Logistics supplier adds to Mr Price online service

"The client partnered with us because of our successful logistics track record in the local e-commerce industry," says Zyla de Bruyn, GM: contract logistics at On the Dot. "Timing is everything. Although the retailer is responsible for the front-end, our company will be in charge of everything that happens 'behind the scenes', getting the stock delivered to the customer in the shortest time possible."

The company's Olifantsfontein warehouse was renovated to fit the requirements and stocked to offer the same goods as any of the client's retail branches. "Whatever the customer orders online, our warehouse must have in stock. We make sure that the order is processed, packed and distributed - in the fastest time possible."

Customers can either receive their orders at the nearest post office, a retail branch or have it delivered to their front door via courier. "Through the company's real-time tracking and tracing, the customer can be notified as to where their order is in the process, right up to delivery."

Managing this retailer's logistics presents e-commerce at its best - accurate and transparent throughout, exactly what is expected from a professional and efficient e-commerce service. The company looks forward to evolving to take advantage of further opportunities, as more retailers look to expand or diversify into online sales.