| | | No Comment |  It's awards season in Hollywood as proclaimed by the addictive E! Entertainment News and with the Loeries 2007 launch last week, our own awards season is about to get underway! When the Loeries burlesque spectacular moved to Margate in October 2005, it was always the intention to aim for the milder and warm winter season - ergo, no rain and grey skies. So diarise 27 - 30 July for Loeries this year - apparently it's warmer on the South Coast in winter than during the summer rainy season. Let's hope so: the freezing temperatures of last year's September 2006 Loeries put a bit of a dampener on things. Loeries are already hotting up with the new entry deadlines of 15 March. This is also the same day as the industry's newest awards, the all-Africa experiential marketing awards, Brandex, which take place after the newly-launched African Experiential Summit on 15 March in Johannesburg. Deadlines for Brand Ex have been extended to 16 February. Loeries has set new benchmarks each year since the revamp in awards professionalism and a tight expert awards event. This is being seen in the industry in most other major awards and events, which are tighter and more consultative than in the past, it seems, on deliverables and promoting the best interests of the broader media, marketing and advertising industry. It's going to be a fun year!
Enjoy! Louise Marsland, editor: editor@bizcommunity.com
| | Headlines | Loeries' hot move to July
Naspers continues with social media acquisitions
New category for CNN African Journalist Awards
Parmalat to pay milk suppliers more
New PR ethics code, president for IPRA
Angela Wood appointed as Cleo editor
Bizcommunity.com inspires FNB ad
Design like you give a damn
Ormerod means business
Ideas editor off to corporate pastures
Pulitzer winner for Narrative Journalism Conference
Crime decreases at shopping centres
Hot design trends for 2007
FCB BEE deal gives staff equity
Edgars shortlisted for World Retail Awards
Reddy to judge One Show
Virgin Money tackles airline loyalty programmes
How online behavior affects your bottom line
HIV/AIDS campaign from MTV, Body Shop
Summit to develop kids' media policy
Should Eskom feature in brand polls?
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Marketing | | The truth about the black consumer market
[Issa Sikiti da Silva] The countdown on knowing the truth about the black consumer market has begun. Earlier this week, the SABC Radio Sales team under the leadership of its national trade marketing manager Kgaugelo Maphai, together with the Standard Bank marketing group, toured the township of Atteridgeville, some 13km west of Pretoria, on a one-day 'Truth Experience Tour'.
Virgin Money tackles airline loyalty programmes
South Africans who have opted to join an air miles programme linked to their credit card have to spend, on average, R215 000 over six years in order to qualify for a 'free' return flight between Johannesburg and Cape Town, or vice versa. This is the finding of recent research conducted by Virgin Money.
HIV/AIDS campaign from MTV, Body Shop
LONDON: MTV Networks International (MTVNI) and The Body Shop have launched what is claimed to be the biggest ever multimedia partnership between a global broadcaster and retailer for HIV and AIDS prevention. The campaign, Spray to Change Attitudes, will span 44 countries and reach millions of under-25 year olds, with proceeds to benefit The Staying Alive Foundation.
Is predictive modelling key to understanding customer loyalty? - Knowledge Factory
The introduction of mobile number portability (MNP) has ensured customer retention is at the top of mobile operators' agendas. Local marketing insight services company, Knowledge Factory, believes that predictive modelling techniques are the key to understanding what drives customer loyalty.
How to ensure your segmentations deliver every time - Knowledge Factory
Market segmentation exercises often disappoint the companies applying them. Despite remaining one of the most popular ways of devising marketing initiatives during the last forty years, the technique's record is one littered with campaigns that have failed to deliver meaningful results.
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Advertising | | Loeries' hot move to July
From Friday 27 July to Monday 30 July 2007, Margate, KwaZulu-Natal's South Coast hot spot will once again play host to the annual Loerie Awards. July offers the lowest monthly rainfall on the South Coast, with temperatures still enjoyably warm, compared to a glacial Joburg and drizzling Cape Town at that time of the year.
Controversial insurance commercial banned
 In accordance with a recent Advertising Standards Authority (ASA) of South Africa ruling, life insurer Clientele Life has withdrawn its controversial commercial and is now running the ad with a different ending. This is despite the insurer insisting last year in September that it would not withdraw the ad.
2007 Clio Lifetime Achievement Award honouree named
 NEW YORK: Bob Isherwood, worldwide creative director at Saatchi & Saatchi, has been selected by the international Clio Awards to receive its distinguished Lifetime Achievement Award for 2007. The seventh annual award, in recognition of outstanding and ongoing contribution by an individual who is leading the industry forward, will be presented on 10 May 2007 during the 48th annual Clio Festival in Miami's South Beach, 9 - 12 May.
Campaign to curb software piracy
The Business Software Alliance (BSA), an industry body that represents commercial software developers and their hardware partners, has launched an advertising campaign to curb software piracy in South Africa, the first step in a long-term campaign that the BSA is committed to running during 2007.
Bizcommunity.com inspires FNB ad
[Simone Puterman] Recent campaigns and promotions include a FCB ad for FNB inspired by Bizcommunity.com's very own Chris Moerdyk; morrisjones&co experimenting with new TV techniques for Wimpy; Grey Worldwide SA making sure that Spitz packs a punch; and The Letter Corporation (TLC) framing Savannah Light for women.
