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GLOBAL

Has the digital era changed the luxury game for good?

The digital age poses challenges for all brands in every sector, and yet for the luxury market, the conundrum is a particularly tricky one...

By Megan Bowman 1 day ago

SWEDEN

H&M removes 'black boy' ad after racism accusation

Swedish clothing giant Hennes and Mauritz on Monday apologised and removed an advertisement of a black child after the company was accused of being racist...

9 Jan 2018

SOUTH AFRICA

'Weather-sensitive' products: adjusting price and promotions to increase sales

It stands to reason that the weather can affect the sales of certain products. More rainfall generally means that consumers purchase less sunscreen...

By Xavier Rousset, Octavio Escobar and Régis Chenavaz 1 Dec 2017

SOUTH AFRICA

Black Friday gets claws into SA's net shoppers

No country embraces Black Friday more than South Africa, if international discounts website picodi.com's statistics are anything to go by...

By Wendy Knowler 24 Nov 2017

SOUTH AFRICA

The frozen food market is heating up

In the 1940s tinned foods were extremely popular as a means of preserving products for extended periods of time. However, given the fact that heavy rationing was imposed on these products during World War II, frozen food packaged in paperboard cartons began to emerge as a credible alternative...

By Michelle Newman 8 Nov 2017

UNITED KINGDOM

Black model in Dove video says ad 'misinterpreted'

LONDON - The black model who appeared in a Dove advert which triggered accusations of racism insisted Wednesday that she was not a victim and that the commercial had been misinterpreted...

12 Oct 2017

GLOBAL

L'Oreal drops trans model over controversial comments

French cosmetics giant L'Oreal confirmed it had dropped a British transgender model over comments the company deemed "at odds with our values,"...

4 Sep 2017

UNITED KINGDOM

The Gunn Report honours the very best of advertising 2014 with book and showreel

LONDON, UK: The Gunn Report, the global index for creative excellence in advertising, has published its 2014 Book and Showreel, a round-up and showcase of the world's best advertising performance...

18 Mar 2015

UNITED KINGDOM

Britons to spend £86bn this Christmas

LONDON, UK: Report from Verdict and SAS UK finds that Britons will be spending more than they did last year...

By Published by Verdict 18 Nov 2014

UNITED KINGDOM

M&M winners announced

LONDON, UK: Celebrating 25 years of international media excellence. The M&M Global Awards 2014 took place on Thursday last week at the Grosvenor House Hotel in London.

9 Sep 2014

UNITED KINGDOM

Vote in the M&M Global Awards 2014

LONDON, UK: Who will win? You decide!

15 Aug 2014

UNITED KINGDOM

D&AD opens call for entries for 53rd annual Professional Awards

LONDON, UK: Entries for the 53rd D&AD Professional Awards have opened with a number of new sub-category additions in response to the evolving creative landscape.

18 Jul 2014

UNITED KINGDOM

How RTB works for you

LONDON, UK: Real Time Bidding (RTB) is an increasingly popular advertising and monetization avenue for business owners/advertisers and publishers.

9 May 2014

UNITED KINGDOM

Rollin' with Halfords

LONDON, UK / CAPE TOWN, SA: Halfords launches a summer offensive on the UK's road warriors: Keep On Rollin' campaign launch features new ads and a reinvigorated brand world. Mother has created a new campaign that attempts to unite the UK's transport factions - by highlighting their mutual love of the open road. And the campaign was shot in South Africa.

6 May 2014

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