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The role of mobile in building brand loyalty
The role of mobile in building brand loyalty

With falling consumer confidence and a slow economic growth outlook, brands are intensifying the fight for consumer loyalty...

By Nicholas Bednall 16 Apr 2018

Classifieds app raises funding to expand in Africa
Classifieds app raises funding to expand in Africa

CoinAfrique, the most downloaded classifieds app in French-speaking Africa, aims to exceed 10 million monthly users by 2022...

13 Apr 2018

Broadband connectivity to expand throughout West Africa
Broadband connectivity to expand throughout West Africa

A new partnership between Vodacom Business Nigeria and Intelsat will see broadband connectivity expand throughout West Africa...

13 Apr 2018

Faithie © –
Why and how to add ephemeral content to your marketing strategy

Temporary content and impermanence is the name of the game when it comes to social media for consumers in 2018. Here's why you're missing out if Snapchat, Periscope, Facebook Live and Instagram Stories aren't part of your brand's marketing strategy...

By Leigh Andrews 12 Apr 2018

Google Go now available locally
Google Go now available locally

Google has announced that its Google Go app, which provides a "lighter, faster way to search", is now available locally...

By Ilse van den Berg 12 Apr 2018

Caroline Kende-Robb is chief advisor to Rt. Hon. Gordon Brown, chair of the UK Education Commission.
These are the eight reasons why 2018 could be Africa's year

It is in Africa where the rays of prosperity are shining brightest. 2018 will be a breakout year for many - though not all - African economies, owing to gains in eight key areas...

By Caroline Kende-Robb 27 Mar 2018

Tigo managing director, Simon Karikari, (second left), and the general manager of Uber East Africa, Loic Amado, shake hands after announcing the partnership between Tigo and Uber Tanzania in Dar es Salaam. Others are: Uber country manager, Alfred Msemo and Tigo’s head of mobile financial services, Hussein Sayed. Source: Tigo.
Tigo and Uber partner up in East Africa

Tigo Tanzania and Uber partner to offer exciting new offers to customers in Dar es Salaam, Tanzania...

23 Mar 2018

Africa's smartphone market expected to reverse declines
Africa's smartphone market expected to reverse declines

Economic recovery in Nigeria and South Africa, two of Africa's biggest markets for smartphones, is expected to have a positive impact on consumer confidence and sales...

14 Mar 2018

Rob Shuter, group president and CEO of the MTN Group.
Building a business for the long-term in Africa

A successful business in Africa, like MTN, has a number of key principles that underpin the success of businesses in Africa, including building a strong market position while maintaining a challenger mindset, a strong brand, modern technology and great people...

8 Mar 2018

Dustin Homer is director of client solutions, Fraym.
Africa Rising: How Geospatial data analytics is transforming governance on the continent

In Africa, the potential of data to improve governance is just beginning to make itself felt...

By Dustin Homer 6 Mar 2018

#DigitalSummit2018: Championing diversity in digital
#DigitalSummit2018: Championing diversity in digital

Catherine Grenfell, ex-5FM presenter who co-founded and manages The Eye radio station, opened this year's IAB Digital Summit sharing her experience of digital and what she predicts for the industry...

By Jessica Tennant 5 Mar 2018

Dr William Mapham.
Image © Christopher Larson/Scott Gorman.
#Designindaba2018: SA's crowd-sourced solution for a global problem

Dr William Mapham, an ophthalmologist hailing from the Eastern Cape, who conceived the Vula app, whilst working at the Vula Emehlo Eye Clinic in rural Swaziland and experiencing first-hand the difficulties faced by rural health workers in need of specialist advice, spoke on Day 2 of Design Indaba and received a standing ovation...

By Sue Disler 22 Feb 2018

Don't overlook consumers in Africa's rural areas
Don't overlook consumers in Africa's rural areas

Rural areas are arguably the most overlooked spaces in Africa, in terms of government services as well as corporate attention. It's a mistake to rule out rural spaces and consumers, especially in Africa. Global commerce is fiercely competitive, with business leaders and investors still waking to the vast potential of Africa's burgeoning consumer market. The continent, now home to more than 1.1 billion people, will account for one-fifth of the world's population by 2025...