South East Asian to head Cannes Radio Lions jury
 LONDON: David Guerrero, chairman and chief creative officer, BBDO Guerrero Ortega, The Philippines, has been appointed as this year's Radio Lions Jury President, the organisers of the Cannes Lions International Advertising Festival announced earlier this week. Guerrero is the first Cannes Lions jury president from South East Asia.
FCB BEE deal gives staff equity
 A broad-based black empowerment deal announced this week has given staff at South Africa's leading marketing communication agency, FCB South Africa, a significant share in its equity. The deal also increases the agency's BEE equity ratio from 26% to 35% with immediate effect and has been achieved by the reduction of parent company Draft-FCB/IPG's stake in the local entity from 74% to 50.1%.
Reddy to judge One Show
Nathan Reddy, founder and CEO of Grid and founder of think (the Graphic Design Council of South Africa), has been selected to be on the judging panel of The One Show Design 2007 awards. These international awards, organised by The One Club, a non-profit organisation for the promotion of excellence in design and advertising, recognise best creative work in these fields globally.
Creative Circle Awards for December 2006
The Creative Circle Awards results for December 2006 are out and according to chairperson John Davenport, some of the work that month was "strong-ish" but not in all categories. "Sadly, radio was once again a bit thin. In fact so thin that it should probably be hospitalised and fed intravenously through a tube," says Davenport.
Forget fashion and focus on the classics
[Steven Hall] Traditional film cinematography has been used for a number of years in the way that television commercials are shot, thereby helping deliver the marketing message in an artful and emotive way. With the current stream of animated television commercials riding the wave of what is fashionable (thanks, MTV), there appears to be little place for traditional cinematography in animated commercials.
Awareness in advertising is not the only factor that makes it work - Chris Moerdyk
One of the biggest dangers in marketing today is that far too much emphasis is being placed on "awareness". Even worse, awareness is seen by many advertisers to be the one and only yardstick in determining the success of failure of marketing communications.
Prize-winning kulula spoof ad forced into crash landing... - King James
 Keeping with the tongue-firmly-in-cheek style of advertising favoured by budget airline, kulula.com, Cape Town advertising agency King James created a spoof ad based on the Cell C number-portability campaign during December 2006. Cell C's complaint to the Advertising Standards Authority (ASA) of South Africa, however, has forced it into an early crash landing.
Making advertising work for ROI - Chris Moerdyk
[Chris Moerdyk] Inevitably as companies start to grow they are often confronted with having to spend more and more on marketing and advertising. And as this investment increases, so does the need to ensure a good return and top quality service.
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| | Branding | | | Idea Engineers will grow your brand, reputation & business. | |  |
| | | Wine range undergoes facelift
 Zonnebloem has re-launched its entire range of wines with a progressive new look intended to reinforce its strong traditional roots in the time-honoured craft of winemaking. This packaging revamp is part of a broader campaign including new print advertising depicting the quality, craftsmanship and tradition of Zonnebloem wines.
Should Eskom feature in brand polls?
[Chris Moerdyk] Having been caught with its pants down two years in a row now, Eskom's status as one of South Africa's top ten brands must surely be under threat. It all depends upon how one measures brand integrity or the overall respect consumers across the board will have for it. And this measurement becomes all the more difficult when the brand one is attempting to measure has a complete monopoly in its sector.
Animals as brand icons - arbitrary choice or smart strategic move?
[Patrick Carmody and Naretha Pretorius] From Ferrari's prancing horse to the Lacoste crocodile, animals have been used as powerful brand icons for hundreds of years. Why do animals make such powerful brand icons?
A whole in one - All Brand No Flakes
ABNF was a proud sponsor of the 12th hole, a tricky par three at the challenging King David Golf Course in Cape Town, for the annual YAD Golf Day.
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CRM | | Nokia engages iKineo - iKineo
Nokia South Africa has engaged one-to-one marketing and brand activation firm iKineo to initiate and develop direct relationships with consumers. iKineo's first project, which is already underway, is to engage users and potential users of Nokia's high-end business phones.
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Design | | Design like you give a damn
Anyone mistakenly thinking that design is superficial or shallow will be in for a wake-up call when they hear international speakers Professor Neil Gershenfeld, the director of the Massachusetts Institute of Technology's (MIT's) Center for Bits and Atoms, and Cameron Sinclair, the co-founder of Architecture for Humanity, at this year's Design Indaba.
Hot design trends for 2007
Following the sell-out success of the 2006 Cape Town seminar, Visi magazine will host two seminars in Johannesburg and Cape Town this February featuring leading trend expert Li Edelkoort. As a leading lifestyle forecaster, Edelkoort prophesises on what we will be wearing, driving and eating in the future.
Designer lifestyle living at Design Indaba
Be inspired by some of the world's hottest designers and architects and grow South Africa's economy at the same time by attending the iconic Design Indaba Conference and Expo end of February 2007. The conference, judged the best in the world by EIBTM in Barcelona, celebrates its tenth showing this year.
Call to entries for Chartered Society of Designers Student Awards 2007
The Chartered Society of Designers has launched the CSD Student Awards 2007, an international design competition with prize money of £7000. Entries are welcome from students in any of the following design disciplines: exhibition design, fashion design, graphic design, interactive media design, interior design, product design, and textile design.
