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GLOBAL

Brian Wieser, global president, Business Intelligence, WPP.
The impact of Covid-19 on global advertising investment [report]

Warc has released its latest report; Global Advertising Trends: The impact of Covid-19 on ad investment which shows global adspend set to fall 8.1% in 2020 as travel & tourism (-31.2%), leisure & entertainment (-28.7%), financial services (-18.2%), retail (-15.2%) and automotive (-11.4%) as brands shoulder impact of the outbreak.

2 days ago

GLOBAL

Why Ford, Chanel and other companies pitch in during a crisis - without the government ordering them to
Why Ford, Chanel and other companies pitch in during a crisis - without the government ordering them to

Severe shortages of critical medical supplies have prompted governments to compel private companies to fill the gap. In the US, President Donald Trump invoked rarely used powers to force General Motors to make ventilators, while the leaders of France, the UK and Japan have put pressure on companies to make more medical supplies.

By Elham Mafi-Kreft and Steven Kreft 26 May 2020

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