He is the latest addition to this year's lineup of speakers, which already has a number of industry names, including Ralph van Dijk, Matt Eastwood, Pum Lefebure and Keynote Speaker, Daymond John.
Mescall comments, "I am honoured to be one of the speakers at this year's event because, having seen the programme first-hand, I know that it's just about the best experience a young creative person could have. Our industry often struggles to adequately train and nurture its talent, so LIAisons matters. Thanks for the opportunity."
Mescall made the move to New York in 2014, taking up the position of Global Executive Creative Director at McCann Worldgroup. Prior to this, he was Executive Creative Director of McCann Melbourne. Under his leadership, McCann Melbourne became the world's most awarded agency in 2013, and the world's third most awarded digital agency.
As both a writer and a creative director, Mescall has won 6 Cannes Grand Prix, including the 2014 Cannes Effectiveness Grand Prix; 3 Grand LIAs; Black and Yellow Pencils at D&AD; One Show Best of Show; and multiple Clios, Spikes and Webby awards. His work has also been featured in the TED Ads Worth Spreading initiative, and housed in London's Design Museum.
Mescall was named in the 2013 Creativity 50, AdWeek's annual listing of the world's 50 most influential creative thinkers and doers, and Business Insider ranked him the 8th most creative person in advertising worldwide.
For more information, go to www.liaawards.com.