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| | Digital | | | Ensight - The Smarter eMarketing Solution | |  |
| | | Blooming with a new tech strategy
 South African online retailer NetFlorist recently deployed a new R3-million technology platform and a redesigned website that it says will allow it to take advantage of "surging" online retail volumes and bring new brands to market in the short term.
The cycle of a winning website - Glasshouse Multimedia
When BikeMaxPower approached Glasshouse Multimedia to develop a website, it knew what it was looking for: a contemporary and functional site that would represent its brand effectively.
Youth-led BEE merger creates giant digital agency - KRAZYBOYZ
 Black-owned e-business company Csonke.com is poised for further growth through the purchase of 30% by Csonke.com shareholders in Krazyboyz Digital, a leading digital agency, for an undisclosed amount. The transaction has led to the creation of what is claimed to be one of the largest digital agencies in Africa.
An award-winning advertising and web design agency - Brandtag Advertising
Winner of numerous web design awards, Brandtag Advertising has been taking the industry by storm for the past five years. The company prides itself on the proverbial 'out-of-the-box' thinking and innovation that sets it apart from the advertising clutter.
ISP launches Internet accelerator
Internet service provider (ISP) polka email and Internet has launched polka accelerator, which allows polka subscribers to surf the Internet and send and receive emails up to three times faster than before, for only R4.00 extra per month. The accelerator software automatically connects to the polka accelerator server, which speeds up the delivery of emails and browsing through compression, i.e. compressing text and graphics and intelligent caching.
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| | Education and Training | |  |
| | | Committed to training - Cross Media Business School
The Cross Media Training Centre is committed to providing the best training and service to the printing industry and the learners it serves.
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| | Eventing | |  |
| | | Gearhouse goes Inhouse from January 2007 - Gearhouse SA
 Gearhouse and Ashraf Omar of AV Network recently announced the launch of a new company, Inhouse Venue Technical Management (IVTM). Part of the Gearhouse group of companies, Inhouse VTM has been formed to facilitate the supply and management of technical equipment and personnel within key venues across the Western Cape.
Speakers Inc announces pioneering workshop for professional speakers - Speakers Inc
Professional speaker agency Speakers Inc will be hosting a workshop, entitled "How to Get an Agent... And then Keep Them!", for professional speakers of all levels, on Saturday morning, 17 February 2006, at the Melrose Arch Hotel in Johannesburg.
George Benson and Al Jarreau to launch ICC Durban Arena
Showtime Management is bringing Grammy-Award winning superstars George Benson and Al Jarreau to South Africa in March 2007. Their short double-bill includes a private concert performance as part of the official opening ceremony of the Arena at the International Convention Centre (ICC) Durban on Tuesday, 20 March 2007. Says Hazel Feldman of Showtime: "This is a not-to-be-missed concert tour and a real coup for SA."
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Exhibitions | | Outdoor activities and tourism at consumer expo
This year's Rand Show, which opens its doors for the 112th year on Friday 30 March to Sunday 15 April 2007, will feature an extended outdoor living area, including camping and outdoor living equipment and products, as a result of research showing that visitors are looking for outdoor activities. So says Bryan Brett, manager of the Rand Show.
Soccerex 2007 to be held in SA
[Issa Sikiti da Silva] Soccerex, the world's biggest exhibition in the soccer industry, will take place in South Africa from 26 - 28 November 2007, Barbara Creecy, Gauteng MEC for Sport, Culture and Recreation, told reporters at the media briefing at the Sandton Convention Centre earlier this week.
2007 is off to a roaring start - Imaginit Moedi Branding
A new year always brings new challenges, and this year Imaginit Moedi Branding is striving to provide even better customer service, client relations and excellent product delivery to its wide range of shopfitting projects.
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Magazines | | Angela Wood appointed as Cleo editor
Caxton Magazines has appointed Angela Wood as editor of Cleo magazine, the new free-spirited and trendy 20-something title from Australia due to launch in June 2007.
Getting naked in the fight against HIV/Aids
 Eighteen South African celebrities stripped down to the bare minimum for Marie Claire magazine's Each One Reach One Campaign to raise funds for the fight against HIV and AIDS. The nude portraits are profiled in a specially sealed section of the February 2007 issue of the title.
Ideas editor off to corporate pastures
 Karen Geldenhuys, editor of Ideas, and its translated Afrikaans sister publication Idees magazine, is leaving Creative Living Magazines, a division of Media24, for the corporate world. The announcement was made yesterday, Wednesday, 24 January 2007.
Car magazine turns 50
 In celebration of its 50th birthday, Car magazine has produced a bumper 300-page keepsake recording five decades of motoring for car fanatics. It provides a year-by-year look at the local and international headlines that have grabbed the attention of motoring enthusiasts since 1957.
Guide to women's golfing world cup
An official pocket guide to the Women's World Cup of Golf has been bagged with the January issue of the Compleat Golfer magazine. "Compleat Golfer has supported this event since it came to South Africa in 2005 and we are proud to still be an official monthly partner magazine, providing our readers with a useful course guide to stick in their back pocket," says Brandon de Kock, Compleat Golfer editor.
