Finalists have been announced in the Loeries' Print, Outdoor and Out of home (OOH) categories. The print communication category includes newspaper advertising, sponsored by The Times, while the outdoor and out of home (OOH) category is sponsored by JCDecaux...
Air travel is booming - who wouldn't want to reach a burgeoning market of largely affluent business and leisure travellers, some of whom are the SADC region's key decision-makers?...
Provantage Media Group 3 days ago
Cadbury's (Mondelez) Martian campaign has landed in South Africa in the last few weeks and it's everywhere, but it's an ‘out-of-this-world' platform that's targeting consumers right at the point of purchase...
Guerrilla IMC 3 days ago
With almost two-thirds of all consumer purchases made within half an hour of being exposed to out-of-home advertising, it's time to revisit the critical role the medium plays in the broader marketing mix...
I chatted to the international jury presidents ahead of the upcoming Loeries Creative Week. Rounding off the series is Keith Cartwright, executive creative director at BSSP, the largest independent advertising agency in California...
Leigh Andrews 28 Jul 2017
Leading out-of-home company Provantage Media Group has just been awarded a Level 1 B-BBEE rating by Grant Thornton - the highest BEE rating achievable...
Provantage Media Group 20 Jul 2017
Transit Ads and its widespread digital television network, Transit.TV, have been rebranded and refreshed in line with the wants and needs of its target audience, providing advertisers with opportunities that are bolder, better and more powerful...
Provantage Media Group 18 Jul 2017
Oasis Digital Networks is delighted to welcome the first booking from the Provincial Government on our DOOH forecourts in the Western Cape...
Oasis Digital Networks 7 Jul 2017
With Marco Pierre White and Jan Hendrik van der Westhuizen as headline chefs, South Africa's largest culinary event will be held at the Ticketpro Dome from Friday, 28 July, to Sunday, 30 July...
Oasis Digital Networks 6 Jul 2017
Integrating social media campaigns with DOOH boosts visibility and reach and allows the audience to become part of the campaign...
3 Jul 2017
The 64th annual Cannes Lions Festival of Creativity hosted the Cannes Lions Outdoor award ceremony on 19 June 2017, with a single SA agency shining bright...
19 Jun 2017
Thursday, 17 August marked the second annual Loeries Masterclasses featuring industry leaders and experts speaking on a range of topics targeting various audiences within the creative industry.
Jessica Tennant 9 hours ago
South African women in marketing can enter the international Women in Marketing Awards, which has identified a global need to celebrate women in marketing, advertising and communications. Deadline for award entry submissions is midnight Monday, 18 September 2017.
1 day ago
The success of South African agencies in Cannes recently is a reflection of the big talent in the country. Taking this talent and the size of the agencies into account and adding the knowledge and professionalism of South African agencies, it would be logical for the country to be a hub for the rest of the countries in Sub-Saharan Africa.
Danette Breitenbach 3 days ago
How quickly and effectively marketers respond and adapt to ongoing consumer feedback is the new determinant of brand performance according to a new survey report, released by the Chief Marketing Officer (CMO) Council.
3 days ago
The basis of many a great business is a great invention. New product ideas are fairly easy to conceive, but it takes something else to bring it to market. That's why it's so hard to be a successful inventor. It's not just one job.
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