Public-Ideas specialises in performance marketing. We offer innovative services in affiliation, coregistration and media campaigns.
As an agency offering intensive visual effects and compositing projects, the Cape Town postproduction company Searle Street Post collected a Visual Effects Craft Loerie for Allan Gray Time Flies and produced a string of quality CGI-driven commercials.
6 Dec 2012 08:15
Chevrolet Ute Force has helped renovate Ons Plek, the residential child and youth care centre in Cape Town that provides developmental and therapeutic services for girls who have lived, worked or begged on the streets.
6 Dec 2012 07:57
To assist in alleviating stress over career choices, in educating the public about the various careers available in advertising and in shifting the focus to private college course options, the AAA School of Advertising has extended its 2013 application date to 21 January 2013, unlike the majority of tertiary educational institutions that close for applications by the end of September.
6 Dec 2012 07:30
This week sees the 20th anniversary of the SMS, invented in 1992 by British engineer, Neil Papworth. Initially slow, the boom in SMS saw more than 150 billion SMS sent in the UK in 2011, almost triple the amount that was sent five years previously (in 2006, there were 51 billion text messages sent).
6 Dec 2012 07:24
To find out more about character-based entertainment products, youth-orientated content and communications solutions, tune in to our last Biz Takeouts Marketing & Media radio show for 2012, streamed live from 5pm-6pm via 2oceansVibe Radio. The studio guest this Thursday evening, 6 December 2012, will be Richard Morgan-Grenville, CEO of Strika Entertainment. [twitterfall]
6 Dec 2012 07:05
NEWSWATCH: The SABC canned three print media commentators discussing coverage of the road to Mangaung (see SABC ... at it again) on a Metro FM show, because, according to Times Live, the ANC was not invited to join the debate. Meanwhile, it's the "jug-jug" for musician Jub Jub who has got 25 years for his role in the death of four teenagers, reports Mail & Guardian.
6 Dec 2012 06:51
Many in the industry really felt for Alec Hogg in October when he walked away from Moneyweb, the company he built from nothing into a highly respected player in the media industry. Hogg tells Bizcommunity why he's philosophical about the move, what he's doing with his year's restraint of trade and what was so different about the values of majority shareholder Caxton and his own that made it impossible for him to stay on as Moneyweb CEO and board member.
By Gill Moodie 6 Dec 2012 06:47
Springleap of Cape Town, South Africa, and LeadSift of Halifax have been named the two top companies appearing at MentorCamp Atlantic Canada 2012, a one-day forum of advice and learning for nine startups and 37 mentors.
By Peter Moreira, Issued by Springleap 5 Dec 2012 13:55
Game Stores festive season ad campaign kicked off with a bang in the form of a quirky new offering from Ogilvy Durban. Produced by Fresh Eye Productions and Directed by Dani Hynes, the ad, takes an offbeat look at the crucial elements of the festive season.
Issued by Fresh Eye Films 5 Dec 2012 10:47
Until recently, Rick de Kock was the director of Africa Operations for TBWA\Africa where he managed the network of 15 offices across 13 countries on the continent. M&C Saatchi has now appointed him to lead its charge into Africa.
Issued by M&C Saatchi Abel 5 Dec 2012 10:19
Women in Action (WiA), a group of pastors' and bishops' wives from the Universal Church of the Kingdom of God (UCKG), were invited to participate in the Gauteng Legislature's awareness expo and the commemoration of the 16 Days of Activism and World Aids Day.
Issued by Universal Church of the Kingdom of God 5 Dec 2012 10:01
The ECHO for Children Foundation, in conjunction with Vanilla Concrete Design and Manufacturing Studio and Eikestad Plumbing, joined forces in what has been the Foundation's most challenging project to date.
Issued by ECHO Events and Conferences 5 Dec 2012 09:56
Uyanda Manana has joined the Boomtown national agency network as its business unit director.
Issued by Boomtown 5 Dec 2012 09:28
Mann Made Media, local multimedia events specialists, recently worked with Unisa to hold the institution's Annual Chancellor's Calabash Awards Dinner. Held in the Kgorong Building at the Unisa Main Campus in Tshwane, the prestigious event attracted a high-profile audience of leaders in academia, industry and government.
