While the marketing role has shifted and changed dramatically, it is the sales role that is most underestimated...
NUREMBERG, GERMANY: The 'GfK Purchasing Power Germany 2013' study shows that in 2013, Germans will have around €554 more per capita in nominal disposable income than in 2012. However, there are strong regional variations in the consumption potential of the German population. For the first time, Baden-Württemberg will overtake the federal state of Hesse to take third place in the ranking.
31 Dec 2012
Riverbed study reveals online retailers need to increase website performance during holiday season to retain customers.
9 Dec 2012
LONDON, UK: comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released an overview of mobile commerce usage across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) using the comScore MobiLens service.
2 Aug 2012
NUREMBERG, GERMANY: The results of the GfK TEMAX® Germany for the first quarter of 2012 show that the Technical Consumer Goods (TCG) market has experienced a stable start to 2012. The total sales volume in the first quarter of 2012 was just under €12.6bn, representing a positive growth rate of 0.6%. This is the result of GfK TEMAX® Germany for the first quarter of 2012.
24 May 2012
NUREMBERG, GERMANY: The largely stable development of the mood among German consumers continued in spring this year. Economic expectations improved slightly once again and willingness to buy almost remained at the same high level, but income expectations fell, reversing the strong improvement of the previous month. Following a value of 6 points in March, the overall indicator is forecasting 5.9 points for April.
28 Mar 2012
NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy.
8 Feb 2012
NUREMBERG, GERMANY: The overall market for technical consumer goods in Western Europe recorded a sales volume of €44.4bn in the third quarter of 2011. This is a decrease of 4.1% compared to last year's figures. The individual countries are developing very differently. These are the findings of GfK TEMAX Western Europe.
2 Dec 2011
NUREMBURG, GERMANY: Books, clothes and toys are the bestselling Christmas presents. Around 92% of Germans plan to spend an average of €241* on Christmas presents this year, which is almost as much as in 2010. According to a current GfK study, retailers can expect sales volumes of €13.7 billion for Christmas presents and shoppers intend to make online purchases significantly more often than last year.
1 Dec 2011
NUREMBERG, GERMANY: According to GfK Retail and Technology, the overall market for technical consumer goods in Germany experienced a sales increase of 3.5% in Q3 2011 to reach a total of €12 billion* on a year-on-year basis. Thus, the growth trend from the first six months continues.
17 Nov 2011
NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.
9 Nov 2011
NUREMBERG, GERMANY: The consumer electronics (CE) market has registered a significant deterioration in the first half of 2011. In the first six months of the year, sales in Western Europe declined by a total of 11.3% in comparison with the same period of the prior year.
8 Sep 2011
NUREMBERG, GERMANY: The overall market for Technical Consumer Goods (TCG) in Western Europe recorded a sales volume of €41.8 billion* in the second quarter of 2011. This is a decrease of 5.1% compared to last year's figures.
5 Sep 2011
NEW YORK, US: media control GfK International, a leader in international media and entertainment tracking servicing the global entertainment industry, has announced the release of its 2010 Year End Home Video Retail Sales Report.
28 Feb 2011
NUREMBERG, GERMANY: The German market for technical consumer goods grew by 3.7% to €13.1 billion* in the fourth quarter of 2010. According to GfK Retail and Technology, the technical consumer goods market also recorded value growth of 3.7% for the year as a whole, with total sales of €44.3 billion. These represent the highest quarterly and full-year values since GfK TEMAX® Germany was introduced in 2007.
16 Feb 2011
NUREMBERG, GERMANY: At a press conference held this week in Nuremberg, GfK presented a review of private consumption in 2010 and an outlook for 2011. As forecast by GfK, private consumption rose last year by 0.5%. For 2011, the market researchers are expecting private household expenditure to increase by a significant 1.5% and therefore make a strong contribution to the economic upturn.
11 Feb 2011
NEW YORK, US: Consumer confidence fell in 25 out of 52 countries in Q4 2010 as hope for a global economic recovery evaporated at the end of last year, according to the latest edition of the Nielsen Global Consumer Confidence Index, which tracks consumer confidence, major concerns and spending intentions among online consumers.
27 Jan 2011
NUREMBERG, GERMANY: Sales of digital cameras rose significantly during in the first three quarters of 2010 the latest GfK Retail and Technology data has revealed, with the emerging markets very much at the forefront of this increase. GfK Retail and Technology presents key market figures as the International CES 2011 kicks off in Las Vegas.
7 Jan 2011
NUREMBERG, GERMANY: By the end of 2010, the European consumer electronics market had recorded positive growth of +2%, signalling the end of the impact of the financial crisis on this sector.
4 Jan 2011
NUREMBERG, GERMANY: Consumer sentiment again improved significantly in November, with the economic expectations remaining consistently high. Income expectations and the propensity to buy both picked up tangibly following the downturns recorded in October. As a result, the overall indicator is forecasting 5.5 points for December following a revised 5.1 points for November.
24 Nov 2010
NUREMBERG, GERMANY: Economic expectations improve again in October from what was already a very good level. On the other hand, income expectations and propensity to buy did not quite confirm the positive figures from the previous month and posted declines. Overall, consumer sentiment was stable in October. After 4.9 points for October, the overall indicator also forecasts a figure of 4.9 points in November. These are the results of the current GfK Consumer Climate Survey for October 2010.
26 Oct 2010
NUREMBURG, GERMANY: Latest findings of Media Control GfK International show that release of movie boosts sales of book on which it was based.
22 Oct 2010
NUREMBURG, GERMANY: Germans prefer to buy used, rather than new cars: a comparative study of the European car market in the aftermath of the scrappage scheme. The findings are contained in the 2010 GfK Consumption Trend Sensor survey conducted by the GfK Association.
5 Oct 2010
NUREMBERG, GERMANY: The economic recovery accompanied by falling unemployment figures and a moderate price climate led to a tangible improvement in consumer sentiment in September. Expectations for the overall economy and personal income have increased significantly, while propensity to buy is at a good level. The overall indicator forecasts 4.9 points for October following a revised 4.3 points in September.
1 Oct 2010
LONDON, UK: As the UK experiences a return to sunshine after a wet August and the idea of having an ice cream grows ever more appealing, new research from Mintel Global Market Navigator (GMN) reveals that Germans are the biggest ice cream lovers in Europe, with Germany spending an average of £19 (about R210) per head on the treat each year.
Source: Mintel Global Market Navigator 13 Sep 2010
NUREMBERG, GERMANY: The results of GfK TEMAX Germany for the second quarter of 2010 indicated that the total market in Germany for technical consumer goods ended the second quarter of the year with substantial growth of 4.8%, with total sales worth €9.9 billion (about R92.2 billion).
19 Aug 2010