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#DigitalMarketing: The attributes of a successful digital marketing strategy

Companies should allocate budget to researching their customers' needs and wants and digital behaviour before developing the strategy...

By Louise Marsland 7 hours ago

#DigitalMarketing Mid-year online asset checklist for digital marketing excellence

These are the four elements you should look at mid-year to determine whether your online assets are doing what they need to do to deliver awareness of your company online...

By Amanda Adam 8 hours ago

Report encourages intra-African trade

ECA-WTO joint publication on role of Aid for Trade in boosting intra-African trade launched in Geneva...

6 hours ago

Jack Ma launches African Young Entrepreneurs Fund

UNCTAD adviser, Alibaba's Jack Ma, has launched an African Young Entrepreneurs Fund worth US$10 million...

1 day ago

Cultivating a culture of entrepreneurship in Africa

We need to develop a culture of entrepreneurship if we hope to set the right course for our continent...

By Sthe Shabangu 2 days ago

#DigitalMarketing: National Positions SA rebrands as NP Digital

NP Digital, formerly known as National Positions SA, have rebranded and expanded their services and products to address the ever-evolving needs of their clients...

Issued by NP Digital 1 day ago

#DigitalMarketing: The only constant is change - and the customer

Identify and leverage the constant at the core of our changing digital world: the customer...

By Desiree Gullan 1 day ago

Digital solution for retail networks in Africa

Total and Worldline partner with African fintech InTouch to support deployment of Guichet Unique, an innovative digital solution for retail networks...

1 day ago

#DigitalMarketing: AI and machine learning

Platinum Seed's new design director, Ally Behr, talks to Bizcommunity.com about how artificial intelligence is dominating conversations in digital marketing...

By Louise Marsland 2 days ago

#DigitalMarketing: The binary business case for marketing automation

2017 is set to be the year of wholesale adoption of marketing automation technology as consumer budgets constrict and the battle for share of wallet intensifies...

By Nick Orton, Issued by Grapevine 2 days ago

#DigitalMarketing: Digital trends in 2017

South Africa's digital authority, the IAB South Africa has weighed in on trends in the digital marketing industry...

3 days ago

How brands can fight the negative impact of fake news

How to manage reputation damage in the wake of a fake news onslaught against your brand...

By Oresti Patricios 3 days ago

African winners in mobile remittance awards

Mahindra Comviva and Econet Wireless Zimbabwe win The RemTECH Award in the ‘Visionary Game Changer' category...

3 days ago

#DigitalMarketing: Turning mobile video into a marketing star for your business

Mobile is one of biggest revolutions to come to marketing in recent years, rivaled only by digital video...

By Nunu Ntshingila 3 days ago

#DigitalMarketing: The shift to performance

The biggest trend in digital marketing gaining momentum in the local market is the shift to performance, says Stijn Smolders, CEO of Sprout Performance Media Partners...

Issued by Sprout Performance Media Partners 3 days ago

African data is not “user-friendly”

The role of open data in Africa was discussed at a recent open data conference in Nigeria...

24 Jul 2017

All Africa Music Awards receives nearly 5,000 entries

The All Africa Music Awards has received 4,816 entries for 2017 submission with Eastern Africa having the highest entries as screening and adjudication processes follows...

20 Jul 2017

Planning: The key ingredient to avoid a social media crisis

The idea that content for social media cannot be planned and that live content can only be decided at the last minute, is an antiquated concept, writes Suzanne van Aswegen...

By Suzanne van Aswegen 24 Jul 2017

National mobilisation of entrepreneurialism

A blueprint for Africa: If national mobilisation of entrepreneurialism across a country is a solid possibility, what's stopping it and who is blocking it?...

By Naseem Javed 20 Jul 2017

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