What shaped TV in 2012 and what you need to know for 2013

Predicted as a record year for worldwide TV consumption, 2012 could in fact be above all a year of transition, born of a revolution in behaviors. The offer of content, channels and technology continue to progress, stimulating consumption and innovation. Television is still mostly viewed via the traditional set, but also and increasingly via new screens. Tablets, smartphones and the PC are not substitutions for the TV screen, but are instead complementary to it, creating great opportunities to follow TV content wherever you are.

In this exclusive whitepaper, Eurodata TV Worldwide analyses the key facts and figures that defined TV viewing in 2012, with a special focus on how multi-screen viewing and connected TV strategies are changing the shape of the worldwide TV market.

Read the whitepaper here (large file).