Hunt on for new swimwear model
Sports Illustrated magazine will be scouring South Africa for a swimwear model who will win an all-expenses paid trip to Malaysia to take part in the annual model shoot, to appear in the tenth anniversary Sports Illustrated Swimwear edition bought to you by Nashua, which goes on sale on 15 October 2007. The 12 finalists will feature in the April edition. For more info, go to www.simag.co.za.
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| | Media | | | Recruitment - Advertising, Marketing, Public Relations, Media Sales | |  |
| | | Naspers continues with social media acquisitions
Two days after announcing a US$165 million deal for a Russian Internet service offering email, blogs, video sharing and news, media company Nasper has acquired a 30% stake in MXit Lifestyle, South Africa's rapidly growing instant-messaging service for cellphones, reports Business Day.
New category for CNN African Journalist Awards
The 2007 CNN MultiChoice African Journalist Awards, which this year will be held in Cape Town, South Africa, sees the introduction of a new category targeting journalists working for a magazine published in Africa, with the proprietor based in Africa. The MIH Print Media Award - Best Feature in a Magazine will recognise an individual's excellence in magazine feature writing.
UK tabloid editor resigns over royal phone tapping
UK: Andy Coulson, editor of Britain's biggest selling tabloid News of the World resigned on Friday night, 26 January 2007, after the jailing of one of his journalists for illegally phone tapping the royal family, reports The Guardian. Both these events are expected to "increase pressure on the Press Complaints Commission to rein in the perceived excesses of some of its members".
SA media's race against digital revolution
[Issa Sikiti da Silva] Who would have believed that one day South African readers could access the contents of their favourite newspapers and magazines on their cellphones? Well, the mobizine revolution has finally arrived and has become the talk of the town. With The Citizen newspaper joining publications such as Car magazine and other titles, the SA media has taken a huge step in the race against the digital revolution.
Ormerod means business
Sub-Saharan Africa's first international business news channel, CNBC Africa, will be headed up by Trevor Ormerod. Ormerod, who used to head up advertising sales at the SABC, was most recently MD of Primedia @ Home.
Pulitzer winner for Narrative Journalism Conference
Pulitzer Prize winner Thomas French is to be the keynote speaker at the 2007 Narrative Journalism Conference in South Africa taking place in March this year. French, who is also a Poynter Institute Writing Fellow, will conduct an intense one-day skills workshop for senior journalists following the conference.
Publishers need to target clients creatively
[Marc Ashton & Paula Barnard] Marketing departments are evolving and placing increasing demands on the publishing industry to evolve with them, to produce the best return on marketing investment. During 2006, our publishing house was approached by more and more companies looking to develop integrated, interactive, industry-specific solutions for their products.
Watchdogs object to new SAPS media policy
[Issa Sikiti da Silva] The Forum of Community Journalists (FCJ) has expressed concern over the SAPS' decision to restructure its communication department, with the aim of centralising it a provincial level. This means that official police spokespersons based at local stations dealing with the media have been stripped of that authority, thus referring all enquiries to the provincial communication office.
Summit to develop kids' media policy
[Issa Sikiti da Silva] Thirteen years after 'coming back' to the respected community of nations, South Africa has been bestowed the honour of hosting the 5th World Summit on Media for Children (5WSMC), 24 - 28 March 2007, under the key theme "Media as a tool of Global Peace and Democracy". The launch took place last week at the Phutadijchaba Community Centre in Alexandra Township, north of Johannesburg.
Turkish-Armenian editor shot dead in Istanbul
[Issa Sikiti da Silva] Anger gripped much of the media world after Hrant Dink (52), a Turkish-Armenian journalist, was shot dead outside his office last week, Friday, 19 January 2007, in Istanbul, Turkey. Dink was an outspoken and prominent writer who claimed that modern Turkey was responsible for genocide committed against the people of Armenia 90 years ago.
Ifra revamps website
DARMSTADT, GERMANY: The redesigned corporate website for international newspaper and media publishing organisation Ifra (www.ifra.com) includes new navigation; a choice of content in five languages (English, French, German, Spanish and Swedish); the repositioning of the latest news on the homepage; a comment facility; the ability to send a link to each news item to colleagues and friends; and exclusive access to member information. The site was relaunched in December 2006.
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Mobile | | Multimedia Solutions supports the fight against mobile spam - Multimedia Solutions
With multimedia messaging service (MMS) advertising growing rapidly in the market as an alternative means for companies to extend their brands, Multimedia Solutions is cognisant of consumers' legitimate concern about spam.
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| | Newspapers | |  |
| | | New Afrikaans Sunday paper from Media24
May 2007 will herald the arrival of a new Afrikaans Sunday newspaper, Sondag. To be published by RCP Media, part of Media 24, the publication will be in tabloid format and edited by Mike Vink, currently deputy editor of Sunday Sun.
Winning all the way with Rapport - Rapport
 Rapport has kicked off 2007 with a big reader's competition, to run over five weeks, that has a strong lifestyle theme in line with the changing needs of Rapport readers and the paper's gradual increase in LSM levels.
