The SABC has launched its latest audience services campaign to South Africans, using television, radio, print and cinema advertising, to inform South Africans of the plethora of TV Licence pay points available to consumers.
11 Mar 2014 08:26
What do you get when you combine a graffiti artist, a canvas and social media? @Converse_Africa in collaboration with Tractor Outdoor have implemented South Africa's first live graffiti exhibition with creative suggestions being spurred on via the #clashwall #CT Twitter hashtags. The event, located at the famous yellow Clock Tower at the V&A Waterfront ran from the 28th February till the 3rd March 2014.
Issued by Tractor Outdoor 10 Mar 2014 12:22
The competition to redesign the Naspers Centre building on Cape Town's Foreshore has received 94 proposals that now go to the two judging panels to find three winners by 4 April 2014.
10 Mar 2014 08:55
Oakley has launched its 'Disruptive by Design' global brand campaign at Red Studios in Hollywood, attended by South African athletes, Bryan Habana and Greg Minnaar and launched locally at Design Indaba.
4 Mar 2014 07:43
How do you get people talking about scented bin liners? Saatchi & Saatchi South Africa did it by taking the smelliest thing they could find - a garbage truck - and giving it a sweet makeover to make the point that Tuffy's scented bin liners disguise bad odours.
Issued by Saatchi & Saatchi 28 Feb 2014 10:20
Romance is alive and thriving if the enterprising actions of a young man in love, are anything to go by.
Issued by Primedia Outdoor 27 Feb 2014 12:15
The Creative Circle Ad of the Month results for January 2014 have been announced.
25 Feb 2014 11:05
Alliance Media recently sponsored a billboard for the Tanzania Farmer's Market monthly event. The event was used to raise money for a new school building in Pangani.
Issued by Alliance Media 20 Feb 2014 10:16
The Cannes Lions International Festival of Creativity has announced its 2014 jurors and South African judges have been selected for the film, press, outdoor, media, direct, promo & activation and design categories.
19 Feb 2014 09:52
To drive its new 'Rock your Schoolbag' design competition, as part of this year's 'back to school' campaign, Twinsaver has moms driving their brandyourcar.com branded vehicles to and from school to create awareness.
18 Feb 2014 12:36
According to Magna Global, global advertising adspend is set to accelerate in 2014 with advertising revenues predicted to grow by 6.5% to $521 billion (covering 72 individual countries). As the world economy gradually improves in 2014, so will marketing spending, contributing to the strongest year-on-year growth to be recorded since the 2009 recession. The non-recurring sports events of 2014 (Sochi Winter Olympics and Brazil Soccer World Cup) and the US mid-term elections will contribute to the global growth. Newspapers and magazines will continue to lose market shares and advertising revenues (-3.2% and -3.9% respectively). Out of Home will also benefit from cyclical events and organic growth (+4.8%) according to Magna Global.
Issued by Continental Outdoor 17 Feb 2014 11:10
"When selecting drivers for the new Nestlé Purina ONE Smartblend advertising campaign, all selected owners of the branded vehicles had to be cat owners who fed their cats a premium cat food," explains Brandyourcar.com's Jeff Ostrom.
12 Feb 2014 08:23
Continental Outdoor Media has acquired the advertising rights to Ponte City, the tallest and most iconic skyscraper to grace the Jo'burg city skyline. The massive advertising structure, 15m high and 132m long, is supported on the Ponte City roof and proudly affords Vodacom ownership of the city skyline with an almost 360 degree view from many kilometres away. Vodacom's face is visible during the day, and at night enabled by approximately 7000m of LED lights mounted on the front of the structure.
Issued by Continental Outdoor 10 Feb 2014 10:12
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