Leigh Andrews
SOUTH AFRICA
Toyota loves FCB Africa: The 57 year-strong brand relationship

Brett Morris, FCB Africa Group CEO and group CCO.
Brett Morris, FCB Africa Group CEO and group CCO.
[Leigh Andrews] Toyota formally announced earlier today that it is continuing its "exceptionally good, regularly measured" relationship with "the best of the best", FCB Africa. Brett Morris, FCB Africa Group CEO and group CCO shares their perspective of the love story that's endured over five decades and counting...

Posted 2 days ago | Like
Juanita Pienaar
SOUTH AFRICA
#PrismAwards2018: Call for young judges

Palesa Madumo, executive director of strategy at Vuma Reputation Management and founder of Prisms Young Judges and Bongani Mogari, PR coordinator at Seven Colors Communications and 2017 Prisms Young Judge.
Palesa Madumo, executive director of strategy at Vuma Reputation Management and founder of Prisms Young Judges and Bongani Mogari, PR coordinator at Seven Colors Communications and 2017 Prisms Young Judge.
[Juanita Pienaar] The Prism Awards are once again searching for 11 of the best young minds seeking the title of Prisms Young Judge for the 2018 awards...

Posted 2 days ago | Like
Jessica Tennant
SOUTH AFRICA
#Newsmaker: Havas bids farewell to Welsh, promotes O'Connor and Sethebe to joint ECDs

#Newsmaker: Havas bids farewell to Welsh, promotes O'Connor and Sethebe to joint ECDs[Jessica Tennant] Havas Johannesburg has announced chief creative officer Eoin Welsh's resignation, and the promotion of Fiona O'Connor and Tumi Sethebe as joint executive creative directors, effective 2 January 2018...

Posted 2 days ago | Like
Jessica Tennant
SOUTH AFRICA
#Newsmaker: Mandy Leontakianakis guides Havas into 2018

#Newsmaker: Mandy Leontakianakis guides Havas into 2018[Jessica Tennant] Havas recently appointed Mandy Leontakianakis as chief strategy officer to lead from Havas Johannesburg and across the group in Southern Africa, including Havas Boondoggle in Cape Town...

Posted 3 days ago | Like
Jessica Tennant
SOUTH AFRICA
#Newsmaker: Grant Sithole joins Avatar as joint ECD

#Newsmaker: Grant Sithole joins Avatar as joint ECD[Jessica Tennant] It was announced earlier this week that Grant Sithole, a former creative partner at Bakone, has been appointed to join Avatar as joint ECD alongside Brett Wild...

Posted 3 days ago | Like (1)
Charl Bassil
SOUTH AFRICA
As home of inventions such as Kreepy Krauly and the Cat scan, SA continues to compete on innovation

Images supplied.
Images supplied.
[Charl Bassil] Despite a sobering picture of South Africa's competitiveness, showing performance in the 2017-2018 World Economic Forum Global Competitiveness Index to have slipped 14 positions from the 2016-2017 results, there are some bright spots - notably on the innovation front...

Posted 2 days ago | Like
Jessica Tennant
SOUTH AFRICA
#StartupStory: TMI Media

#StartupStory: TMI Media[Jessica Tennant] TMI Media was founded by Quinton Jones and Peter Brooke-Sumner, director of TMI (The Media Image), in October 2016 as a joint venture with a fully integrated digital offering, specially focused on data and analytics...

Posted 3 days ago | Like
Heather Baker
SOUTH AFRICA
Why PR is still important

macgyverhh -
macgyverhh - [[www.123rf.com 123RF.com]]
[Heather Baker] Nowadays, all manner of marketing services are available, from advertising to inbound to content marketing to SEO. So, where, in this new media mix does PR fit? And is it still important?...

Posted 3 days ago | Like
Leigh Andrews
SOUTH AFRICA
#DesignIndaba2018: Telling stories about purpose-led design

Maditla is relishing her new role as Design Indaba editor-in-chief.
Maditla is relishing her new role as Design Indaba editor-in-chief.
[Leigh Andrews] To many 'Design Indaba' is simply founder Ravi Naidoo, but there's a huge team behind the scenes. Meet Neo Maditla, Design Indaba's new editor-in-chief. With her hard-news background and passion for purpose-led design, she's the tough cookie looking to make the Design Indaba website as popular as its annual Festival...

