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Free support programme to quit smoking

Nicorette aims to help smokers quit with its Kick Butt support programme, which offers free day-by-day information and advice on how to quit, as well as help and motivation.

Making the decision to stop smoking, setting and sticking to the quit date is the first step to successful quitting. In the days and weeks that follow, however, relying on will-power alone could leave many would-be quitters feeling overwhelmed, frustrated and unable to cope. According to the Nicorette SA Smoking Survey released in August, 32% of quitters turn to support groups for extra help.

Vanessa Sew Chung Hong, brand manager for Nicorette comments, “Much has been documented about the efficacy of behavioural support programmes as an aid to quitting smoking, but whilst NRT has been shown to help relieve the physical discomfort experienced when quitting smoking, there is still the psychosocial and behavioural aspect which most find difficult to overcome. This is where a support group can help.”

Nicorette has launched its Kick Butt programme to offer guidance, support, advice and motivation to anyone who has made the decision to quit.

On signing up to the nicorette Kick Butt programme, as part of the ongoing support, participants will receive the following:

Emails

An email every day (Monday to Friday) for the first few weeks, followed by an email every Wednesday for the remaining weeks of the programme.

SMS

An sms every day for the first week, followed by sms' on Saturday and Sunday for the next few weeks. SMS' will then be sent on Wednesday for the remainder of the programme.

Phone Calls

A sign-up and welcome call before embarking on the programme, a support call or two during the journey to further encourage feedback to the call centre.

A "day at a time diary"

The diary will remind and inform participants of key quitting milestones, and the benefits to be experienced each step of the way.

Unlimited access to a medical expert

The in-house medical expert will be available to answer questions on Nicorette, smoking, and the process of quitting.

For more information and to sign up for Nicorette's Kick Butt programme, go to www.nicorette .co.za/kickbutt or call the Nicorette contact centre on 0860 410032.

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