John Little
#AdFocus2016: Why The Hardy Boys and client SA Home Loans won 'Partnership of the year'

With a relationship stretching back to April 2008, agency The Hardy Boys and client SA Home Loans walked away with the title Partnership of the Year at the 2016 FM AdFocus Awards. John Little, regional managing partner at category sponsor Observatory International for EMEA, shares how agency and client alike benefit from collaboration and a shared challenger mentality.

By Leigh Andrews 1 day ago