By Ben Leo 20 Feb 2018

Thomson Reuters launches Eikon mobile app in Africa
Thomson Reuters launches Eikon mobile app in Africa

Thomson Reuters has announced the launch of the Thomson Reuters Eikon mobile app to give their customers in Africa access and instant connection to financial analysis...

20 Feb 2018

Leigh Andrews, editor-in-chief of marketing and media at Bizcommunity.
#BizTrends2018: Rewind from attention spam back to attention span

One of the biggest trends we're set to see this year is a plethora of marketing messages facing ever-decreasing attention from consumers. Take note of the clever planning required for yours to stand out from the snowballing amount of spam...

By Leigh Andrews 8 Jan 2018

#BizTrends2018: Top mobile trends for the 2018 consumer
#BizTrends2018: Top mobile trends for the 2018 consumer

Before we can start talking about any trends, marketers need to be aware of the fact that mobile starts with an understanding of how fiercely personal this device is, it has become more of an appendage than a device...

By Lynette Hundermark 8 Jan 2018

The rise of mobile streaming TV
The rise of mobile streaming TV

Streaming media is changing the face of broadcasting: people are turning to streaming video platforms, and increasingly, consuming their media and entertainment via their mobile phones...

18 Dec 2017

Clickatell awarded for 3 billion SMSs across Africa
Clickatell awarded for 3 billion SMSs across Africa

Clickatell named best SMS provider in Africa on the back of significant growth...

11 Dec 2017

The World’s Most Eligible Bachelor campaign.
APA results: Kenya's thriving advertising industry

The fastest and most affordable connectivity in sub-Saharan Africa enables Kenya to punch well above its weight in the IT sector generally...

4 Dec 2017

Zim news app sees spike in traffic
Zim news app sees spike in traffic

Zimbabwe's #datafree Zim News app spikes to more than 3 million daily page views as citizens seek information on crisis...

17 Nov 2017

BICS to provide voice and data roaming services in Swaziland
BICS to provide voice and data roaming services in Swaziland

BICS will be providing its complete range of voice and data roaming services to Swazi Mobile, Swaziland's recently launched second mobile network...

16 Nov 2017

#AfricaCom: Smart Wi-Fi solution for rural African communities
#AfricaCom: Smart Wi-Fi solution for rural African communities

Konnect Africa brings Wi-Fi to rural African communities. Company unveils SmartWIFI service offering at AfricaCom 2017...

13 Nov 2017

Startups winners at AppsAfrica.com Innovation Awards
Startups winners at AppsAfrica.com Innovation Awards

African startups Flare, Snapplify and Flutterwave were among the winners at the AppsAfrica.com Innovation Awards, which took place in Cape Town last night...

By Tom Jackson 8 Nov 2017

WhatsApp rolls out 'delete for everyone' message feature
WhatsApp rolls out 'delete for everyone' message feature

Messaging apps like WhatsApp have revolutionised the way we communicate with friends, family, and even business contacts, clients, and colleagues. The downfall though is that once a message is sent, it's sent. No cancelling. No retrieving. No escaping potential embarrassment or a bruised reputation. Until now...

3 Nov 2017

Instant, secure, cashless payment for 33 African countries
Instant, secure, cashless payment for 33 African countries

Ecobank has partnered with Visa to launch Ecobank Scan+Pay with mVisa solutions to their consumers...

13 Oct 2017

Unpacking the future for technology, media and telecoms in Africa
Unpacking the future for technology, media and telecoms in Africa

AfricaCom 2017 presents a global speaker line-up in this uncertain age of digital disruption and transformation...

12 Oct 2017

Africa still mobile
Africa still mobile

Africa's story remains a mobile one with mobile internet access the largest contributor of growth across the continent...

By Danette Breitenbach 28 Sep 2017

SA approves cross-border mobile money transfers
SA approves cross-border mobile money transfers

TerraPay secures regulatory approval from Sarb to launch cross-border money transfers...

7 Sep 2017

Last call for AppsAfrica Innovation Awards nominations
Last call for AppsAfrica Innovation Awards nominations

AppsAfrica has announced the last call for nominations to this year's AppsAfrica Innovation Awards, which recognise the best mobile and tech innovations from across Africa...

5 Sep 2017

Africa's app-based taxis battle Uber over market share
Africa's app-based taxis battle Uber over market share

Uber's entry into the African continent, where it now operates in 15 major African cities, could be changing the transport narrative forever...

25 Aug 2017

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