IFRA Expo 2011 to commence massive newspaper week events

From 10 to 12 October, IFRA Expo will attract decision-makers from all over the world to the Reed Messe exhibition complex in Vienna. Some 287 exhibitors will draw an estimated 10 000 visitors from more than 80 countries to experience a review of new products and trends for newspapers and media production.

The IFRA Expo will be followed this year by the World Newspaper Congress and World Editors Forum, the annual summit meetings of the world's press, from 12 to 15 October in the same venue. The Congress examines the business side of the newspaper business, presenting leading publishers from many markets, while the Editors Forum is the number-one editorial conference worldwide for chief editors and other senior newsroom personnel.

This year's IFRA Expo is enhanced by the following events:

• Media Port, which presents successful publishing case studies from around the globe - and the technology that drives the success (10-12 Oct);

• The Power of Print, a series of Focus Sessions bringing together international case studies (10-11 Oct);

• 4th International E-reading & Tablet Conference, which highlights the opportunities that new eReaders, Tablet PCs and the iPad offer to newspaper companies (11 Oct);

• Presentation of the winners of the WAN-IFRA XMA Cross Media Awards (10 Oct);

• The annual "Get Together," where participants can make contacts and renew acquaintances with publishers and suppliers from all over the world while enjoying refreshments, snacks and music (10 Oct);

• and much more.

Full details of all the events can be found at http://www.worldnewspaperweek.org.

IFRA Expo is reputed to be the world's largest trade exhibition for the news publishing industry, annually drawing some 300 exhibitors with products and services for all publishing platforms. Last year's event drew more than 10 000 people to Hamburg, Germany. Here's what some of them are saying:

"The exhibition has the potential to become the focal point of the discussion concerning what newspapers and publishers are heading towards in the coming years." Jan Schröder, CEO, Forecasting Strategy Markets Group, Germany.

"An essential window on the innovative capacity and quality of our industry." Markus Brehm, CEO, Allgäuer Zeitungsverlag, Germany.

"Hamburg was for three days the home of print and online competence; a visit there was very rewarding also (or especially) for online media." Carsten Hebestreit, editor, OÖN, Austria.

More than 90% of IFRA Expo visitors are decision-makers at publishing houses: Advertising managers, operating managers, business development managers, chief editors, managing editors, chief information officers, prepress managers, purchasing managers, managing directors/CEOs, IT managers, heads of R&D and heads of online publishing, marketing managers, production and technical managers, mailroom and distribution managers.

IFRA Expo 2011 at a glance:

Venue: Reed Messe Vienna, halls A and B, Messeplatz 1, A-1021 Vienna (Austria). Entrance via Foyer A.

Opening Hours: Monday-Wednesday, 10-12 October, 9.30am-6pm. The World Newspaper Congress and the World Editors Forum will run from 12-15 October. The official IFRA Expo opening ceremony will be held at 9.30am on 10 October at the Media Port and will feature Jacob Mathew, WAN-IFRA President, Hans Gasser, president of the Austrian Publishers Association VOEZ, Christian Oxonitsch, city councillor of the City of Vienna and others to be announced.

Expo Visitor Tickets: from €36 including VAT. Online registration (also for holders of vouchers) at http://www.ifraexpo.com.

Products featured in hall A: Content production for editorial/advertising, digital media and systems, business/strategy, "Media Port" presentation area.

Products featured in hall B: Print media, mailroom/distribution, consumables.

An up-to-the-minute list of exhibitors is available at http://www.ifraexpo.com.

Hotel reservations: Austropa Interconvention, Helga Eismair, e-mail noitnevnocretni@riamsie.agleh.at, Tel.: +43 (0) 1 588 00517, Fax: +43 (0) 1 588 00520.

IFRA Expo Groups: Join the IFRA Expo Community on the leading social networks: Facebook, LinkedIn, and XING (search for "IFRA Expo group"). WAN-IFRA also "tweets". See www.twitter.com/newspaperworld for the latest industry news.