[Design Indaba 2012] Q&A with MBOISA, expo winners
What with all three having strong connections with Durban, it was a strong showing for KwaZulu-Natal this year.
Kirsten Goss's Lily Pad ring, MBOISA 2012.
An example of Mike van Heerden's craft.
It's great to see Durban actually producing some cool stuff, [because] there is a lot of talent here, but also a lot of apathy. There was another emerging creative with me from Durban, and his jewellery was very cool! But to be honest, it's not really about location at all for me; it's about the people and design.
The Andy Cartwright Homeware stand. Pic: Andy Cartwright.
Goss: We were not exhibiting but it was a privilege to be part of MBOISA. [However, part of the prize is 6m2 of floor space at 2012 expo] and apparently they want us in Salon Privé next year. So we'll be there, yes! Hoping to do something very conceptual and couture, as opposed to the more pret-a-porter jewellery we saw there. We'll also have a brand new cutlery collection there.
Van Heerden: I really enjoyed the expo. I had never been before, so learnt a lot about what is required to run a creative business, be a salesman and showcase work in a professional manner. I was also able to go to the simulcasts, which were filled with such great content. It was such an honour to be chosen as an Emerging Creative.
2012 Design Indaba flag with Andy Cartwright's modular design.
Goss: Apart from the London flagship store and our production studio is in Durban with a retail shop alongside it], we opened in Johannesburg last year and we are looking to open in Cape Town this year. We are also exhibiting in New York in April and Hong Kong in June. We will continue to exhibit globally until, ultimately, we would like to open another shop in New York.
Van Heerden: Right now, I've decided to go on my own and start up my own business as a 2D and 3D graphic designer and see what happens from there; it's exciting because my designs had really good reactions from buyers and the public alike. A few of my pieces are actually on their way to Amsterdam to be a part of a gallery exhibition. Things seem to be looking up, but I can't rest just yet; there's lots of work to be done.
Cartwright: Design Indaba is perfect platform for brand awareness and product recognition. It also develops confidence in your research as to whether your new products are going to be popular amongst consumers or not. The hard work now is opening ourselves up to the world of buyers, generating sales and keeping up a great level of service... and, if that isn't enough to keep us busy, we are obviously compelled to sustain our focus on what we do best, which is designing and innovating for our brand.
- Kirsten Goss: www.kirstengoss.com
- Mike van Heerden: www.behance.net/mikevanheerden
- Andy Cartwright Homeware: www.andycartwright.biz
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