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Episode 116: The future of Public Relations with Kevin Welman, MD of FleishmanHillard.

Date: 12 Dec 2014
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Episode 115: Greenpop Zambia Festival of Action

Date: 27 Nov 2014
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Episode 114: Green PR and employee training strategies

Date: 20 Nov 2014
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Another Silver Assegai Award for CREACHA - CREACHA
Another Silver Assegai Award for CREACHA

For the second consecutive year, CREACHA has won the Silver Assegai Award for its creative, tactical branding and content management of AfroCentric Health's internal innovation programme...

Issued by CREACHA 12 Dec 2014 11:02

Donna Rachelson
Four personal branding trends to consider in 2015

If you think that personal branding is for celebs like George Clooney, or bigwigs like Bill Gates, you need to think again! You are a brand. So, before you market your company in 2015, you need to market yourself...

By Donna Rachelson, Issued by Branding and Marketing YOU 11 Dec 2014 10:59

Get to know the man behind the Sorbet brand - Blast Brand Catalysts
Get to know the man behind the Sorbet brand

Chris Primos, Managing Partner of Blast Brand Catalysts, meets the serial entrepreneur in Ian Fuhr...

Issued by Blast Brand Catalysts 11 Dec 2014 09:47

Festive taxi cabs from Lipton Ice Teas
Festive taxi cabs from Lipton Ice Teas

Targeting the streets of Durban, Cape Town and Johannesburg, Lipton's Tea has entered into a campaign with New Wave Outdoor Media cabs to create awareness for its 'Taste the brightside' competition...

9 Dec 2014 13:11

Elsa Gouws
People first: the role of employer brands in driving growth

The global war for talent is intensifying, making it increasingly difficult for businesses without strong employer brands to be competitive. In South Africa the talent supply/demand curve is particularly skewed...

By Elsa Gouws 5 Dec 2014 14:30

Official branding partner at Digital Day - Right Stuff
Official branding partner at Digital Day

As a supplier of high quality and cost-effective portable event branding products, Right Stuff was appointed Digital Day's official branding partner...

Issued by Right Stuff 5 Dec 2014 11:45

Five ways to get the most from social media
Five ways to get the most from social media

Social media occupies a central role in today's brand/consumer interaction space. Yet many brands rush into social media without putting a coherent strategy in place...

By Gordon Geldenhuys 4 Dec 2014 14:22

Ben Wagner
The definitive top 10 trends for 2015

Trends are a bit like spending a dreamy, sunny day at the beach. The next thing you know you have a drenched towel and phone. High tide and trends work like that...

By Ben Wagner, Issued by NATIVE VML 4 Dec 2014 11:14

New identity for Media24 complements new building
New identity for Media24 complements new building

The new visual identity for Media24 will make its mark on the company's Cape Town foreshore head office building, which is undergoing a major revamp as Naspers celebrates its centenary...

4 Dec 2014 09:51

Peter Cowan
Fostering Ubuntu for a brighter future

As early as the 1950s, the term "Ubuntu" has been seen in African literature ... The word encompasses a plethora of social rights movements, simply translating to the most basic action and human kindness...

By Peter Cowan 3 Dec 2014 10:57

Time is a valuable currency in the distraction economy
Time is a valuable currency in the distraction economy

In a world where distractions are in heavy supply and where marketing is in low demand, companies need to start thinking about consumers' time and attention as a form of currency...

By Kat Scholtz 2 Dec 2014 14:50

David Alves
Eight things to consider when plotting your 2015 digital marketing strategy

As consumers feel the Christmas pinch, so marketers begin their planning for 2015...

By David Alves 2 Dec 2014 14:05

The power of a positive mind shift! - Forever Friday
The power of a positive mind shift!

The current business environment in South Africa is overpowered by negativity due to the low economic growth and of course the effect which the macro environment portrays...

By JJ van Niekerk, Issued by Forever Friday 1 Dec 2014 15:43

Crisis management brand guru Alan Hilburg in Johannesburg
Crisis management brand guru Alan Hilburg in Johannesburg

Crisis management brand guru, Alan Hilburg, will be in Johannesburg on 18 February 2015 to present his master class on crisis management, communication and brand protection at The Forum in Bryanston from 8.30am to 5.30pm...

1 Dec 2014 14:19

National rollout of 'Boundary Buddy powered by Expand a Sign'
National rollout of 'Boundary Buddy powered by Expand a Sign'

Following a partnership between Expand a Sign and Boundary Buddy, new branding, 'Boundary Buddy powered by Expand a Sign', will rollout nationally...