Posted 2 days ago | Like (1)
Ruth Cooper
Ruth Cooper
[Biz Takeouts Radio Show & Podcasts] Hein Kaiser from Mix 93.8 FM, chats to Alan Bloom, Chief Business Development and Brand Officer of NPO RED, an organization founded by Bono and Bobby Shriver, about NPO’s, communication trends and re-imagining the value chain, on his latest Marketing & Media show.
Posted 4 days ago | Like
Leigh Andrews
SOUTH AFRICA
M&N Brands: Building an SA-owned ad network, for Africans, by Africans

Mela Events owners,Enelra Booth (L) and Tiziana Tucci (R) with M&N Brands Group CEO, Zibusiso Mkhwanazi.
Mela Events owners,Enelra Booth (L) and Tiziana Tucci (R) with M&N Brands Group CEO, Zibusiso Mkhwanazi.
[Leigh Andrews] Earlier this week, it was announced that M&N Brands has acquired Mela Events. Here, M&N Brands Group CEO Zibusiso Mkhwanazi and Mela Events' owners, Tiziana Tucci and Enelra Booth, let us in on what the acquisition foretells of M&N Brands' pan-African future...

Posted 4 days ago | Like
Julia Breakey
SOUTH AFRICA
Netflix users watched 1 billion hours of content a week in 2017

Image © –
Image © – [[https://memeburn.com/2017/12/netflix-users-1-billion-hours-week-2017/ Memeburn]]
[Julia Breakey] Netflix doesn't like giving out numbers - we still don't know exactly how many South Africans are on the platform, for example. But the company has revealed that in 2017, users around the world were watching over 140-million hours of content a day...

Posted 5 days ago | Like
Ken van Ginkel
[Advertising] In Jet’s latest brand TV commercial, Joe Public crafted a concept that shows how the clothes take centre stage as they “speak” to create a romantic tale...
Posted 5 days ago | Like
Leigh Andrews
SOUTH AFRICA
#BehindtheSelfie with... Rhodé Marshall

"Ready to pout and get it!"
"Ready to pout and get it!"
[Leigh Andrews] This week, we go behind the selfie with Rhodé Marshall, #Trending co-editor at City Press...

Posted 4 days ago | Like
Fourie Rossouw
SOUTH AFRICA
Is your brand suffering from small town syndrome?

Is your brand suffering from small town syndrome?
© jungleoutthere - [[www.123rf.com 123RF.com]].
[Fourie Rossouw] How to take your digital marketing activities from small-town to uptown...

Posted 5 days ago | Like
Bobby Amm
SOUTH AFRICA
Making local (even more) lekker: good for everyone - CPA

Bobby Amm[Bobby Amm] Why and how to protect the local film and advertising industry...

Posted 5 days ago | Like
Brendan Seery
SOUTH AFRICA
#OrchidsandOnions: Coca-Cola moves with the health-conscious times... and abuse takes to the road

Different Cokes for different folks.
Different Cokes for different folks.
[Brendan Seery] Perhaps it's because we are sliding into the silly season, but I really have not seen anything this week which has irked me enough to hand out an Onion. And, I'd rather not devalue my critical currency, the Onion, by handing it out just because you expect me to be bitchy...

Posted 5 days ago | Like
Juanita Pienaar
SOUTH AFRICA
OMC Road research update reveals how OOH industry has evolved

Trish Gilford, a freelance media strategist working with the OMC.
Trish Gilford, a freelance media strategist working with the OMC.
[Juanita Pienaar] The OMC's Road measurement system update gives an overview of the methodology used, fieldwork efficiencies and innovation, insight and benchmarks as well as the benefits to media planners, media strategists and advertisers...

Posted 6 days ago | Like
Leigh Andrews
SOUTH AFRICA
Taking TV into the real world in 2018 with commercial partnerships

Valeriya Kuznetsova © –
Valeriya Kuznetsova © – [[www.123rf.com 123RF.com]]
[Leigh Andrews] In this era of multi-channel marketing, success is no longer measured by the advert, but rather the full viewer package. Debbie Brady, commercial director for Discovery Networks Africa, lets us in on the importance of commercial partnerships to generate revenue and increase brand awareness...

Posted 5 days ago | Like
Boris Dzhingarov
SOUTH AFRICA
The importance of avoiding plagiarism in your marketing campaign - Monetary Library

Boris Dzhingarov[Boris Dzhingarov] It is extremely important to ensure that you are not plagiarising your marketing campaign from another brand. Here, we're taking a look at why...

Posted 10 days ago | Like