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    Cheil Worldwide backs Spikes Asia Student Academy

    SINGAPORE: For the second year, Spikes Asia has teamed up with Cheil Worldwide to form a dedicated Academy for 15 students from across Asia Pacific offering a unique educational programme during the regional annual advertising and communications festival.
    Cheil Worldwide backs Spikes Asia Student Academy

    Guided by their own tutor, Noor Azhar Mohamed, lecturer in Creative Media Design at Singapore Polytechnic, the students will benefit from the various festival activities, which include a world-class seminar programme, engaging workshops, interactive kiosks and screenings of all the competing work and shortlist exhibitions. To further enhance their learning experience, the students will also enjoy their own unique master-classes and tutorials given by top international industry figures. The Academy's activities will culminate in a graduation ceremony.

    A 'unique learning platform'

    Nack-Hoi Kim, president and CEO of Cheil Worldwide.
    Nack-Hoi Kim, president and CEO of Cheil Worldwide.

    Commenting on their Spikes Academy sponsorship, Nack-Hoi Kim, president and CEO of Cheil Worldwide said, "Last year's students all commented on their outstanding learning and inspirational experience after participating in the Spikes Asia Student Academy.

    "We are therefore delighted to work with Cheil Worldwide again to deliver a unique learning platform and insight into the industry to another group of enthusiastic students to further assist in the development of their careers," said Terry Savage, Cannes Lions Festival chairman, joint organisers with Haymarket of Spikes Asia.

    This year's group of students in tertiary education studying advertising, marketing and communications who have earned a place on the 2010 Spikes Asia Academy are:

    • Peter Wang Di, Xiamen University, China
    • Chen Jia, Communication University of China, China
    • Nelson Tsui Lap Shing, Hong Kong Polytechnic University, Hong Kong
    • Ma Sui Mei, Sammy, Hong Kong Polytechnic University, Hong Kong
    • Khushboo Sharma, H.R. College, India
    • Abhishek Iyer, ICSE Arya Vidya Mandir, India
    • Ethenia Novianty Windaningrum, University of Indonesia, Indonesia
    • Ji-Seong Park, Kookmin University, Korea
    • Jeong Yumi, Korea University, Korea
    • Nida Shaukat, Royal Holloway University in London, Pakistan
    • Sarah Faye U. Wu, Grace Christian College, The Philippines
    • Marcus Lim Kok Hao, La Salles College of Arts, Singapore
    • Charmaine Ang, Singapore Polytechnic, Singapore
    • Alvaro Bruch, MCU Taiwan, Taiwan
    • Naruporn Srisukri, Nanyang Academy of Fine Arts, Thailand

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