Agency takes home nine awards including Agency Of the Year
Levergy 2 days ago
Vivendi is to be the main sponsor of Lions Entertainment, part of the Cannes Lions International Festival of Creativity.
18 May 2017
Playmakers, the local sports marketing agency, was recently awarded in the Clio Sports Awards' ‘Partnerships, Sponsorships & Endorsements category' in New York - the first SA agency honoured with this win. Just ahead of the Discovery Sport Industry Awards tomorrow evening, CEO Richard Dunn explains their role as a sport agency in the sponsorship media space and how they bring the worlds of sponsorship, marketing and business together in a dynamic and creative way.
Leigh Andrews 17 May 2017
Sports sponsorship in South Africa remains a worthwhile yet turbulent world. The digital disruption has created many challenges for sporting bodies and their rights holders with immense pressure to attract more fans, effectively monetise the support base and show true ROI.
Sportal 11 May 2017
Playmakers has become the first South African agency to win an award at the prestigious Clio Sports Awards in New York.
Playmakers 10 May 2017
The fifth annual DStv Delicious International Food & Music Festival will once again be held at the prestigious Kyalami Grand Prix Circuit on Saturday and Sunday, 7-8 October 2017. This tastebud-tantalising food and music festival is by far the biggest and most popular food and music festival in South Africa, with an estimated 40,000 people expected to attend over the festival weekend.
DStv Delicious International Food & Music Festival 10 May 2017
Lots of space has been given to the topic of sponsorships lately, with brands throwing their name, weight and money behind all and sundry - sporting events in particular. But do they actually benefit the sponsor and the sponsored party alike?
Leigh Andrews 2 May 2017
Runners and walkers in the 2017 Slave Route Challenge, a significant athletics race around Cape Town, will be hydrated along the half marathon, 10km and 5km routes by Coca-Cola Peninsula Beverages (CCPB).
26 Apr 2017
Kansai Plascon, better known as Plascon to most, sponsored a duo for the Absa Cape Epic. Their corporate and digital communication specialist Zurita Moore explains why and how this ties into the brand's new positioning: ‘designed for life'.
Leigh Andrews 25 Apr 2017