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Dono White
SOUTH AFRICA
Part 3: South Africa Speaks: BAV Top 20 Mobility Brands in 2024

Source: © Bizcommunity  Mercedes-Benz holds the top spot for the second year running in the SA Top 20 Mobility Brandscape
Source: © Bizcommunity Bizcommunity Mercedes-Benz holds the top spot for the second year running in the SA Top 20 Mobility Brandscape
[Dono White] The last of this three-part series, South Africa Speaks, examines mobility brands and how South Africans choose to move which is also a matter of brand perception...

Posted 2 months ago | Like
David Blyth
SOUTH AFRICA
What do I do now that I have become the 'challenged' and need to respond to the feisty young startup? - eatbigfish

What do I do now that I have become the 'challenged' and need to respond to the feisty young startup?
[David Blyth] A few months ago, I was in a meeting with the strategy chief of a leading agency who vehemently confronted me for suggesting that their newly won client (the biggest brand in the category) could be a challenger...

Posted 2 months ago | Like
Karabo Ledwaba
SOUTH AFRICA
Uncle Waffles' recipe for brand success: Beats, burgers, and beyond

Uncle Waffle enjoys the burger namd after her. Source: KFC.
Uncle Waffle enjoys the burger namd after her. Source: KFC.
[Karabo Ledwaba] Uncle Waffles, the talented DJ and entertainer has successfully built her brand through a variety of strategic and impactful actions that have catapulted her from Southern Africa to the world...

Posted 2 months ago | Like
Dono White
SOUTH AFRICA
Part 2: South Africa Speaks: BAV Top 20 Playtime Brands in 2024: PlayStation leads the way

Source: © 123rf  PlayStation leads the way in Mzanzi in SA Top 20 Play Brandscape
Source: © 123rf 123rf PlayStation leads the way in Mzanzi in SA Top 20 Play Brandscape
[Dono White] Dono White, VML strategy director & BAV SA Champion talks about the notion of 'play' and how brands need to be involved...

Posted 2 months ago | Like
Karabo Ledwaba
SOUTH AFRICA
Silke Bucker, senior director at Coca-Cola, discusses the first 100% African-made product

Silke Bucker
Silke Bucker
[Karabo Ledwaba] We sit down with marketer Silke Bucker, senior director for the Coca-Cola category, about the brand's first 100% made-in-Africa product, Coca-Cola Wozzaah Zero Sugar...

Posted 3 months ago | Like
Danette Breitenbach
SOUTH AFRICA
Brand South Africa's Today I woke up in South Africa most loved campaign in SA's 30 years

Brand Africa founder and chairman, Thebe Ikalafeng, announces the leading South African brands in the 14th annual Brand Africa 100 and Africa’s Best Brands research and rankings
Brand Africa founder and chairman, Thebe Ikalafeng, announces the leading South African brands in the 14th annual Brand Africa 100 and Africa’s Best Brands research and rankings
[Danette Breitenbach] Brand South Africa's Today I woke up in South Africa is the campaign that has resonated with South Africans over the past 30 years...

Posted 3 months ago | Like
Dono White
SOUTH AFRICA
Part 1: South Africa Speaks BAV Top 20 Brands in 2024 - Siya Kolisi most esteemed

Source: © Mens Health  South Africans have named Siya Kolisi their most esteemed, quality brand
Source: © Mens Health Mens Health South Africans have named Siya Kolisi their most esteemed, quality brand
[Dono White] Dono White, VML strategy director & BAV SA Champion presents the BAV South Africa results...

Posted 3 months ago | Like
Karabo Ledwaba
SOUTH AFRICA
5 key moments that are solidifying Tyla's brand

Tyla stars in a Gap commercial.
Tyla stars in a Gap commercial.
[Karabo Ledwaba] South African musician Tyla has put the country on the map with her authenticity and unique sound, making waves in the Western music scene...

Posted 4 months ago | Like
Lebo Madiba
SOUTH AFRICA
The rise of the new maestros: The challenger brands

As purse strings draw tighter under the strain of an economy in flux, challenger brands are stepping into the spotlight says Lebo Madiba, PR Powerhouse
As purse strings draw tighter under the strain of an economy in flux, challenger brands are stepping into the spotlight says Lebo Madiba, PR Powerhouse
[Lebo Madiba] As purse strings draw tighter under the strain of an economy in flux, challenger brands are stepping into the spotlight says Lebo Madiba, PR Powerhouse...

Posted 4 months ago | Like
Danette Breitenbach
SOUTH AFRICA
Under Armour, challenger brand, shows up, launches icon brand house in Sandton City

Image supplied. Brent Collinicos, general manager, Apollo Brands at the opening of Under Armour's first icon store in Sandton City, Sandton, Gauteng
Image supplied. Brent Collinicos, general manager, Apollo Brands at the opening of Under Armour's first icon store in Sandton City, Sandton, Gauteng
[Danette Breitenbach] Under Armour launched the first two icon flagship stores showing its intention in the youth sports market...