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Online Media | | Ten rules to recover from an online brand attack - Quirk eMarketing
[Rob Stokes] After watching so many brands, from mom and pop to blue chip, getting lambasted on the web recently I have noticed that the majority of them have been unable to handle it effectively. While effective online reputation management may be a relatively new concept to some brands that's still no excuse. These 10 rules to recovery should provide a practical approach for brands facing an online threat.
CurrentTrack management system solves agency traffic jams - Visual Productions
The US-developed traffic management system CurrentTrack, now sold and supported in South Africa, offers large and small agencies a cost-effective and easy-to-use solution developed in a real-world agency environment.
FM's Best Corporate Website Awards published - Tshirundu Communications
Skilled jobseekers are tech-literate information hunter-gatherers yet South African corporate websites are not using their unique advantages to attract top talent. This finding is part of the Financial Mail's Best Corporate Websites (South Africa) awards, which also measures communication to various website stakeholders and, in effect, the level to which the company is representing itself online.
Online travel section flies solo
Independent Online (IOL)'s travel section, which previously featured as a channel on the IOL main page, is now a standalone travel site, www.ioltravel.co.za, due to an increasing demand for online travel content. Expanded content and added features include currency converters, flight bookings, restaurant reservations, car hire quotes, travel tips, visitor reviews and e-brochures. IOL is also reporting a significant rise in traffic from international browsers, thanks to an increase in interest in South Africa as a holiday destination.
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| | Out Of Home | |  |
| | | Tractor Outdoor sets up Eastern Cape office
Cape-based outdoor advertising company Tractor Outdoor has recently established a dedicated office in Port Elizabeth for developing sites within the Eastern Cape and surrounding areas. "Tractor has recognised the importance of the Eastern Cape in the build up to 2010 and has invested heavily in development in these areas," explains Murray Mcwilliams, MD of Tractor Outdoor.
Stay ultra cool with the Ultra Shade - Right Stuff
 Right Stuff has introduced the Ultra Shade, which is ideal for use at all types of outdoor events such as trade shows, exhibitions, sports events, etc. It is patented, with each unit being custom-made and printed to the highest standards.
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Printing | | The world that made Mandela by Luli Callinicos - STE Publishers
 Due to popular demand, STE Publishers has reprinted The world that made Mandela — A Heritage Trail, 70 sites of significance by esteemed historian Luli Callinicos.
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Production | | Making the impossible - Picture Tree
 Picture Tree's Brett Wild has never been one to shy away from a challenge. When faced with a limited budget and tight timing, Wild often works on a treatment that's exciting from a film-making point of view - in-camera solutions to post-production problems.
Gearbox races into VLab - The Video Lab
VLab has launched Gearbox, a facility within VLab that handles all encodings, transcoding and digital cinema.
Mobile phone content - a new angle for commercial clients - The Video Lab
VLab has further diversified its expertise by moving into the production of cellphone content. It can take your concept, put the pictures and sound together in the correct format and encode them ready to be delivered to your target market's phone.
Clive Will gets 7/10... - Sanga Films
 Sanga films director Clive Will ended 2006 with a new Kellogg's commercial for JWT. The treatment for the commercial is such that seven children are presented in a split frame manner, with the frames continually multiplying.
Taking the plunge - Giant Films
 Giant Films director Ian Gabriel has taken the plunge into 2007 with a provocative new ad for Investec Private Bank. Planning, vision and support balance a risk-taking approach to life, both for investors and for a death-defying free fall artist dropping off the edge of a waterfall.
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| | Public Relations | |  |
| | | RSS as a marketing and PR strategy
[Sally Falkow] Also called web feeds, really simple syndication (RSS) feeds are a content delivery vehicle that allows you to easily get your new content updates delivered to your target audiences (subscribers, bloggers, journalists, employees, investors, other key influencers), websites looking for good content to publish, specialised search engines, directories and other online systems.
New PR ethics code, president for IPRA
 BRUSSELS: The International Public Relations Association (IPRA) recently presented Siim Kallas, VP of the European Commission, with the Code of Brussel, a global code of conduct for public affairs practitioners which simultaneously lays down an ethical set of guidelines and reminds the world of the 50 year heritage of IPRA's Codes of Venice and Athens.
Educate your clients
[Marion Scher] Over the last 10 years of working closely with public relations companies and training their staff on release writing, I hear the same cry, "But the client won't accept a one page release." So how do you overcome this perennial problem?
Strategic appointments at Tshirundu
Tshirundu Communications, the new integrated communications solutions company incorporating Graphicor and Simeka, recently appointed Nkosazana Tengimfene as MD of Simeka TWS and Kenny Mokoka as FD of the group. Both also join the Tshirundu board as executive directors along with Lebo Keswa, who was appointed business development director in October 2006.
How online behavior affects your bottom line
[Sally Falkow] Jason Miller of WebProNews makes the point that in the real world we turn to colleagues and friends for information and advice, not sales people. And this should give you a clue as to what is occurring online and why social media is so effective.
Deadline looms for PRISA Prism Awards
With less than three days until the deadline of 26 January 2007 for submitting entries for this year's PRISA PRISM Awards, the pressure is on for public relations companies and practitioners to submit their entries. Here are some tips that you may find useful to assist you in compiling an award-winning entry.
