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BizTrends 2018


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Dave Roberts to lead the OOH businesses for Primedia

Effective from 1 February 2018, the Primedia Unlimited business cluster will report to Dave Roberts, current CEO for Primedia Outdoor and Primedia Outdoor Africa...

Issued by Primedia Outdoor 9 Mar 2018

#OrchidsandOnions: When kindness can be deadly... and when bad PR means a lost opportunity

When I had my "conversion", it wasn't on the road to the biblical road to Damascus; it was on the back of a large elephant...

By Brendan Seery 7 Mar 2018

Mischief Media heads up Netflix Bright OOH graffiti campaign

Mischief Media, a division of Tractor Outdoor, recently had the opportunity to work on an innovative campaign for Netflix for the release of the movie, Bright, starring Will Smith and Joel Edgerton...

Issued by Tractor Outdoor 2 Mar 2018

Road research shows OOH now centre stage in media mix landscape

The new data launched by the OMC has revealed that OOH has evolved and taken centre stage in the media mix landscape...

1 Mar 2018

Transit.TV celebrates 10 years

Shamy Naidu, Executive: Transit Ads, outlines the milestones on the growth trajectory of national digital television channel Transit.TV...

Issued by Provantage Media Group 20 Feb 2018

Tractor Outdoor expands on their LOOP digital network

The addition of a third digital site to the LOOP network has grown Tractor's portfolio significantly...

Issued by Tractor Outdoor 20 Feb 2018

Provantage Media Group acquires majority stake in Global Outdoor Systems

Leading out-of-home company Provantage Media Group has acquired a majority stake in Global Outdoor Systems, a leading African billboard company with a footprint in a large number of African markets...

Issued by Provantage Media Group 9 Feb 2018

Tractor Outdoor welcomes Wian van Jaarsveld to the team!

Tractor Outdoor recently appointed Wian van Jaarsveld to form part of their sales team in their Cape Town branch...

Issued by Tractor Outdoor 8 Feb 2018

Key appointments at JCDecaux Africa

JCDecaux Sub-Saharan Africa, has announced three key appointments to their traditional and digital outdoor advertising team in Africa, as their network on the continent expands...

1 Feb 2018

Warc report shows global adspend growth to accelerate to +4.7%

Global adspend growth to accelerate to +4.7% in 2018, reaching a total of $572bn...

23 Jan 2018

#BizTrends2018: The rise of AI and gamification in in-transit advertising

Geo-targeted advertising is becoming more and more important for marketers; and artificial intelligence in vehicle transit advertising will also become more common place over the next few years....

By Devon Brough 8 Jan 2018

#BizTrends2018: Transformation, agency consolidation and real consumer insights

There is no doubt that there's loads of uncertainty ahead of the coming year. I believe that digital integration, continued agency consolidations, consumer insights and the looming MAC Charter deadline will be recurring themes...

By Kgaugelo Maphai 8 Jan 2018

Automobile Association of South Africa tries out Oasis Digital Networks footprint at the forecourts

The Media Shop Johannesburg's client, the Automobile Association of SA, has taken up a slot on the forecourts for December nationally...

Issued by Oasis Digital Networks 18 Dec 2017

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Google and Common Ground launch 'Little by Little'

Partnering with Google, the Common Ground initiative has launched a global campaign that will support the Sustainable Development Goals.

2 days ago

'Panama Papers' law firm shuts down operations

PANAMA CITY, Panama - The law firm at the heart of the "Panama Papers" global tax evasion scandal that brought down two world leaders announced on Wednesday it would shut down operations, citing negative press and what it called unwarranted action by authorities.

2 days ago

Singapore launches public hearings on 'fake news'

SINGAPORE - Singapore on Wednesday launched public hearings on possible legislation to combat "fake news" which critics said could be used to curtail free speech.

3 days ago

Apple buys digital magazine subscription service

SAN FRANCISCO, USA - Apple announced on Monday it is buying digital magazine subscription service Texture, adding to the side of its business aimed at making money from online content or services.

14 Mar 2018

American Theatre Wing, The Broadway League to receive Lifetime Achievement Award from NYF

Two of New York City's iconic theatre organisations, The Broadway League and the American Theatre Wing will be honoured with the New York Festivals Lifetime Achievement Award.

13 Mar 2018

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