Posted 4 months ago | Like
Johanna McDowell
SOUTH AFRICA
Creating a “magic middle”, not a “them and us” of brand vs performance

Source: © 123rf  As marketing agencies continue to seek ways to deliver the goods, we are seeing ‘old agency’ bumping up against ‘slick martech’, writes Johanna McDowell, CEO of the Independent Agency Search & Selection Company (IAS) and Scopen partner
Source: © 123rf 123rf As marketing agencies continue to seek ways to deliver the goods, we are seeing ‘old agency’ bumping up against ‘slick martech’, writes Johanna McDowell, CEO of the Independent Agency Search & Selection Company (IAS) and Scopen partner
[Johanna McDowell] As marketing agencies continue to seek to deliver, 'old agency' is bumping up against ‘slick martech’, writes Johanna McDowell, CEO IAS and Scopen partner...

Posted 4 months ago | Like
Danette Breitenbach
SOUTH AFRICA
Albany Bread Girl joy sours to disappointment for content creator and brands

Albany Bread Girl joy sours to disappointment for content creator and brands
[Danette Breitenbach] Miss Albany or the Albany Bread Girl photographer has hit out at the brand on social media...

Posted 5 months ago | Like
Karabo Ledwaba
SOUTH AFRICA
Capitec Bank's journey to becoming one of the world's strongest banking brands

Francois Viviers is group head of marketing and communications. Source: Supplied.
Francois Viviers is group head of marketing and communications. Source: Supplied.
[Karabo Ledwaba] Leading the charge at Capitec is François Viviers, the group executive of marketing and communications, boasting more than a decade of experience within the bank's ranks...

Posted 5 months ago | Like
Mongezi Mtati
SOUTH AFRICA
Building lasting connections: The art of brand equity

Source: © MKM Digital Marketing  Brand equity is unpacked by the experts
Source: © MKM Digital Marketing MKM Digital Marketing Brand equity is unpacked by the experts
[Mongezi Mtati] In today’s increasingly globalised and hyper-competitive marketplace, it’s difficult to overstate the importance of a strong brand...

Posted 5 months ago | Like
Karabo Ledwaba
SOUTH AFRICA
Dimension Data fully rebrands to NTT Data in MEA region

Marian Scala is the acting NTT SVP of Marketing & Demand Generation. Source: Supplied.
Marian Scala is the acting NTT SVP of Marketing & Demand Generation. Source: Supplied.
[Karabo Ledwaba] Since its inception in South Africa four decades ago, Dimension Data swiftly rose to prominence in the IT industry, earning accolades and expanding its reach. As the company approaches its next chapter, a significant transformation looms on the horizon...

Posted 5 months ago | Like
Charlie Wannell
SOUTH AFRICA
3 lessons for rebranding

Source: © 123rf  Charlie Wannell, head of marketing, Mediamark shares three learnings on branding from when MediaMark rebranded
Source: © 123rf 123rf Charlie Wannell, head of marketing, Mediamark shares three learnings on branding from when MediaMark rebranded
[Charlie Wannell] Charlie Wannell, head of marketing, Mediamark shares three learnings on branding from when MediaMark rebranded...

Posted 10 months ago | Like
Parusha Partab
SOUTH AFRICA
Remember when we were leaders: How brands can shape nations and drive progress

Source: © Rugby Dump  That moment when Madiba donned the Springbok jersey at the 1995 Rugby World Cup final has been lauded as a masterclass for leaders says Parusha Partab, head of the IAB Africa Transformation (DEI) Council
Source: © Rugby Dump Rugby Dump That moment when Madiba donned the Springbok jersey at the 1995 Rugby World Cup final has been lauded as a masterclass for leaders says Parusha Partab, head of the IAB Africa Transformation (DEI) Council
[Parusha Partab] The IAB South Africa Transformation Council has rebranded to the IAB Diversity, Equity & Inclusion (DEI) Council...

Posted 10 months ago | Like
Terry Levin
SOUTH AFRICA
#RWC2023: The Rugby World Cup 2023 logo - the font that speaks French

Source: www.rugbyworld.com
Source: www.rugbyworld.com
[Terry Levin] Terry Levin, Off the Shelf marvels at the tricoleur tableaux marking the Rugby World Cup...

Posted 10 months ago | Like
Dono White
SOUTH AFRICA
Why South Africa would vote for Siya Kolisi in 2024 if they could

Source: © SA Rugby Mag  Siya Kolisi displays the leadership qualities we yearn to see in the people in charge of our nation says Dono White, strategic planning director at VMLY&R South Africa
Source: © SA Rugby Mag SA Rugby Mag Siya Kolisi displays the leadership qualities we yearn to see in the people in charge of our nation says Dono White, strategic planning director at VMLY&R South Africa
[Dono White] VMLY&R SA's Dono White gives a brand-centric answer to why a Springbok loss hurts and why South Africa would vote for Siya Kolisi in 2024 if they could...

Posted 11 months ago | Like
Jarred Cinman
SOUTH AFRICA
Spur and the casual racism of distant geography

The Spur rebrand is a missed opportunity to right a historical wrong writes Jarred Cinman.
The Spur rebrand is a missed opportunity to right a historical wrong writes Jarred Cinman.
[Jarred Cinman] The Spur rebrand is a missed opportunity to right a historical wrong, writes Jarred Cinman joint CEO of VMLY&R South Africa...

Posted 1 year ago | Like
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