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    Embarcadero launches RAD Studio XE5

    SAN FRANCISCO, US / MAIDENHEAD, UK: Embarcadero Technologies, a leading provider of software solutions for application and database development, has announced the availability of RAD Studio XE5, a multi-language, multi-device, and multi-database application development suite, now with Android and iOS support.
    Embarcadero launches RAD Studio XE5

    RAD Studio XE5 is claimed to be the only solution on the market that provides true native, CPU executable code on all four leading computing platforms - Android, iOS, Windows and OS X - while managing one codebase, one team, and one schedule without sacrificing app quality, connectivity or performance.

    RAD Studio XE5 enables users to create true native apps for PCs, tablets, and smartphones and get them to app stores and enterprises fast. True native apps run directly on the device hardware with no scripting or interpretive layers, allowing developers to deliver the best user experience possible. A new survey by Dimensional Research released today, shows that while 85% of Windows developers are tasked with developing mobile apps and 85% prefer native apps, only 17% believe they can reasonably deliver native mobile apps for two or more platforms.

    "We designed RAD Studio XE5 to be a game changer enabling developers to rapidly build native apps with rich user experiences on multiple devices with a single code base," said Michael Swindell, Embarcadero senior vice president of products. "The biggest challenge facing software development organisations today is how to best deliver their business across an ever-expanding list of devices. With RAD Studio XE5, developers can now deliver native apps for Android, iOS, Windows, and OS X devices in a fraction of the time and cost of any other solution."

    Benefits of RAD Studio XE5 include:

    True Native Android and iOS Support
    Users can now develop true native Android and iOS apps for smartphones and tablets, the largest addressable mobile markets on the planet. The platform also includes access to common mobile device sensors and services and use of on-device, cloud, or enterprise data.

    One Codebase, One Team
    Development teams can both prototype and develop native apps in standard C++ or Delphi programming languages for multiple devices simultaneously, meaning no need for multiple projects, schedules, and budgets with separate development teams, tools, languages and libraries to target each device platform.

    Multi-Device Application Platform
    RAD Studio XE5 has all the ingredients for a Multi-Device Application Platform (MDAP). New REST client support makes it easy to connect to any REST based service including social networks, MBaaS, payment services, storage, and more. It is the ideal on-premises or in-cloud platform to deliver enterprise data and services to your apps. Developers can now tackle enterprise BYOD challenges and ensure their apps not only run on multiple devices, but also support multiple backend services, both inside the corporate firewall and in the cloud.

    What customers are saying

    "We created an iPad app with RAD Studio, which is an entrance system for the biggest family park in Austria," said Werner Weiss, CEO, IWAASS OG. "Now we are developing a point of sale solution for Windows, Mac, iOS and also Android. We could not do this level of development without the RAD Studio environment. And most importantly, our customers love our solutions!"

    Availability

    RAD Studio XE5, Delphi XE5 and C++Builder XE5 are available immediately from Embarcadero and from the company's partners. Visit the Embarcadero online store at https://store.embarcadero.com for pricing, including upgrade discounts for registered users of 2010 and later versions. To download a free trial, visit: http://www.embarcadero.com/products/rad-studio/downloads

    About RAD Studio

    Embarcadero® RAD Studio XE5 is multi-device, true native app development for developers that need to create apps for PCs, tablets, and smartphones, and get them to app stores and enterprises fast. RAD Studio includes the award winning Delphi, C++Builder and HTML5 Builder development environments. Additional information on RAD Studio is available at: http://www.embarcadero.com/products/rad-studio.

    New global survey: Windows developers report exploding demand for mobile apps, but current tools can't deliver

    • 85% have a strategic imperative to deliver apps on mobile devices
    • An overwhelming 95% of respondents believe common source code for desktop and mobile is highly desirable
    • 85% believe that native apps provide the best mobile user experience

    A global survey sponsored by Embarcadero Technologies, a leading provider of software solutions for application and database development, finds that while a majority of Windows developers are experiencing great demand for mobile development, the actual delivery of these apps is being compromised due to the cost and complexity associated with supporting multiple platforms.

    The survey conducted by Dimensional Research and comprised of 1,337 Windows developers from around the world, reveals a clear disconnect between the growing interest in mobile apps and the lack of tools available to actually develop them.

    "This independent, global survey of application developers confirms the brutal challenges they're facing as the shift from desktop apps to connected mobile devices unfolds," said Tony de la Lama, senior vice president of marketing and R&D at Embarcadero Technologies. "Developers have been telling us they must support existing desktop apps and at the same time make them available on mobile devices. RAD Studio XE5 with its complete app development support for Android, iOS, Windows and OS X, allows developers to build high performance, close-to-the-metal native apps with rich user experiences on these strategic platforms."

    Key findings from the report include:

    Overwhelming majority of Windows developers must add mobile to their existing app development strategy
    • 85% of respondents receive requests for mobile apps
    • 99% say existing apps must continue to be supported

    Android is the most requested platform among Windows developers
    • 83% of the requests for mobile app have Android support as a requirement

    HTML5 and JavaScript are not the solution of choice for mobile apps
    • 85% of respondents say native apps are best for end users
    • 74% of those who used HTML5 and JavaScript have had challenges

    "Windows developers clearly see the need to bring their deep experience with application development to mobile applications," said Diane Hagglund, senior researcher at Dimensional Research. "Today's development options either limit the end user or result in costly and complex native development across multiple platforms. These Windows developers clearly need better options."

    To download an infographic for the survey or the full report, please visit: http://forms.embarcadero.com/13Q3RADSurveyWhitepaper

    Survey Methodology

    Windows developers from around the world were invited to participate in a multi-language online survey. They were asked a series of questions about demand for mobile applications, experience with delivering apps, and challenges. A total of 1,337 individuals completed the survey. All had experience with development of Windows applications.

    About Dimensional Research

    Dimensional Research provides practical marketing research to help technology companies make smarter business decisions. Our researchers are experts in technology and understand how corporate IT organisations operate. Our qualitative research services deliver a clear understanding of customer and market dynamics. For more information, visit www.dimensionalresearch.com.

    About Embarcadero Technologies

    Embarcadero Technologies, Inc is a leading provider of award-winning tools for application developers and database professionals so they can design systems right, build them faster and run them better, regardless of their platform or programming language. Ninety of the Fortune 100 and an active community of more than three million users worldwide rely on Embarcadero products to increase productivity, reduce costs, simplify change management and compliance, and accelerate innovation. Founded in 1993, Embarcadero is headquartered in San Francisco, with offices located around the world. www.embarcadero.com.

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