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Episode 171: Agency focus - The Fixer Company

Date: 21 Apr 2016
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The Launch Factory team at the SAFTAs
#AfricaMonth: Hitting the buzzer for local TV format

'Local game show' doesn't necessarily mean endless reruns of Noot vir Noot. Launch Factory's GM: branded content Apollo Zake explains how their Down for the Guap gameshow scooped a SAFTA after running for just one season, and the importance of creating African content...

By Leigh Andrews 19 hours ago

OOH measurement currency should bring even more growth
OOH measurement currency should bring even more growth

The launch of South Africa's first measurement currency for out of home advertising is just around the corner. What does this mean for the industry? Here's how the introduction of similar currencies has impacted on the industry in other countries...

By Terry Murphy 3 days ago

New BCom degree to open more career opportunities

Boston City Campus & Business College has launched a new commerce degree. Called BCom Management Marketing, the degree is expected to become a sought-after qualification by employers and entrepreneurs alike.

Issued by Boston College 14 Dec 2012

South African National Research Foundations partners With Havas Worldwide JHB

The South African National Research Foundation (NRF) recently signed on Havas Worldwide Johannesburg for a project to encourage South Africans to contemplate a brighter future based on knowledge creation and innovation, as well whilst stimulating investment.

Issued by Havas Worldwide 14 Dec 2012

The Moshi Monster Summer Tour hits a beach near you! - HDI Youth Marketeers
The Moshi Monster Summer Tour hits a beach near you!

Come and join HDi Youth Marketeers this December as they tour the South African coastline with their Moshi Monster Summer tour.

Issued by HDI Youth Marketeers 14 Dec 2012

Viv: In the creative hotseat - Blue Moon Corporate Communications
Viv: In the creative hotseat

The ever-effervescent Vivienne Bezuidenhout, who's been working at Blue Moon as a Creative for nearly three years, shares her thoughts about the creative process, work synergy and more in this interview - including what she won't be giving up in 2013...

Issued by Blue Moon Corporate Communications 14 Dec 2012

It's the season to Give Responsibly - World Wide Creative
It's the season to Give Responsibly

The Cape Town Central Improvement District (CCID) has launched an SMS donation service as part of its Give Responsibly campaign in an effort to help break the cycle of homelessness on the city's streets.

Issued by World Wide Creative 14 Dec 2012

Bush Radio's 12th Media Kidocracy Konference - empowering the young through media

The Media Development and Diversity Agency (MDDA) and Friedrich Ebert Stiftung (FES) in partnership with Bush Radio hosted the 12th Media Kidocracy Konference (MKK) 2012 attended by 96 young South Africans between 10-14 December at Nekkies Resort and Conference Center in Worcester in the Western Cape.

Issued by MDDA 14 Dec 2012

'Put education to work' call by world's youth
'Put education to work' call by world's youth

A new infographic youth competition and launch of first global SMS campaign by the Education for All Global Monitoring Report calls on governments to help the 200 million 15 - 24-year-olds who never completed primary school and lack the skills to find decent work.

14 Dec 2012

Aki Kalliatakis
Play Santa - be nice to nasty retailers

Consumers who wish for a customer service revival for Christmas might like to go one better and lead the resurgence themselves.

By Aki Kalliatakis 14 Dec 2012

China, GCIS discuss communication challenges

An 11-member delegation from the State Council of Information Office (SCIO) in China met on Wednesday with the Government Communication and Information System (GCIS) to discuss communication practices.

14 Dec 2012

Online readers provide holiday ideas for  Getaway's January issue
Online readers provide holiday ideas for Getaway's January issue

The editorial team of Getaway has allowed its consumers to determine the contents of the January 2013 issue, which has a comprehensive guide to almost 200 holiday ideas for 2013 provided by the readers.

14 Dec 2012

New online business, environment magazine
New online business, environment magazine

Nandi Mgwadlamba, owner of Sleeves-Up Communications, has launched a new online business and environment magazine, Rooted Wealth, which has been emailed to 6,000 readers. It plans to increase this figure to a million readers by 2017.

14 Dec 2012

Sunlight sponsors children's home party
Sunlight sponsors children's home party

Sponsored by Sunlight, Childline celebrated its annual Christmas party with fun and games for the children, with lunch and time out for the volunteer moms on Saturday, 8 December 2012.

14 Dec 2012

Geo-targeted mobile media platform reaches 20 million

Primedia Unlimited subsidiary, TLC Unlimited, has announced the launch of a new mobile geo-targeting advertising platform that enables advertisers to convey strategic and geographically focused SMS via an advanced database system that targets specific audiences based on cross-demographics such as location, age, gender and income.

14 Dec 2012

Smiles for Christmas for 100 children
Smiles for Christmas for 100 children

This year, 100 South African kids born with cleft palate and cleft lips will receive the gift of a smile for Christmas when Operation Smile, a non-profit organisation that helps children and young adults with correctable facial deformities, will perform 100 life-changing operations.

14 Dec 2012

SABC: To serve the public, or the state?
SABC: To serve the public, or the state?

NEWSWATCH: An editorial in Times Live poses the question as to whether the SABC is a public or state broadcaster, while Khadija Patel, writing in the Daily Maverick reckons the ANC needs to do some serious work on its media relations. Finally, after about five years of waiting, the final regulations on digital terrestrial television migration will be published today, reports Mail & Guardian.

