“Optical Odyssey” is a series of posters by Dentsu Tokyo for Japanese eyewear company Jins. The level of detail clearly caught the attention of Lisa Smith, VP of brand design of Chobani and ADC Brand Communications Design jury member, who chose the series as her pick of the day. In the embedded video below she explains a bit more about why the work spoke to her.

You can view this and other Art Directors’ Club and One Show entries by browsing this year’s entries and don’t miss the 97th Annual ADC Awards on 7 May 2018 and the One Show Creative Week Festival from 7 to 11 May 2018 in New York City – visit our One Show special section for all the latest updates.