The secret of internal communications - Chris Moerdyk
Ironic, isn't it? - that the very thing so fundamental to business is something that human beings are so singularly useless at. Communication. More specifically, inter-personal communication. Of all living organisms, homo sapiens comes stone last. Even bacteria communicate better.
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| | Radio | |  |
| | | Radio Pulpit still on air
 Despite recent rumours to the contrary, Radio Pulpit is still broadcasting, albeit on AM 657, since its contract with Radio 2000 reached its conclusion at the end of December 2006.
Bokomo Big Breakfast Show starts year with new host and promotion - East Coast Radio
 Weekday mornings in Durban will never be the same again. Daryl Ilbury, controversial DJ and well-known writer, has taken to the air as the new host of the Bokomo Big Breakfast Show on East Coast Radio.
Alan Khan announced as new CEO Of Jacaranda 94.2 - Jacaranda FM
 With almost twenty years of broadcast experience behind him, radio runs deep in Alan Khan's blood. He brings his unwavering passion for the medium and a wealth of professionalism to his new role as Jacaranda 94.2's CEO.
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| | Recruitment | | | Recruitment - Advertising, Marketing, Public Relations, Media Sales | |  |
| | | New tools make 2007 the year of the online career seeker - 24.com
According to online research from www.careers24.com, 'Getting a new job' ranks consistently among the top 10 New Year's resolutions made globally. Good news, then, is that recruiters will be able to screen this flood of new career seekers more effective with a new package of screening services from Careers24.
The right career plan and CV - theWorksquad
Another wonderful year ahead in South Africa has begun. Another year for job opportunities and career moves. It is all about playing the game: with the right platform, the right attitude, and with the right professional approach - and to successfully complement that all you need to have is the right career plan.
New employment gateway for SA graduates
Online recruitment company Distinctive Choice will be launching its online recruitment portal www.d-ccc.com in March 2007, dedicated to reducing unemployment among graduates. The aim is to empower graduates with information on the job market; address economic inequities of the past through stakeholder consultations; encourage entrepreneurship among graduates; and improve job readiness and experience among graduates.
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Retail | | Parmalat to pay milk suppliers more
Dairy processing group Parmalat South Africa announced last week that, as from 1 February 2007, a price increase of 15c a litre will be paid to members of the Southern Africa Milk Co-operative (SAMILCO) which supply milk to them. "We hope that the increase will alleviate some of the financial burden experienced currently," says Parmalat CEO Theo Hendrickse.
Online shopping not just for geeks
"It is clear, when looking at the total picture and all the words that [are] searched for, that online shopping in South Africa is starting to take shape in all arenas and is definitely no longer just a place for geeks and early adopters," says Albert Bredenhann, MD of Jump Shopping, a South African comparative shopping search engine.
Crime decreases at shopping centres
An initiative late last year, aiming to help eliminate opportunities for crime in South African shopping centres and to promote greater safety for retailers and their customers, resulted in a decline in violent incidents during the festive season according to feedback from retailers.
Edgars shortlisted for World Retail Awards
South African retail chain Edgars has been named as a finalist in the Emerging Market Retailer of the Year category of the inaugural World Retail Awards in London. Winners will be announced at a ceremony in Barcelona, Spain, on 29 March 2007.
German award for Simonsig bubbly
Simonsig Kaapse Vonkel, South Africa's first Méthode Cap Classique, has been voted third Best International Sparkling Wine in the world in the 2006 readers' choice list of Weinwirtschaft, one of Germany's leading wine trade magazines. Simonsig Estate is also the only South African producer to be ranked amongst the Top 25 Sparkling Wines, Champagnes & Proseccos in the overall listing. These results are part of the publication's Top 100 Wines competition, based on a survey conducted among German retailers reviewing the image, marketing and quality of selected wines tasted during the past year.
Harnessing the benefits of natural beauty
Funkeybrands recently launched a new range of luxury bath and body care products called Imbali - meaning flower in Zulu - at selected Pick 'n Pay and Spar stores in the Western Cape. Inspired by the flowers of Africa, the product range contains various South African plant extracts and oils known for their specific benefits.
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| | Sponsorship | |  |
| | | BP to fuel motor expo
All the cars participating in MPH '07, the major UK event showcasing and celebrating the latest technology for prestige cars and alternative fuels which is coming to South Africa in February 2007, will be topped up with BP Ultimate, the fuels range which was launched late last year in SA.
Official rugby carrier
South African Airways (SAA) will 'Fly the Fans' and assume its role as official carrier during this rugby season clash of the Vodacom Super 14. "We are dedicated to taking the fans to where the rugby action is by offering the best travel options available," says Rushj Lehutso, SAA GM global sales and marketing.
New sponsor for accommodation awards programme
The AA Travel Guides Accommodation Awards programme will in future be known as the AA Travel Guides and American Express Accommodation Awards. This follows the conclusion of a four-year deal between AA Travel Guides and Nedbank, the franchise holders for American Express in South Africa.
Ultimate musical indulgence
Magnum Gold has joined Big Concerts, M-Net, 567 Cape Talk and Talk Radio 702 to bring South Africa the "ultimate music experience" of international operatic super-group Il Divo. Enthuses Trusha Madhoo, Ola brand manager, "Magnum Gold is the ultimate indulgence and we believe that this concert is also just that, four magnificent singers in a romantic and sensual atmosphere which works perfectly with the Magnum brand. We are also very excited about the fact that we will be doing the draw for the custom ordered gold BMW Z4 Roadster. This will be the culmination to our current on-pack promotion and hopefully all of the keys randomly placed in packs throughout SA will be found before the March 1 concert."
