Profile

Nicole Capper is the owner of MANGO-OMC, an integrated communications agency based in Cape Town. Energised by the ability to apply her honed strategic skills to very diverse client needs, she likes nothing better than generating and implementing converged communication campaigns. Coming from a branding and marketing background she relishes shifting from high-level strategic thinking to the detail and back again. Follow @ncapper on Twitter
The explainer video explained

Trends come and go. But with my more than ten years in PR I am sure of one trend that is here to stay - and that is video. We have all been watching video climb the popularity charts, as South Africans access cheaper data via wi-fi at home, mobile data bundles become accessible, broadband promises are slowly fulfilled and the millennial generation turn their backs on their TV sets.

By Nicole Capper, Issued by MANGO-OMC 24 Aug 2016

The state of the media nation - from a PR perspective

The State of the Nation address, statues, xenophobia, , signal jamming, load shedding and more have been a catalyst to many to step back and take a long, hard look at our beautiful country. Working as a PR and communication specialist, and talking to media daily for over a decade, my personal introspection included the growing challenges in the media landscape - political leanings, commercial versus editorial and a rapidly evolving digital landscape amongst others.

By Nicole Capper, Issued by MANGO-OMC 19 May 2015

Get ready for content marketing, SEO in 2013

In anyone's world, 2012 has been a rollercoaster one. We still appear to be here, but who knows what will happen on 21 December if the dire warnings are in any way true. But operating on the positive assumption that there will be a 2013, I've been auditing MANGO-OMC's 2012 learnings and summarising them for our game plan for next year.

By Nicole Capper 3 Dec 2012

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