Unpredictable SA sports sponsorship market full of opportunities
Unpredictable SA sports sponsorship market full of opportunities

South African sports sponsorship is a volatile market at the moment. With the economic downturn from 2015 continuing through 2016, the ever weakening rand and political pressures playing more of a role in sport now than ever before...

Issued by Brand inc 18 Aug 2016

Five ways the live sports experience is changing in SA
Five ways the live sports experience is changing in SA

Being the sports-insane country we are, South Africa is both pioneering and exploring the future of the fan experience...

Issued by Brand inc 15 Aug 2016

Coca-Cola launches a South African first with SuperSport
Coca-Cola launches a South African first with SuperSport

Coca-Cola's global #thatsgold Olympics campaign has been taken to a new level in South Africa as fans have the opportunity to share their Olympic Games gold moments...

Issued by Playmakers 12 Aug 2016

Totalsports and Fives Futbol team up for Women's Month
Totalsports and Fives Futbol team up for Women's Month

In the spirit of Women's month, Fives have teamed up with Totalsports to host a unique ladies-only 5v5 tournament at their rooftop location in Grand Central...

Issued by TFG (The Foschini Group) 10 Aug 2016

Boris Dzhingarov
How to make your sports sponsorship stand out

With 2016 Summer Olympics about to begin, viewers worldwide have already seen extensive sponsorships in the making. Let's talk about how your brand can take advantage of athletic sponsorship...

By Boris Dzhingarov, Issued by Monetary Library 8 Aug 2016

Octagon's Innibos 2016 festival debut
Octagon's Innibos 2016 festival debut

Innibos 2016 Festival marked Octagon's debut as Standard Bank's activation partner of choice in delivering engaging activations at the four-day festival...

Issued by Octagon South Africa 8 Aug 2016

New era in rugby sports sponsorship: Nashua partners with iconic Currie Cup
New era in rugby sports sponsorship: Nashua partners with iconic Currie Cup

In 1990, Nashua was the very first company to boldly brand a local rugby jersey, sponsoring what was then the Northern Transvaal rugby team. Twenty-six years later, the business solutions provider has come full circle...

Issued by Brand inc 4 Aug 2016

Benni McCarthy signs with new team
Benni McCarthy signs with new team

Former Footballer, analyst and football coach, Benni McCarthy has just signed a management deal with international sports marketing agency, Optimize...

Issued by Optimize Enhancing Effectiveness 19 Jul 2016