Issued by Mann Made Media 5 Dec 2012 09:01
In 2002, FORTUNE magazine ran a cover story on why companies fail. It mentioned that even the most dramatic failures tend to be years in the making. What undoes companies is the familiar stuff of human folly: denial, hubris, ego, wishful thinking, poor communication, lax oversight, greed and deceit.
By Peter Redelinghys 5 Dec 2012 08:58
Ntombifuthi Mahlangu and Pearl Jozany, students at Lavela Secondary School in Soweto, and Lindiwe Adams from Zitikeni Secondary School in Thembisa, recently won an exclusive dinner with Lehlogonolo "Nolo" Phiri of Rhythm City fame. It took place at Emperors Palace, following hair care brand Easy Waves' 'Best Friend Friday' competition.
Issued by Zinto Activation Group 5 Dec 2012 08:54
With Christmas closing in on us, we've all been bombarded by cheap tinsel, Boney M and a gaudy plethora of competing product displays in most of the supermarkets we've frequented over the past month or so. Most marketers view the festive season as a prime opportunity to boost product sales, and it can be, if it's done smartly.
By Natasha McClymont 5 Dec 2012 07:52
As part of the 16-day campaign of activism for no violence against women and children, Porsche has donated a R500,000 cheque to Jelly Beanz Inc. Bernhard Maier, member of Porsche's executive board: sales and marketing in Germany, visited South Africa to personally hand over the donation.
5 Dec 2012 07:50
The South African Post Office will be hosting a free kids Christmas card workshop at the V&A Waterfront on Saturday, 8 December 2012, from 1.30-4.30pm. Kids will have the opportunity to create their own Christmas cards and post Santa their Christmas wish lists, which will be sent to the North Pole.
5 Dec 2012 07:34
The latest SAARF RAMS released yesterday, 4 December 2012, closes the year off quietly in the radio industry, with no significant changes for either the medium as a whole, or for individual radio stations.
5 Dec 2012 07:26
According to a treaty South Africa agreed to with the International Telecommunications Union, we are committed to switching off our analogue television broadcasts by 2015, and start broadcasting via digital signals instead. It sounds simple enough. It also does not sound particularly exciting, does it?
By Dr Julie Reid 5 Dec 2012 07:08
NEWSWATCH: Just before three journalists were to be interviewed on Metro FM on the subject of the upcoming ANC elective conference in Mangaung and media coverage of the event, a call from "on high" apparently led to the three being stopped from going on air, reports Mail & Guardian.
5 Dec 2012 06:41
Zoom turns 15 in February 2013 and, as this is reportedly a very busy period for its clients, the company decided to celebrate its birthday at the end of 2012 with a party on its premises. This was the perfect opportunity to refresh the brand and décor of the agency.
5 Dec 2012 06:05
Zee Entertainment Enterprises Limited, the pioneer of television entertainment industry in India, has called for a creative and media pitch for its operations in sub-Saharan Africa.
Issued by Zee TV 4 Dec 2012 15:35
On Saturday, 24 November, to mark the start of the annual international 16 Days of Activism for No Violence Against Women and Children (25 November - 10 December), 4 000 people marched peacefully through the streets of Johannesburg as part of the "Break the Silence. End the Violence" campaign.
Issued by Universal Church of the Kingdom of God 4 Dec 2012 13:15
Gone are the days when children begged for the latest bike or book - today's younger generation are all about being tech-savvy with the latest mobile devices topping their Christmas wishlist. Santa had better have his elves stock up, as these devices are sure to be in high demand, with kids from as young as six already being 'mobilised'.
Issued by Olé! Media Group 4 Dec 2012 11:47
As the Salvation Army adds Christmas cheer with brass band ensembles at multiple shopping malls, the organisation has called upon members of the public to be vigilant, as con men will attempt to collect money on behalf of the organisation.
4 Dec 2012 11:43
In the recent Star Readers' Choice 2012 Awards, announced on Friday, 30 November 2012, readers voted SABC3 as the best TV station. Described as the most watched daytime channel amongst LSM 7-10 viewers, its signature properties Isidingo, Top Billing, Days of Our Lives, Survivor and Amazing Race continuing to dominate the channel's Top Ten.
4 Dec 2012 11:32