Celebrating 30 years of fashion
In celebration of 30 years of thoroughbred racing, J&B Met fashion partner Canderel has this year engaged top designer Collette Palin to create a retrospective, yet contemporary fashion showcase. Canderel will host several fashion shows throughout the day, while promotional scouts will be on the lookout for the 'Sweetest Couple'. Individual prizes will also be awarded to the best dressed male and female during the course of the day. Canderel's low-calorie cocktail bar will be available to race goers for the first time at the J&B Met, too.
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| | TV | |  |
| | | The fields are alive... with the sound of soccer songs
e.tv will broadcast the first part of Little Bird Television's Soccer Songs, a two-part documentary in the Total Soccers series which focuses on real narratives, both on and off the field, on Sunday night, 4 February 2006 at 6.30pm.
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Gallery | | Cosmo's Sexiest SA Men 2007
 
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Pilsner Urquell Invitational golf day
 
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More galleries...
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Forums | | Standard Bank's new website not working
What happened to simpler, better and faster? It's a disaster. What is your view?
Publisher ripping clients off
Why do certain publishers have different advertising prices for different clients? What is your view?
Round and round in Creative Circles
The judging of the Creative Circle Awards clearly needs to be relooked. What is your view?
Advertising and marketing statistics
I'm looking for SA's total revenue in advertising and marketing over the past few years. What is your view?
Marketing internships?
I have just graduated and I am finding it difficult to find a job in the industry due to a lack of experience. What is your view?
More... Submit a forum
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New accounts | | Relais & Châteaux appoints The P.R Team - more infoGrapevine secures new account - more infoMeropa to handle Dimension Data public and media relations - more infoTotal Media gains new accounts - more infoYellowwood appoints TDH - more infoRed Flag to join forces with Nigeria's Organised M.E.S.S - more info
More... Submit news
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People on the move | | National marketing and brand manager for Ferreira's Decor Group - more infoNew appointments at New Highway Publishing - more infoNew appointments at TNS Research Surveys - more info
More... Submit news
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| | Events to diarise | PR-Net January meeting PR-Net - Cape Town, 30 January / Johannesburg, 31 January
Our monthly meetings will continue, offering Master Classes with industry leaders as well as small special interest groups covering such topics as: growing your business, billing models, managing referrals, trouble-shooting with peers, recommended suppliers etc. | | | Big ideas Africa Academy of Communications - Johannesburg, 30 January
The Africa Academy of Communications (AAC) presents a talk by advertising guru, Reg Lascaris, on "big ideas". | | | Excel solutions for marketing and sales managers Front Foot - Sandton, 30 January / Sandton, 19 April
Aimed at further enhancing your knowledge of Excel for the purposes of advanced functionality, this intensive one-day workshop enables you to utilise normally uncharted territory in one of Microsoft's most powerful Office Suite offerings. | | | Presentation through communication LEAP Training - Linden, 30 January
A one-day course on how to confidently and effectively communicate in a corporate environment. | | | Grow your brand through experiential marketing Launch Factory - Melrose Jhb, 2 February
Grow your brand in 2007 with this one-day session on experiential marketing and connect your brand to your target market using art, science and emotion. | | | Advanced workshop for scriptwriters The Writing Studio - Cape Town, 3 February
This practical workshop is ideal for those who have completed the beginners course for screenwriters and grasp the principles of writing a screenplay for feature film, or script for television. | | | Short programme certificate in voice-over artistry Oakfields College - Pretoria, 3 February / Johannesburg, 7 February
This programme is designed to give you a thorough grounding in the essentials of presenting voice-overs for advertisements or videos, as well as public speaking and speechcraft. | | | Media Relations and Corporate Branding 2007 AMC International - Sandton, 7 February
Through a series of discussions and case studies held over three days, our panel of branding experts will offer their views on effective branding techniques, conveying a positive brand image, and how to deal with the media. | | | Microsoft PowerPoint advanced options in training (pty) ltd - Johannesburg, 8 February
Learn how to set up, create and travel with a memorable presentation. | | | Romance the dollar The Write Co - Sandton, 10 February
Learn how to write fiction and make money with this one-day workshop. | | |
| | Upcoming events | Web development Working Webs Consulting - Johannesburg, 29 January Entry-level web development course Working Webs Consulting - Johannesburg, 29 January This is my life The Write Co - Sandton, 29 January Handling the media Institute for the Advancement of Journalism - Johannesburg, 29 January Basic reporting IAJ - Parktown, 29 January Telesales and telemarketing LRCT (Pty) Ltd - Johannesburg, 30 January E-hotelier: The master class in hotel e-marketing Britefire - Cape Town, 30 January Presentation through communication LEAP Training - Linden, 30 January Customer service excellence LEAP Training - Linden, 30 January IT disaster recovery for business continuity IQPC Pty Ltd SA - Johannesburg, 31 January | More... Submit an event | | |
| | Jobs offered | Specialising in Media Sales, Advertising
and Marketing placements |  |
| Account Executive - Durban
Durban-based advertising agency - lookng for an AE to handle a major retail client. Dynamic agency, exciting client, just need strong planning skills and the ability to work under pressure. read more
| Web Designer - Cape Town
