Things have changed and continue to do so at a dramatic speed. Wise ad agency leaders are not just observing; they are taking the right steps to ensure that they are not rendered obsolete during this inevitable transformation process. Those who get it are primed to thrive, and those who don't are destined to shut-down.
Bogosi Motshegwa 8 hours ago
Concern is growing internationally at the continued internet and news blackout in Zimbabwe, with the United Nations calling on the Government of Zimbabwe to stop the crackdown on protestors and engage its populace.
3 days ago
I work with a client who is a business leader in the telecommunications industry in Africa. He insists that his perception of risk when it comes to doing business in Africa is different from most people because he never bases his opinion of any country on a Google search.
Mimi Kalinda 3 days ago
"This is not the year of the mobile phone". The African consumer is tired of hearing this because the mobile phone has been in their hands since 2011, so what next?
Lynette Hundermark 17 Jan 2019
New APO Group CEO, Lionel Reina, told Bizcommunity.Africa that the continent's major asset is its young and dynamic population, who believe they can affect change and be conducive to Africa's development and success.
17 Jan 2019
It seems crazy to need to write an article stating the obvious but so be it. As we begin 2019, our industry sits quaking in its ethically sourced vintage leather boots. Panic and anxiety around data, consultants, insourcing, etc. But has this all not been self-inflicted? Is this all the final acknowledgement of an industry with an identity crisis?
Mike Silver 16 Jan 2019
When you study the world's most iconic work from recent times, you see patterns that may give you a direction of where everything is headed - at least in the short term. However, the world is extremely complex currently, and nothing is clearly defined, especially in the long term.
Peter Khoury 16 Jan 2019
Kalliebree Keynerd, head of social media at Joe Public Connect, predicts we'll see more of the following six trends over the coming months.
Kalliebree Keynerd 16 Jan 2019
Market research provider Euromonitor International has released its annual list of top emerging trends that provide insights into consumers' changing values and explores how their behaviour is disrupting business globally.
15 Jan 2019
When Marian Salzman, one of the world's top trendspotters, invited me to discuss all things social marketing trend-related over coffee at the end of 2018, I jumped at the chance. This is the first of three overviews of our talking points.
Leigh Andrews 15 Jan 2019
The global biometrics market is growing rapidly. In fact, research indicates that the global market is growing a compounded growth rate of 22.9% - and the collective revenue for biometrics worldwide is predicted to reach nearly US$70bn between 2016 and 2025 as biometrics adoption is set to hit mainstream markets very soon.
Pine Pienaar 15 Jan 2019
Shopping - love it or hate it, it's nearly impossible to escape the banality or adventure that competes for consumers' precious time. It takes us away from the things we would rather be doing or it can provide immersive and enjoyable experiences.
Ailsa Wingfield 14 Jan 2019
CX is everything. Businesses boom because they offer awesome differentiated customer experience, online and offline. The big trends in 2019 will follow this rule.
Godfrey Parkin 14 Jan 2019