It's almost the end of 2013 and you know you need the well-deserved December break, but now is not the time to let your mobile ads go on holiday too.
By Ferdie Bester 25 Nov 2013 07:41
After a year of my boss convincing me that real opportunities are in the rest of Africa, I decided to follow him to Kenya.
By Vanita 'Bezi Phiri 15 Oct 2013 08:00
Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.
By Staff Reporter 21 Sep 2013 14:25
Y&R is committed to having 20 agencies on the African continent by 2015. Leading the charge to achieve this is Yossi Schwartz, chairman of Y&R South Africa.
By Danette Breitenbach 5 Sep 2013 05:42
As all the hype of Cannes Lions 2013 fades into the distance we need to take a closer look at why these creative media festivals are relevant and what impact they should have on the African media and marketing landscape. (video)
By Dawn Rowlands 9 Aug 2013 07:08
Rule number one when it comes to planning a campaign, has to be defining very specific targets and how these targets will be measured. Driving sales and improving brand awareness are pretty much always the goal, but what exactly does success look like?
By Natasha McClymont 31 Jul 2013 12:00
The state-owned Zimbabwe Broadcasting Corporation (ZBC) is reported to have refused to air two campaign ads, with electoral messages from Prime Minister Morgan Tsvangirai and his wife, less than a week before crucial elections are held in the country.
By Tererai Karimak 29 Jul 2013 12:33
Organised by the AMEP - the Mozambican Association of Marketing, Advertising and Public Relations Agencies, the 9th Maputo International Advertising Festival is set to take place from 26-29 May 2014.
25 Nov 2013 10:42
There is a need for transparency, and to tell not just one story, but many.
By Oresti Patricios 26 Sep 2013 07:10
MAPUTO, MOZAMBIQUE: In laid-back Mozambique with its endless white beaches and bustling markets, alcohol is freely available but a proposed law seeks to end the country's liberal drinking culture.
17 Sep 2013 13:35
LOS ANGELES, US / JOHANNESBURG, SA: The Los Angeles and Johannesburg-based DISCOP Organisation announced the launch of DISCOPRO.
9 Sep 2013 12:16
The SpaceStation walked away with the Overall Media Owner of the Year award at this year's MOST Awards - the first time in the history of the awards that the overall winner came from the digital category.
Issued by The SpaceStation 5 Sep 2013 13:23
Leftfield was recently commissioned by OLX to conceptualise and produce an impactful TV and radio advertising campaign that would appeal to, and connect with, Nigerians who were likely to use the Internet to sell their unwanted goods.
Issued by Leftfield 2 Sep 2013 11:57
Entries are now open for PromaxBDA Africa 2013 which recognises excellence in on-air promotion, branding and advertising. Compete for the coveted PROMAX Muse and BDA Isis and be recognised as the best in Africa.
22 Jul 2013 11:02
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