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Episode 157: Yoco, a new integrated point-of-sale and card payments solution.

Date: 12 Nov 2015
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Five on top of Africa's Annual AdFocus agency crop!

Will the 2015 Annual AdFocus Award African agency network of the year accolade go to Ogilvy & Mather Africa, Publicis Africa Group, Burson-Marsteller Africa, Dentsu Aegis Network or TBWA\? It's anyone's guess...

By Leigh Andrews 24 Nov 2015 12:00

[Orchids & Onions] A great idea, but common sense took a holiday

The first Orchid this week goes to the Western Cape government and its office of consumer protection. But at the same time, they get an Onion. Let me explain...

By Brendan Seery 24 Nov 2015 14:00

Promoted content

Top five ways to advance your content marketing strategy

When it comes to content marketing, the most important element of a successful strategy is being able to balance what your company has to say and what your customers, and potential customers, want to hear. Here are the top five principles Foreword implores agencies to follow...

Issued by Foreword 23 Nov 2015 09:31

The power of a focused master brand

Brand architecture is the art of linking your brands. It's the equivalent of a person's surname. If you have a surname like Oppenheimer for example, it is a name that is synonymous with success and wealth...

By Lara Cassel 24 Nov 2015 13:55

FCB Joburg crafts Huletts first TVC in a decade

Huletts, a brand synonymous with sugar in South Africa, is advertising on national television for the first time in more than 10 years with the commercial that won FCB Joburg its above-the-line business a few months ago...

Issued by FCB Africa 24 Nov 2015 08:32

Content writers are not 'real' writers? It's time we set the record straight...

So many writers out there are quick to say that content writers aren't 'real' writers. That we have sold out and given up on our dreams of penning the next best-selling novel (something that people 'will actually read'). I'm here to set the record straight...

By Bianca Marie Delport, Issued by National Positions South Africa 24 Nov 2015 10:02

South African youth still love Nokia

The Ask Afrika Youth Brands Awards, released on 22 November, indicate that the youth market still favours Nokia as the number one brand, with Shoprite second, Mr Price third and Edgars fourth in this year's survey...

24 Nov 2015 08:58

Fresh Living magazine goes up to half a million copies monthly - an industry first

John Brown Media South Africa has announced a significant increase to the print run of Pick n Pay's popular Fresh Living magazine and its Afrikaans counterpart, Kook en Kuier...

Issued by John Brown 24 Nov 2015 10:48

School toilets on the road to redemption

On Thursday, 19 November (World Toilet Day), HDI's newly launched, non-profit company, HDI For Good, launched The School Toilet Project at Kromdraai Early Childhood Development Centre...

Issued by HDI Youth Marketeers 24 Nov 2015 09:00

South Africa/France partnership to deliver VOD services cost effectively

The French company, Broadpeak has announced that Discover Digital has selected its video delivery solution for powering the complete OTT transactional video on demand and subscription video on demand platform...

24 Nov 2015 14:23

How to comment on blogs and social media - six suggestions

We often hear advice on the way bloggers and page owners should treat their followers, but not much has been written about how followers should behave...

By Amanda Patterson 24 Nov 2015 09:21

Data-driven marketing and sales

Marketing and sales are the genesis of organisational growth and success and while noble and necessary, as disciplines, they are not without their detractors...

By Kevin Lourens, Issued by NATIVE VML 24 Nov 2015 07:40

Sub-Saharan Africa presents varied view of consumer confidence levels

The latest Nielsen Consumer Confidence Index (Q3) shows a varied view for sub-Saharan Africa as despite it having increased by five points in Ghana (99) in the third quarter, it decreased five points in Nigeria (127), the first decline since inception of the CCI in quarter 3 of 2014...

Issued by Nielsen 24 Nov 2015 09:11

Circulation to certification - more than a name change, rather a sign of the times

Our name change is more than that, but reflects the evolution of media business models worldwide and more appropriately points to an increasingly digital future...

By Jerry Wright & Pedro Silva 24 Nov 2015 11:19

Scan Display's Fabric Shell Scheme proves its popularity

Providing a fresh alternative to conventional shell scheme structures at exhibitions and events, Scan Display has recently introduced the Fabric Shell Scheme option...

Issued by Scan Display 24 Nov 2015 07:32

ZAZOO's VCpay wins at the 2015 Appsafrica Innovation awards

VCpay, a mobile application by ZAZOO, has won the `Best Fintech Innovation' category at the Appsafrica Innovation 2015 awards, scooping the honours ahead of six other innovative financial services applications...

Issued by Mobile Marketing Association 24 Nov 2015 08:07

Sappi concludes sale of Cape Kraft Mill, invests to increase energy self-sufficiency at Tugela and Saiccor Mills

Further to the announcements of March and July 2015 regarding the sale of Sappi's Cape Kraft Mill in Milnerton, Cape Town, Sappi wishes to confirm that all conditions have been met and that the mill has been transferred to the new owners, the Golden Era Group...

Issued by Sappi 24 Nov 2015 07:55

Bookmark Awards 2016 entry series: Channels

With the deadline extended to 30 November, digital marketers have one last opportunity to enter the coveted IAB SA Bookmark Awards and do battle across eight categories, of which the Channels category is one...

Issued by IAB South Africa 24 Nov 2015 07:26

Exclusive insights from 2015's Annual AdFocus Award judges

Difficulty in choosing a clear winner in some of this year's Annual AdFocus Awards categories is testament to a well-developed marketing and communications industry...

By Leigh Andrews 23 Nov 2015 14:00

Want to know the key role in a company that needs to be future ready?

No, its not a CEO, COO or CMO...

By John Sanei 23 Nov 2015 14:00

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