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Source: © 123rf While Global advertising spend is now on course to grow 6.7% this year to $1.15trn, according to a new study from Warc, this is a downgrade of almost one percentage point (pp) from the marketing effectiveness experts’ November forecast

Warc study shows growth this year but still downgrade of almost one percentage point

Source: © More About Advertising

WPP’s 2024 preliminary results see shares plunge 16% to a four year low

27 Feb 2025

The One Club’s ADC 104th Annual Awards global jury has been announced. It includes 10 creatives from the Middle East and Africa region (Image by © Bizcommunity)

One Club ADC 104th Annual Awards global jury includes 10 creatives from the Middle East and Africa

9 Jan 2025

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Photo by rupixen.com on .

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Image credit: ROBIN WORRALL on Unsplash.

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Global consumer confidence increases 1 point in Q4 2011

Global consumer confidence increases 1 point in Q4 2011

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Consumer Confidence Survey: Economy again top global concern

Consumer Confidence Survey: Economy again top global concern

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Unemployment, inflation worries hit consumer confidence

Unemployment, inflation worries hit consumer confidence

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[2011 trends] Measuring marketing success in a mass-customised fragmented world

[2011 trends] Measuring marketing success in a mass-customised fragmented world

Darren Woolley 17 Jan 2011