Case study on taxi branding indicates branding reaches wide audience
Case study on taxi branding indicates branding reaches wide audience

As part of Primedia Outdoor's investment in research expertise and innovative market intelligence, it set tracked and measured taxi movement over a three-month campaign period between February and April 2016 in three different regions.

2 hours ago

Alliance Media partners with the TEARS Foundation to highlight the violent crisis we face in SA
Alliance Media partners with the TEARS Foundation to highlight the violent crisis we face in SA

Alliance Media is proud to support the TEARS Foundation by offering media space to increase the awareness of the TEARS Foundation's causes.

Issued by Alliance Media 2 days ago

Posterscope's Future Defining Themes of OOH Conference
Posterscope's Future Defining Themes of OOH Conference

Out of Home (OOH) is in the midst of a revolution that is changing how it is planned, bought and its interaction with people. Mixing all of these ingredients together moves OOH into an unseen and largely untested realm. Posterscope's international and local experts explore how many of our pre-existing rules, recommendations and benchmarks will be re-examined in 2017.

Issued by Dentsu Aegis Network 2 days ago