29 Nov 2014 11:31

Design wizardry and magic on display at the Red & Yellow Graduate Showcase
Design wizardry and magic on display at the Red & Yellow Graduate Showcase

It's little wonder that Diane Charton's advice on what it takes to succeed as a creative is so sought after, with this year's graduating class walking away with scores of wins at all the big awards...

By Leigh Andrews 28 Nov 2014 15:00

Brandigniter - a tried and tested South African solution to drive brand engagement and data building on Facebook - Brand In Motion
Brandigniter - a tried and tested South African solution to drive brand engagement and data building on Facebook

Have you ever looked at creating an engaging Facebook app that doesn't cost an arm and a leg, and actually drives brand metrics as well as building a database? Not always that easy...

Issued by Brand In Motion 28 Nov 2014 11:34

[TrendTalk] Creativity's 'curse'
[TrendTalk] Creativity's 'curse'

There's a social media meme that likens the brain of a creative person to having 100 tabs open all at once...

By Louise Marsland 28 Nov 2014 08:59

Kirsty Sharman
Silly season social marketing insights

It's obvious that the brick and mortar world is racing away on the festive season bandwagon already, but what are the trends in online marketing around the silly season?...

By Kirsty Sharman 28 Nov 2014 08:19

Donna Rachelson
Marketing for entrepreneurs: start here

Many entrepreneurs that I speak to tell me they know they need to market their business, but they just don't have the time, or they don't know where to start. While I understand that marketing can seem intimidating, it presents huge opportunities...

By Donna Rachelson, Issued by Branding and Marketing YOU 26 Nov 2014 12:43

Steven Murray
How to grow an audience and influence them

Creating an online profile is easy, but cultivating a trusted online presence is hard work. It is not as simple as creating a blog and hoping someone will read it, or signing up to Twitter and gaining a few followers...

By Steven Murray 25 Nov 2014 14:44

Chris Midgley
What makes a great client service person?

Chris Midgley, Strategist with Blast Brand Catalysts, considers the characteristics that make a great client service person and what traits should be considered when hiring...

By Chris Midgely, Issued by Blast Brand Catalysts 25 Nov 2014 11:21

Celebrating 20 years of living in Levi's locally
Celebrating 20 years of living in Levi's locally

How better to celebrate 20 years of building a legendary brand in South Africa than transforming an old Cape Town factory/warehouse into a San Francisco streetscape, taking guests way-back-when to the very beginning of the Levi's brand in 1853?

By Ilse van den Berg 25 Nov 2014 11:11

#OutofOffice is where great brands are built
#OutofOffice is where great brands are built

Out of Office is no longer just an automatic reply, but a new talk series that features inspirational, informative and high-profile speakers in unusual spaces...

By Jessica Taylor 25 Nov 2014 08:58

NF Branding launches Black Friday with 50% discount on selected products
NF Branding launches Black Friday with 50% discount on selected products

From 24-28 November South Africans will have the opportunity to secure selected NF Branding products at a 50% discount...

By Aydonne Samuels, Issued by National Flag & Branding 24 Nov 2014 09:09

Radio rocks more than ever
Radio rocks more than ever

Much like Mark Twain's death, rumours of radio's demise have been much exaggerated. In fact, the reality is that despite the fragmentation of the existing medium, and the growth of new media in other areas...

By Lizette Anderson 21 Nov 2014 14:00

Why not to ignore your personal brand
Why not to ignore your personal brand

Brand consistency, in the long term, ensures consistent business and career growth. Very often business owners steer clear of focusing on their personal brand, as they do not like the spotlight...

By Ronell Swartbooi 21 Nov 2014 10:26

Dean Oelschig
The best brands solve the simplest problems

What would a "thought leadership" article be without an Einstein quote, so here it goes; "If I had an hour to solve a problem I'd spend 55 minutes thinking about the problem and 5 minutes thinking about solutions"...

By Dean Oelschig 20 Nov 2014 15:10

The future of television
The future of television

Television entertains us, informs us, inspires us and accompanies us everywhere we go. It is a fundamental part of almost everyone's lives in one way or another...

By Deborah Usher 20 Nov 2014 08:45

Marion Scher
Snake oil or genius?

I recently spoke to the Association of Dietetics South Africa on dealing with the media - a hot topic for them these days with all the controversy around Banting and the LCHF diet... And of course, dare I say it, Professor Tim Noakes...

By Marion Scher 20 Nov 2014 06:50

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