has launched third-party fact-checking in partnership with Africa Check and AFP to help assess the accuracy of news in South Africa and reduce the spread of misinformation...

4 Oct 2018

Joe Public Connect scoops 'Digital Agency of the Year' at this year's New Gen Awards
Joe Public Connect scoops 'Digital Agency of the Year' at this year's New Gen Awards

Gold was certainly on the cards for Joe Public Connect at the New Generation Social & Digital Media Awards ceremony that honours innovative technology and inventive social and digital media...

Issued by Joe Public United 4 Oct 2018

Arc Interactive - the agency behind CellCgirl
Arc Interactive - the agency behind CellCgirl

Arc Interactive has teamed up with mobile company Cell C to develop an exciting new project called CellCgirl...

Issued by Arc Interactive 4 Oct 2018

Goodbye consumers, hello AI!
Goodbye consumers, hello AI!

The job of branded goods and companies is about to get much harder, says Sandra Burger, business unit manager at The MediaShop...

By Sandra Burger 4 Oct 2018

Mike Sharman, Bryan Habana and Ben Karpinski.
Meet new creative digital sports marketing agency: Retroactive

Today marks the launch of Retroactive, a new creative digital sports marketing agency, co-founded by former Springbok Bryan Habana and Mike Sharman, co-founder of Retroviral Digital Communications...

4 Oct 2018

Digital Media Africa conference set to gather African publishers
Digital Media Africa conference set to gather African publishers

Africa's media landscape has undergone significant changes since African publishers across the continent gathered for the first Digital Media Africa conference in 2016, and this year's gathering promises to address digital revenue challenges...

3 Oct 2018

Influential voices and leading narratives in the media during Women's Month 2018
Influential voices and leading narratives in the media during Women's Month 2018

#TotalShutdown marches taking place across the country on 1 August saw women from all walks of life taking to the streets to make their collective voice heard. This began a month that would lead to significant conversations about how South African society treats and protects women...

Issued by Ornico 3 Oct 2018

The dangers of mismanaging an influencer campaign
The dangers of mismanaging an influencer campaign

You've run through a risk management process with your influencers and determined how to mitigate brand risk effectively. What if you haven't considered all the factors?..

By Josh Da Costa, Issued by R-Squared Digital SA 2 Oct 2018

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