By Rod Baker 14 Dec 2012

Harry Herber
I'm not sure where it will end, but I know where it starts

It seems like just yesterday that the most overused word in the media planner's vocabulary suddenly appeared: convergence. I remember thinking how cool it was, and wondering how come the penny took so long to drop. Convergence was inevitable. Technology was flying and a single gadget that truly ran your life was surely on the cards somewhere in the not too distant future. Well, it has arrived.

By Harry Herber 14 Dec 2012

Orders from 'on high' allegedly zap Zapiro SABC interview
Orders from 'on high' allegedly zap Zapiro SABC interview

NEWSWATCH: According to a Mail & Guardian report, quoting the Times, an SABC interview featuring the cartoonist Zapiro was canned at the last minute.

By Rod Baker 13 Dec 2012

Learners lobby for free Wikipedia access
Learners lobby for free Wikipedia access

A group of Grade 11 learners at Sinenjongo High School, Joe Slovo Park in Cape Town is leading the charge for free cellphone access to Wikipedia in South Africa. The learners have sent a letter to the four mobile network operators, Vodacom, MTN, Cell C and 8ta, urging them to give their customers free mobile access to Wikipedia.

13 Dec 2012

MACHINE on a steady acquisition drive

MACHINE, an award-winning integrated below-the-line agency, recently acquired the digital accounts for Appletiser, Citroen and Tiger Brand Beverages, as well as the full through-the-line accounts for ADDIS and Habitat for Humanity.

Issued by Publicis Machine 13 Dec 2012

Brave clients get what they deserve - Mann Made Media
Brave clients get what they deserve

The great thing about a brave client is that they can scare you with their demands. I mean the clients that are driven by the commercial imperative to inform and inspire. The clients that want something that is both strategically smart and creatively unique. These are the clients that make my job so much harder, and my work that much better.

By Nick Warren, Issued by Mann Made Media 13 Dec 2012

Draftfcb Cape Town unites two African originals - FCB Africa
Draftfcb Cape Town unites two African originals

Two African originals - Amarula Cream and Alek Wek - have been united by Draftfcb Cape Town in a beautifully shot and elegantly edited television ad breaking ahead of the summer festive season.

Issued by FCB Africa 13 Dec 2012

Festive farewells to 2012 - CoreXalance
Festive farewells to 2012

Another year has come and gone, and what a wild ride it was. We, at CoreXalance would like to take this opportunity to express our sincere gratitude and thanks for your support during 2012.

Issued by CoreXalance 13 Dec 2012

A year in review for Cindy Lee and Brian Critchfield, Fresh Eye Film Productions

Fresh Eye Film Productions has had a great year with interesting and challenging projects. Great creative work has come their way with the reel expanding, showing Cindy's capabilities and strengths.

Issued by Fresh Eye Films 13 Dec 2012

Content 2013 conference extends early bird special

Content 2013 will take place on 25 and 26 February 2013 at the Fugard Theatre in Cape Town. The new early bird closing date is 14 January.

Issued by MANGO-OMC 13 Dec 2012

Liqui-fruit officially sponsors 800km mountain bike race in 2013
Liqui-fruit officially sponsors 800km mountain bike race in 2013

Liqui-Fruit will be the official juice sponsor of the 2013 Absa Cape Epic from 17-24 March 2013 in the Western Cape and has simultaneously announced its title sponsorship of the Liqui-Fruit Cape Times Vineyard races, which take place on the final day of the Absa Cape Epic at Lourensford Wine Estate.

13 Dec 2012

Panel discussion: "Photography as a media format"

On 6 December 2012, the Media Development & Diversity Agency (MDDA) and the Market Photo Workshop (MPW) co-hosted a panel discussion themed "Photography as a Media Format" as part of celebrating the graduates of the 2012 MPW Photojournalism and Documentary Photography (PDP) program.

Issued by MDDA 13 Dec 2012

Face of JetSet watches 2012 to be selected on Saturday
Face of JetSet watches 2012 to be selected on Saturday

On Saturday 15 December 2012 at a gala dinner, the top 13 finalists will take to the stage at Villa Toscana at Montecasino to compete for the title of the Face of JetSet Watches 2012 and her share of the R2.2 million prize package.

13 Dec 2012

Llewellyn Kriel
What Joburg should learn from Vodacom

So, the City of Joburg plans to spend - some might say, squander - as much as R10m on an image enhancement campaign. Some "image consultants" have quoted the city as much R55m for the job - which is probably more a telling indicator of just how bad its brand is than a real cost measurement.

By Llewellyn Kriel 13 Dec 2012

WAPA: Lite-Licensing could improve wireless spectrum efficiency
WAPA: Lite-Licensing could improve wireless spectrum efficiency

The Wireless Access Providers' Association (WAPA) feels that the introduction of Lite-Licensing, which is currently being trialled and employed by progressive institutions internationally, as an alternative wireless spectrum management approach, could benefit South Africa.

13 Dec 2012

SABC... jingle (alarm) bells
SABC... jingle (alarm) bells

NEWSWATCH: The tighter controls over talk shows introduced at the SABC this week have the alarm bells ringing, reports BDlive, and proof of how bad news travels is the fact that news that local SA news channel eNCA had to apologise for using an old clip dealing with comments on Nelson Mandela, has been picked up the Times of India. Mail & Guardian reports countries - the US and China to name but two - are at odds over laws governing the internet, and IOL reports on how a UK study finds that playing violent video games can make people more aggressive.

By Rod Baker 13 Dec 2012

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