In theory, tradeshows are a great way to spread the word about your brand, meet new contacts within your industry, and potentially land a few major clients or customers. But digital marketing and advertising have disrupted such traditional marketing methods...
Etihad Airways has entered into a partnership with Brand USA, a destination marketing organisation for the United States, in order to boost tourism to the US. The airline sponsored a Brand USA reception at the Armani Hotel in Dubai, as part of the annual Arabian Travel Market global travel and tourism exhibition...
13 May 2015
At the Event Solutions Spotlight Awards, held mid-March 2013 in Las Vegas, two South African companies walked away with awards.
8 Apr 2013
NEW YORK, US / CAPE TOWN, SA: 140 BBDO (formerly Net#work BBDO Cape Town) ECD Ivan Johnson was recently in New York judging the Art Directors Club 90th annual awards advertising entries. As the only judge from South Africa on the multi-national jury panel, he answers a few questions on what really lurks behind the golden statue or the gilt-edged frame.
16 Mar 2011
MIAMI, US: The first Festival of Media LatAm will celebrate the creativity and innovative thinking that is at the heart of media communications across the LatAm region with an inaugural Award - The Festival of Media LatAm Campaign of the Year Award 2010. And it's time to enter.
8 Sep 2010
MIAMI,US: The Festival of Media, claimed to be one of the world's premier events for advertisers, media strategists, technologists and media vendors, is launching the Festival of Media LatAm - a regional event dedicated to the media issues and needs of one of the world's most vibrant and fastest-growing advertising regions.
15 Jul 2010
CHICAGO, US: Mintel, the global leader in market and consumer intelligence, will continue the tradition of Mintel's Global New Products Pavilion* at the IFT 2010 Annual Meeting & Food Expo in Chicago, IL from July 18-20.
15 Jul 2010