IOL is looking for a bright, energetic self-starter to work on one of South Africa's most popular web sites. read more
| Advertising Sales Manager - Magazine - Rosebank
Leading magazine needs a sales manager to effectively manage the sales team ensuring revenue targets are achieved. read more
| Communication Manager - Pretoria
The communication manager will be responsible for the establishment and the functioning of this communication unit. read more
| Marketing Manager - IT Solutions - Jhb
Overall responsibility for the strategic marketing for global solutions network integration, internally and externally. Provide marketing, plans and processes support to global practice. read more
| Junior Sales Representative - Claremont
International film product – selling from Cape Town. Applicants need contactable references as well as a brilliant phone manner and an ability to communicate well telephonically with a worldwide client base. read more
| PR Account Manager - Cape Town
Traffic PR requires a dynamic, professional PR account manager to work on global and national brands. Three years minimum agency experience, business and consumer writing skills, and established media contacts. read more
| Merchandising Manager - Johannesburg
An international beauty brand, is looking for a merchandising manager for their luxury products division. The ideal candidate should have interior design background and clear understanding of luxury retail business. read more
| Regional Manager - CRM - Cape Town
A large IT company in Cape Town requires a regional (CRM) manager to provide leadership and direction to a team of account managers. Must have extensive retail experience. read more
| Ad Sales Executive - X2 - Sandton, Rivonia
Primedia Online is looking for two sales wizards who understand online advertising, to service agencies and clients and maximise advertising revenue of iafrica.com and the local sports brands. read more
| Traffic Co-ordinator - Johannesburg
Five month contract - start February. Develop traffic systems; take briefs from sales and promotions; chase approvals; collate material for copy and online; ensure deadlines are met. read more
| Desktop Publisher - Dunkeld
Exciting opportunity for a DTP operator to join one of SA's largest residential property companies! Some work experience, attention to detail and ability to work under pressure will secure. read more
| Project Marketing Executive/Consultant - Johannesburg
Marketing and HR consultancy requires skilled marketing executives on project-basis for work throughout Africa. Projects range between one and 12 months. Various industry sectors. read more
| Packaging and CI Design Specialist - Illovo
Espiál, SA's leading brand design agency 2006 (Financial Mail AdFocus and FinWeek AdReview) is looking to appoint a mid/senior packaging and corporate identity design specialist. read more
| Junior Web Developer - PHP/Linux - Cape Town - CBD
Lima Bean, a web development company, is looking for a self-motivated and enthusiastic web developer to join their team. Must have experience with PHP/Javascript/HTML/CSS/SQL. read more
| PA/Marketing Assistant - Fourways
Opportunity at small below-the-line marketing agency. Computer literate - proficient in Excel and PowerPoint essential. Own transport a must. R5500 per month. read more
| Picture Editor - Sandton
Heat, South Africa’s premier celebrity news and entertainment magazine, is looking for an experienced picture editor to join its team. read more
| Public Relations Officer - Pretoria East
A well-established property service company seeks a dynamic, experienced public relations officer - R13 000. read more
| Sales and Marketing - Sandton
If you love meeting people and creating new business opportunities, here is the perfect job! read more
| Marketing Sales Representative - Sandton
Motivated sales rep and client liaison required for exciting and fulfilling position in well-established photographic studio in Gauteng. read more
| Art Director - Jhb - Northern Suburbs
Mid-size, through-the-line advertising agency with excellent reputation and strong client list requires highly talented art director with excellent and demonstrable portfolio to grow with this winning team. read more
| Media Planner - Jhb - Northern Suburbs
Make your career what you want it to be. Work in well-established, highly reputable through-the-line agency. Be part of a team of go-getters. read more
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| | Noticeboards | | | Tembisa Hospice in need of funding[Sponsorship] We are looking for organisations and individuals who can help us raise funds to build a more spacious centre for the children. | | | | More... Submit a Noticeboard | | |
Quote of the day | | "Advertising is the 'wonder' in Wonder Bread." - Jef I. Richards
Send to a friend
"The caterpillar does all the work but the butterfly gets all the publicity." - George Carlin
Send to a friend
"Advertising is the art of convincing people to spend money they don't have for something they don't need." - Will Rogers
Send to a friend
"The artist is nothing without the gift, but the gift is nothing without work." - Emile Zola
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"The more you engage with customers, the clearer things become and the easier it is to determine what you should be doing." - John Russell
Send to a friend More... Submit a quote
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The following companies have opened press offices on Bizcommunity.com!
Glasshouse Multimedia is a dynamic multimedia agency providing a full range of digital design and allied services. Our specialities are website design, Flash animation and web-based application development. With a focus on strong lasting relationships with our clients, we apply a pragmatic business-centred approach to all work.
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The award-winning Brandtag Advertising - a full service agency and specialists in the web design arena - is passionate about stuff. The stuff that builds and enhances brands.
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Chris Moerdyk, the former head of strategic planning at BMW SA , is an independent analyst and marketing advisor, consulting to several blue chip local companies and multinationals since 1997.
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