Lauren Hartzenberg
SOUTH AFRICA
#CNILux: Creating Noonoouri - high fashion's virtual darling

#CNILux: Creating Noonoouri - high fashion's virtual darling[Lauren Hartzenberg] Immaculately-dressed, globe-trotting and adorably doll-like, Noonoouri has made an enviable splash in the world of high fashion - but she only exists on the web...

Posted 1 month ago | Like
Leigh Andrews
SOUTH AFRICA
Sign of the future? The creativity of April Fool's Day pranking in the retail industry

Screen grabs from the SodaStreamMe and Pick n Pay TasteTech videos.
Screen grabs from the SodaStreamMe and Pick n Pay TasteTech videos.
[Leigh Andrews] April Fool's Day has come and gone, but we should nurture the creativity involved in putting together some of the more elaborate ideas. Here's a round-up of some of the best retail industry April Fool's Day pranks we've seen this time around, and why we shouldn't rule out seeing similar innovation for real in the future...

Posted 2 months ago | Like
Leo Van De Polder
SOUTH AFRICA
Retail marketing and point of purchase trends for 2019

Retail marketing and point of purchase trends for 2019
©dolgachov via [[www.123RF.com 123RF]]
[Leo Van De Polder] Frank Mayer and Associates, Inc.'s company thought leaders are peeking into their crystal balls to predict what the coming 365 days have in store for the retail and point-of-purchase industries...

Posted 3 months ago | Like
Jainita Khatri
SOUTH AFRICA
The brands leading, challenging and exploring in 2019

The brands leading, challenging and exploring in 2019[Jainita Khatri] Coca-Cola dividing their products into three categories - leaders, challengers and explorers - is a good way of defining the future of any brand...

Posted 4 months ago | Like (1)
Lauren Hartzenberg
SOUTH AFRICA
SA retailers reveal deals for Black Friday 2018

SA retailers reveal deals for Black Friday 2018[Lauren Hartzenberg] Retailers and shoppers are gearing up for the biggest sale day on the retail calendar, Black Friday, taking place on 23 November this year...

Posted 7 months ago | Like (1)
Danette Breitenbach
SOUTH AFRICA
#ShopperInsights2019: Innovation drives brand success at shelf

#ShopperInsights2019: Innovation drives brand success at shelf
© hxdyl via [[www.123rf.com 123RF.com]].
[Danette Breitenbach] Lindt is a premium brand growing in a declining market. A luxury product generally bought as a gift, the brand launched a cheaper version catering to personal indulgence. Not only did this expand...

Posted 7 months ago | Like
Danette Breitenbach
SOUTH AFRICA
#ShopperInsights2019: I love you, but...

#ShopperInsights2019: I love you, but...
© rawpixel via [[www.unsplash.com Unsplash.com]].
[Danette Breitenbach] Despite retailers widening their repertoire, baskets are shrinking as tough times for shoppers dictate more planning and less impulse shopping...

Posted 7 months ago | Like
Wynand Smit
SOUTH AFRICA
Data-driven processes to drive e-commerce campaign success

Data-driven processes to drive e-commerce campaign success[Wynand Smit] Every year, online retailers market their Mother's Day promotions, but many continue to do so with what appears to be little regard for what their customers want or need...

Posted 1 year ago | Like
Sandra Steenkamp
SOUTH AFRICA
Four fast ways to maximise in-store promotions

Four fast ways to maximise in-store promotions[Sandra Steenkamp] When economies are under pressure, brand owners must work hard to preserve their coveted customer loyalty and sales...

Posted 1 year ago | Like
Lauren Hartzenberg
SOUTH AFRICA
Bar One Gym Squad gets Mzansi moving

Bar One Gym Squad gets Mzansi moving[Lauren Hartzenberg] The Bar One Gym Squad invites township communities in Gauteng, KwaZulu-Natal, Western Cape and the Free State to get active through free and frequent workout sessions...

Posted 1 year ago | Like
Lauren Hartzenberg
SOUTH AFRICA
#NewCampaign: Ocean Basket's latest campaign is a fine expression of food art

#NewCampaign: Ocean Basket's latest campaign is a fine expression of food art[Lauren Hartzenberg] Ocean Basket's unique 'Mediterrasian' sushi offering is on dazzling display in the recently launched #TheArtOfFusion brand campaign...

Posted 1 year ago | Like
Romy Honneysett
SOUTH AFRICA
Is a little loyalty too much to ask for?

Is a little loyalty too much to ask for?[Romy Honneysett] The South African retail market is a battleground at the moment: fierce competition by brands; a vast choice available to consumers; and a weak economic climate...

Posted 1 year ago | Like
Lauren Hartzenberg
SOUTH AFRICA
Black Friday rapidly gathering steam in SA

Black Friday rapidly gathering steam in SA
©arinahabich via [[www.123RF.com 123RF]]
[Lauren Hartzenberg] South African retailers are hoping to capitalise on the growing local interest in the annual Black Friday sale, taking place on 24 November this year...

Posted 1 year ago | Like
Tom Jackson
SOUTH AFRICA
MySidekick shopping app launches across SA

MySidekick shopping app launches across SA[Tom Jackson] South African startup MySidekick has launched its free Android-based shopping app across the country, offering users special deals from retailers such as Clicks, Dis-Chem and Volpes...

Posted 1 year ago | Like
Lauren Hartzenberg
SOUTH AFRICA
#MyStoryMyStyle: Canal Walk shines a light on local, authentic brand heroes

#MyStoryMyStyle: Canal Walk shines a light on local, authentic brand heroes[Lauren Hartzenberg] Instead of being faced with a lineup of fashion models, shoppers will be spotting some of their favourite familiar faces on marketing material around Canal Walk...

Posted 1 year ago | Like
Boris Dzhingarov
SOUTH AFRICA
How millennials are changing shopping patterns - Monetary Library

Boris Dzhingarov[Boris Dzhingarov] With millennials poised to become the most powerful demographic in terms of purchasing power, retailers need to understand how they interact differently with retail, technology, and the overall experience of shopping...

Posted 1 year ago | Like
Megan Hollis
SOUTH AFRICA
Facebook Messenger's golden opportunities for retailers

Facebook Messenger's golden opportunities for retailers[Megan Hollis] Facebook Messenger offers some exciting options for marketers and it seems Facebook knows it...

Posted 1 year ago | Like
Lauren Hartzenberg
SOUTH AFRICA
Putting people at the centre of multi-buy promotions

Putting people at the centre of multi-buy promotions[Lauren Hartzenberg] In the South African retail and manufacturing sectors, promotions have become a popular tool to attain growth...

Posted 2 years ago | Like
Lauren Hartzenberg
SOUTH AFRICA
#BrandManagerMonth: Building a whiskey brand that's #3xBetter

#BrandManagerMonth: Building a whiskey brand that's #3xBetter[Lauren Hartzenberg] The export numbers for Irish whiskey are predicted to double to 12 million cases by 2020, with Africa seen as a key growth market for the category...

Posted 2 years ago | Like
Sven Hammar
SOUTH AFRICA
How to prevent ads from killing your website

How to prevent ads from killing your website[Sven Hammar] We've all seen it and we've all hated it. Your webpage begins to load and then, right in mid-load it stalls out. It's not just a brief hiccup, you stare at half a page for an eternity while an ad loads. Get past that ad and then the next one starts...

Posted 2 years ago | Like