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Terry Sutherland
How to ensure that your corporate year-end functions are a success - The RSVP Agency

[Terry Sutherland] End-of-year corporate events are an important chance to wow clients as thanks for their support, as well as a way to show appreciation to hardworking staff. Unfortunately, planning a year-end function can be fraught with challenges...

Posted 17 minutes ago | Like
Danette Breitenbach
Be creative, be a troublemaker

Be creative, be a troublemaker[Danette Breitenbach] Everyone is creative, but only 25% of people feel they are living up to their creative potential. If organisations could tap into the other 75%, they would have a competitive advantage over their rivals...

Posted 1 hour ago | Like
Louise Marsland
[NewsMaker] Liam Olding

[NewsMaker] Liam Olding[Louise Marsland] 140 BBDO is bolstering its creative leadership with new appointments including that of Liam Olding as creative director. Olding will take the lead in growing creative talent at 140 BBDO...

Posted 1 hour ago | Like
Marion Scher
Adopt a journalist day/week/month/year...

[Marion Scher] Various professions are also honoured with special days - secretaries, teachers and of course mothers. Well-deserved I must add. BUT there is no National Journalist Day...

Posted 3 hours ago | Like
Louise Robinson
You still have mail: Why email campaigns pay off

[Louise Robinson] In this age of realtime advertising, as well as interactive, online video ads, a far more humble medium continues to remain popular as a marketing and lead generation tool: email.

Posted 21 hours ago | Like
Eric Edelstein
Three tips to inculcate a connected tech startup culture

[Eric Edelstein] Mind-set, connectedness and government support are everything when it comes to building and sustaining a far reaching tech culture set to breed innovations across the globe...

Posted 23 hours ago | Like
Donna Rachelson
Startups, avoid these four marketing mistakes - Branding and Marketing YOU

[Donna Rachelson] As an entrepreneur, I network extensively with other entrepreneurs and I am always inspired by their energy, expertise and passion. Yet as a professional in the marketing industry, I often find that entrepreneurs and startups do not know how to tackle marketing effectively...

Posted 23 hours ago | Like (1)
Daryn Smith
How inbound marketing improves your corporate sales strategy

[Daryn Smith] One of the upshots of implementing an inbound marketing strategy is that it results in a better corporate sales strategy...

Posted 1 day ago | Like (1)
Sid Peimer
The digital meme generation

[Sid Peimer] The term 'meme' was popularised by Richard Dawkins in his book The Selfish Gene. The reason that our genes are selfish essentially boils down to survival of the fittest...

Posted 1 day ago | Like (1)
Louise Marsland
When brands troll brands

When brands troll brands[Louise Marsland] Today I have to thank the internet for my weekly trends column. It produced a veritable fruit salad of social media memes this week: apples and bananas specifically...

Posted 1 day ago | Like (1)
Jayson O’Reilly
Protecting the mobile workforce

[Jayson O’Reilly] Not too long ago, many organisations were dismissing the bring your own device (BYOD) phenomenon as being of no consequence...

Posted 5 days ago | Like
Andrea Mitchell
DigiChat with Andrea: Search engine marketing

[Andrea Mitchell] Search results are vitally important for businesses with an online presence. Studies also show that people tend to give their business to the ads that appear near the top of the page, whether paid or organic...

Posted 2 days ago | Like (3)
Mike Saunders
Authentic loyalty through brand utility

[Mike Saunders] We are now in the age of the empowered consumer, and these customers are skeptical of traditional marketing tactics, all they see is a gimmick...

Posted 2 days ago | Like
Alun Davies
Five tips on how designers can deal with criticism

[Alun Davies] How do you avoid the anguish that comes with a client not liking the design you worked on all weekend, through the night, blew off your mates for, and made your partner mad at you after another cancelled date...?

Posted 5 days ago | Like (1)
Charles Stretch
Don't forget about SMS

Don't forget about SMS[Charles Stretch] With the proliferation of BBM and Whatsapp, it's easy to imagine that instant messaging is overtaking SMS. But this perception can be halted due to one simple statistic...

Posted 4 days ago | Like (1)
Anton Harber
Fear of our dark depths keeps Farlam in shadows

Fear of our dark depths keeps Farlam in shadows[Anton Harber] News editing is the art of deciding what is important and what is less important. Faced with a barrage of potential stories, events, people and issues to cover and huge competition for audience attention...

Posted 5 days ago | Like
Ian Henderson
Are machines seizing control of language?

Are machines seizing control of language?[Ian Henderson] Technological innovation in translation is rapid and ongoing, and recent developments have again raised the spectre of a future in where machines reign supreme...

Posted 5 days ago | Like
James Hurford
20 tips to being a better speaker

[James Hurford] No matter who you are or what you do, speaking well is one of the most important skills you can develop. Personal relationships, social interactions and work situations all require you to communicate to other people...

Posted 5 days ago | Like
Michael Walker
Don't be in a hurry to dump Google Analytics

[Michael Walker] As your online platforms mature and expand, you'll inevitably arrive at a point when you will want to implement a web analytics solution that is richer in functionality than the free Google Analytics toolset...

Posted 5 days ago | Like
Desiree Gullan
Content curation is dead. It's time to get creative. - Gullan&Gullan

[Desiree Gullan] The latest figures released at this year's South African Social Media Landscape briefing paint a very clear picture - brands that are winning at social are winning at original content creation...

Posted 5 days ago | Like (2)