LGB supplies a range of 16 different flavoured carbonated beverages to the market through its primary brand REFRESHHH, as well as through a number of secondary brands and private labels. It operates largely through its retail partners which include the major retail groups and wholesalers in South Africa, to bring the best in affordable quality liquid refreshments to a large segment of the population.
The company has a national footprint that extends to all nine provinces as well as several other countries in Africa.
"With state-of-the-art manufacturing facilities in Johannesburg, East London and Bloemfontein, which have been complemented by the recent acquisition of leading European production lines, LGB has geared up their capacity to ensure that they are able to continue their strong growth strategy in South Africa, as well as expanding into other African markets," says Howell.
"We believe that through the acquisition, we will furthermore be able to provide LGB with the support and assistance to continue to succeed and grow," concludes Howell.
